WBT Systems

AUGUST 9, 2016

One way to improve the learner experience is to aim to improve engagement in our eLearning assessment by addressing the variety and format of the questions and answers we use. We tend to spend the bulk of our time in creating engaging content with varying fonts, graphics, colors, calls to action, multimedia and considerable instructional design investment, before often presenting a bland final assessment which leaves our learners with a less than ideal impression of the amount of effort we put i

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Aaron Wolowiec

AUGUST 9, 2016

Good news fellow Midwesterners! In 2018, ASAE’s Annual Meeting and Exposition will be coming to Chicago! On July 25, ASAE announced the host cities for its meetings, through 2022: 2017 – Toronto. 2018 – Chicago. 2019 – Columbus. 2020 – Las Vegas. 2021 – Dallas. 2022 – Atlanta. “Congratulations to the cities selected for our 2018, 2019, 2020, 2021 and 2022 ASAE annual meetings and expositions,” said John Graham, ASAE president and CEO.

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Socious

AUGUST 9, 2016

Your employees are smart. They’re driven, educated, and passionate about your mission. After all, according to ASAE’s Association Career Headquarters , workers often enter the association field because a job is a good fit, but they stay for your mission and your culture.

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Aaron Wolowiec

AUGUST 9, 2016

Good news fellow Midwesterners! In 2018, ASAE’s Annual Meeting and Exposition will be coming to Chicago! On July 25, ASAE announced the host cities for its meetings, through 2022: 2017 – Toronto. 2018 – Chicago. 2019 – Columbus. 2020 – Las Vegas. 2021 – Dallas. 2022 – Atlanta. “Congratulations to the cities selected for our 2018, 2019, 2020, 2021 and 2022 ASAE annual meetings and expositions,” said John Graham, ASAE president and CEO.

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Dive deep into essential elements that drive member retention. Learn why members may hesitate to renew. Discover actionable techniques to encourage their return and foster lasting engagement. Uncover reasons members choose not to renew. Learn effective tactics to elevate member engagement and communication. Explore methods to encourage member renewal and active participation in your association Download now to take charge of your membership retention strategy!

Member Engagement

Higher Logic

AUGUST 9, 2016

ASAE Annual is one of the biggest events we participate in every year, and we wouldn’t dream of missing it. It’s a great opportunity to join thousands of attendees to learn and collaborate on how to improve the association landscape. Check out the schedule of events – it’s chock-full of great sessions, guest speakers, vendors, parties and more. This year’s event is August 13-16 at the Salt Palace Convention Center.

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Smooth The Path

AUGUST 9, 2016

Millennials are the next generation we need to attract to associations. They will be our association leaders. Their participation will determine the health of our associations. Millennials are important but I do wonder if we are talking about this generation in the most productive way? Millennials are digital natives and because of that their interest in associations is greatly diminished, or is it?

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millennials Tools Products Communications 65

Associations Now

AUGUST 9, 2016

With the support of CUNY’s Graduate School of Journalism, the Ida B. Wells Society for Investigative Reporting hopes to help improve diversity in the reporting sphere. The new group’s namesake is a legendary reporter known as a prominent critic of lynching. Ida B. Wells, born into slavery in Mississippi just months before the Emancipation Proclamation was issued, grew into an uncompromising journalist who investigated the horrors of lynching.

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Association Adviser

AUGUST 9, 2016

Providing excellent membership value is one of the most important ways associations improve recruitment and retention rates. But where should you focus your efforts? In the latest episode of Association Adviser TV , we spoke with David Lewis, executive director of the Arizona Association of School Business Officials , and Lauren Hoffmann, director of marketing, communications and membership for several regional and national associations , to hear their best tips for making the most of your membe

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Associations Now

AUGUST 9, 2016

Effective onboarding is critical to driving future engagement. Also: Facebook’s got a new strategy for stopping ad blockers on its social network. Churn is a really big issue for associations—one that can cause major problems down the line. As my colleague Joe Rominiecki noted i n a recent article, avoiding churn is important, as it means you won’t have to invest nearly as much in recruitment.

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Events hold the power to create lasting impressions and meaningful connections. They are not only occasions for celebration but also valuable marketing opportunities. Event marketing has become an essential component of successful business strategies, enabling organizations to engage with their target audience and create memorable experiences. However, behind every successful event lies a well-thought-out marketing strategy.

Strategy

Membersuite

AUGUST 9, 2016

Decisions, decisions, decisions. Association professionals are no strangers to having to sit down and make them. Often times, many people wonder if they made the right choice during that process. If your association utilizes data to be the foundation of your decisions, you are able to take the guesswork out of the equation. You no longer have to rely on your intuition or resort to a crystal ball.

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Associations Now

AUGUST 9, 2016

A coalition known for speaking up for the rights of creators in the film and television industries launches a clearinghouse for on-the-ground advice about copyright and trademark issues. What is it? The antipiracy coalition CreativeFuture is best known for its ties to Hollywood , but it appears to also speak up for the value of creativity and copyrights in general.

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Resources Tools Communications Industry 58

Beth Kanter

AUGUST 9, 2016

Bersin by Deloitte’s infographic “Meet the Modern Learner”. Bersin by Deloitte’s infographic “ Meet the Modern Learner ” is an excellent summary of the challenges facing trainers who need to design and deliver professional development for nonprofit professionals. Instructional design is knowing how to organize your content and shape exercises based on brain and learning research.

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Associations Now

AUGUST 9, 2016

The big collaborative office, driven by a backchannel of software like Slack, is becoming more of a thing than ever. What if we took that strategy with us to our annual meetings? It’d have a lot of benefits: For one thing, it could help us take better notes. A big event—say, along the lines of this year’s ASAE Annual Meeting & Exposition , taking place in Salt Lake City starting on Saturday—is a hard thing to capture in a digital form.

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Portland Social Media Tools Price 58

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Every decision that goes into your learning monetization strategy matters for your organization’s bottom line. Our research has shown a clear correlation between high program maturity (and ROI!) and choosing the right monetization strategy. This eBook contains clear, actionable ways to approach packaging and pricing models that will help your association grow revenue, improve profitability, and drive expansion into new markets.

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Associations Now

AUGUST 9, 2016

Last week, the Country Music Association and Hallmark Cards, Inc., announced a new licensing agreement, which would pair greeting cards with snippets of popular country music songs. The agreement should also lasso in younger consumers. Most people have probably had the experience of opening a birthday card—and depending on the sender, expected to read an alternatively humorous or heartfelt message—but instead were surprised with a blaring audio clip.

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Press Release millennials Price Revenue 50

Associations Now

AUGUST 9, 2016

The two APAs—the American Psychiatric Association and the American Psychological Association–are reminding practitioners that opinions on a person’s mental health can’t be rendered from a distance. It’s an ethical principle that goes back 50 years, to the candidacy of Barry Goldwater. Amid the current flurry of debate around the suitability of Republican nominee Donald Trump to serve as president, with some critics going so far as to question his mental health, the

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