Wed.Mar 01, 2017

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Moving From Free Rider to Engaged Member

Associations Now

The Senior Executives Association, which dedicates itself to serving federal leaders, is refocusing its membership strategy. That transition involves a new strategic plan, chapter growth, tiered membership, and partnerships to grow nondues revenue. The biggest thing keeping Bill Valdez up at night: money. Like any association leader, Valdez is responsible for “keeping the lights on” at the Senior Executives Association, which represents the senior executive service (SES) and equivalent ranks of

Revenue 62
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New Videogame Nonprofit Gives Gaming Culture a Few Extra Lives

Associations Now

The nonprofit Video Game History Foundation, launched this week, is getting up and running by releasing vintage marketing materials from the Nintendo Entertainment System’s 1985 launch. It’s just a starting point for the preservation-minded group. Videogames have been with us long enough that preservation is starting to become a serious part of the gaming conversation.

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Report: Fliers Happier With Air Travel Experiences in 2016

Associations Now

A new survey from Airlines for America noted that 85 percent of customers expressed satisfaction with their air travel experiences last year. Of course, as a related study recently noted, some airlines have better reputations than others. The airline industry is hoping to put its bad reputation among consumers behind it—and, according to a new report, consumers are buying in.

Report 43
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What To Do If a Speaker Cancels On You

Associations Now

Here’s a cheat sheet on what to do if a conference speaker bails on you at the last minute. President Trump announced on Twitter late Saturday afternoon that he would not be attending the White House Correspondents’ Association Dinner on April 29. Although WHCA President Jeff Mason announced that the dinner will go on , except for a few instances, U.S.

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Ultimate Guide to Monetizing Association Member Education

Unlock More Profit and Smarter Packaging for Member Learning Every decision that goes into your learning monetization strategy matters for your association’s bottom line. Our research has shown a clear correlation between high program maturity (and ROI!) and choosing the right monetization strategy. This eBook contains clear, actionable ways to approach packaging and pricing models that will help your association grow revenue, improve profitability, and drive expansion into new markets.

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Wednesday Buzz: Twitter Continues to Combat Harassment

Associations Now

Twitter continues the fight against online abuse by launching new anti-harassment tools. Also: One news outlet improves the quality of its online discussions by using a quiz. Twitter is taking the fight directly to trolls and accounts that engage in abusive behavior. “This week we’re introducing additional updates that leverage our technology to reduce abusive content, give you more tools to control your experience, and communicate more clearly about actions we take,” Ed Ho, Twitter’