Thu.May 13, 2021

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Level Up With 15 Association Marketing Resources

Higher Logic

The post Level Up With 15 Association Marketing Resources appeared first on Higher Logic. Step out of the daily grind and be inspired by these helpful resources for association marketers, from books to podcasts to blogs. The post Level Up With 15 Association Marketing Resources appeared first on Higher Logic.

Resources 323
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How to drive member engagement with Nimble AMS

Nimble AMS

Association industry research from Community Brands shows that when looking at 2021, most associations are focused on developing or improving virtual opportunities, as well as increasing membership acquisition and retention. ?Almost three quarters of associations are looking to increase non-dues revenue and develop and/or offer new benefits and services. ?.

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The Hard Work of Simplicity

Smooth The Path

Everything eventually becomes more complicated unless we work very hard to keep it simple. This is strikingly apparent in big bureaucracies like governments. If you are completing your taxes now, you can see that the laws and processes are so complex most of us can barely understand how to file ourselves. Governments are not the only organizations afflicted with complexity.

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Hosting a Virtual Conference: Lessons Learned for 2021

Forj

In 2020, associations everywhere were faced with a tough decision: pivot to virtual events or cancel their much-anticipated conferences outright. Many organizations had just a few weeks— months if they were lucky— to craft a virtual event to varying degrees of success. Now, over a year later, associations are now planning their conferences either fully virtual or hybrid from the jump.

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How to Increase Membership Renewal

Dive deep into essential elements that drive member retention. Learn why members may hesitate to renew. Discover actionable techniques to encourage their return and foster lasting engagement. Uncover reasons members choose not to renew. Learn effective tactics to elevate member engagement and communication. Explore methods to encourage member renewal and active participation in your association Download now to take charge of your membership retention strategy!

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Special Recognition for Sarah Michel, CSP

Velvet Chainsaw

Please join the Velvet Chainsaw team in congratulating our very own Sarah Michel! Last week she was presented with the National Speakers Association – Colorado Chapter Lifetime Achievement Award. Sarah is in an exclusive club: She is only the sixth person to receive this honor in the past 25 years. Sarah is a Past President of the NSA – CO chapter. Over the past five years, she has also been instrumental in organizing the Meetings Industry Council of Colorado annual conference.