Tue.Aug 15, 2017

5 Unexpectedly Thoughtful Ways to Thank Your Association’s Volunteers

Higher Logic

Whether they’re in your office or working remotely, your association probably has volunteers contributing to projects every day.

From Luvvie With Love: A Challenge to Do Better

Associations Now

You may know Luvvie Ajayi for her sharp Scandal recaps, brand smarts, and social commentary.

3 Common Legal Traps Nonprofits Fall Prey To

Wild Apricot Blog

Have you ever worried your nonprofit could have some hidden legal risks? Nonprofit attorney and strategist Erin McClarty shows you 3 common legal traps and how to avoid them. Erin-McClarty nonprofit-law legal-issues legal-traps nonprofit

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#ASAE17: Leadership Lessons from The Streets, The Jail Cell, and The Kitchen

Associations Now

During the closing keynote at ASAE’s 2017 Annual Meeting & Exposition, Chef Jeff Henderson cooked up some leadership lessons, as well as a foie gras dish, for attendees.

[Guest Post] 5 Easy Ways to Improve Your SEO Now

MembersClicks

You hear about the importance of SEO - search engine optimization - all the time. But are you actually taking the necessary steps to improve your organization’s SEO? Not sure how?

Tuesday Buzz: Jeff Bezos’ Quirky Rule for Meetings

Associations Now

Keep your team meetings productive by following Jeff Bezos’ “two pizza rule.” ” Also: When it comes to tracking your online community performance, start with the basics. The one small downside of hiring an ambitious staff is that everyone wants a seat at the table.

Release Notes

SilkStart

Each month we like to release an update of the highlights of what we’ve been working on and how the product is improving. Here’s what we launched last month. Banner Text: With just a couple clicks, add additional text underneath any custom webpage banner image. Test Email Campaigns: When sending a test email campaign, all file attachments will display to the recipient. PayPal Transactions: It’s now even easier to reconcile your PayPal payments.

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Are You Doing All You Can To Keep Your New Members Engaged?

Association Success

How can we learn from each other to support the future of our industry? It is a consistent and shared concern within our industry: how can associations best engage and retain new members? If you are troubled by low retention of your new association members, you are not alone.

The Problems With Online Oversharing

Associations Now

Is your staff directory accessible online? Maybe it shouldn’t be, according to a cybersecurity expert speaking over the weekend at the ASAE Annual Meeting. The issue comes down to security—and the fact that hackers may be savvy enough to connect the dots.

Remember the 3 E’s When Marketing Educational Programs

WBT Systems

An effective online learning marketing plan has three phases. First, create awareness in your target audiences—their awareness of the need for pursuing professional development and their awareness of the educational programs your association offers. Then, make the sale—move your prospect from thinking “I should take a class” to “I am registered for a class.”. And finally, manage the relationship—get to know them better, earn their loyalty, and inspire them to become raving fans.

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