Fundraising Trends: 6 Modern Strategies to Consider for 2020
Wild Apricot
JANUARY 14, 2020
The most effective fundraising trends change from year to year. In 2020, here are the ones we predict will be most effective!
Wild Apricot
JANUARY 14, 2020
The most effective fundraising trends change from year to year. In 2020, here are the ones we predict will be most effective!
Blue Sky eLearn
JANUARY 14, 2020
Most of us are at least somewhat familiar with Google Analytics. You (or your marketing team) are probably using it to track traffic on your organization’s website. But why not on your Learning Management System? Audience . General dashboards offer an at-a-glance view of some general insights. In addition to this, you can also create custom dashboards that focus on the data you are most interested.
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GrowthZone
JANUARY 14, 2020
Membership expert, Frank Kenny, explains three of the hottest member benefits trends out there. If you want 2020 to be the year you adjust member benefits, we have some ideas for you. While individual membership benefits depend largely on your type of association, you can use these membership trends for some brainstorming. Members expect a lot these days.
Associations Now
JANUARY 14, 2020
Debbie Langelier of NTSA shares how digital is a huge presence at her trade show—for a connected audience that expects the next great thing. To creative innovative and interactive meetings, planners around the nation are raising the bar on productivity and capitalizing on attendee experience. In Orlando, seven planners have exceeded in this realm, setting the bar high for both their peers and the industry.
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Dive deep into essential elements that drive member retention. Learn why members may hesitate to renew. Discover actionable techniques to encourage their return and foster lasting engagement. Uncover reasons members choose not to renew. Learn effective tactics to elevate member engagement and communication. Explore methods to encourage member renewal and active participation in your association Download now to take charge of your membership retention strategy!
Velvet Chainsaw
JANUARY 14, 2020
Imagine how you might do your job differently if your performance and compensation were evaluated based on overall session attendance and industry presenter ratings at your annual conference. While this notion may seem a bit extreme, conference education systems need increased accountability, which in turn leads to a competitive advantage. We all need improved systems for: Programming thought-provoking and relevant content.
Association Universe brings together the best content for association members and organizers from the widest variety of industry thought leaders.
Nimble AMS
JANUARY 14, 2020
When it’s time to upgrade your association management software (AMS), it just might be time for a change. Upgrading your AMS system can be costly and time-consuming. Now’s the ideal time to ask yourself if moving to a new, modern solution is ultimately the better route. There it is, looming in the near future: An upgrade to your association management software (AMS).
Associations Now
JANUARY 14, 2020
While organizations are geared up to bring on creative workers, the added competition for those employees means that companies might have to get creative about how they utilize their skills. In an era when automation seems to be kicking up, the value of the creative staffer—someone who can ideate, not just execute—is growing. And as many organizations look for new employees in the coming year, two thirds are hoping to increase their creative teams, according to recent research from The Creative
Association Success
JANUARY 14, 2020
Looks like you’ve forgotten something. If you’re like most job seekers, you’re neglecting a key step to land a new job. According to a 2016 survey of recruiters conducted by Deloitte, only 30% of job seekers mention volunteer experience on their résumés, despite the 82% of surveyed recruiters preference to applicants involved in volunteerism. What if you’re not currently searching for a new role?
Associations Now
JANUARY 14, 2020
Taking a proactive approach to cybersecurity by building a threat model. Also: the hidden benefits of uncertainty. With cyberattacks becoming more complex and more frequent, organizations must remain vigilant in their cybersecurity efforts. One way to shield your organization from an attack is to implement a threat model, says Maggie Jauregui at The Next Web.
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Events hold the power to create lasting impressions and meaningful connections. They are not only occasions for celebration but also valuable marketing opportunities. Event marketing has become an essential component of successful business strategies, enabling organizations to engage with their target audience and create memorable experiences. However, behind every successful event lies a well-thought-out marketing strategy.
Smooth The Path
JANUARY 14, 2020
We may think about engagement in terms of metrics: renewals, registrations, purchases, logins, and clicks. Members think about engagement in terms of emotions. A highly engaged member talks about the feelings of being a member. They might say things like: The organization is my professional family. The association is my intellectual home. I feel a deep sense of belonging.
CommPartners
JANUARY 14, 2020
Event Feedback: Beyond Attendee Evaluations Organizations of all sizes and interest groups can benefit from hosting or sponsoring live conferences and events. They help you connect your people with each other and with information. They’re also a great way to learn about the latest and greatest tools for your business, build your network, and foster […].
Mariner Management
JANUARY 14, 2020
The 2020 Census has been in the news for many reasons. Many are talking about. And some are taking that talk to action. The Alabama, Illinois and Texas Chapters of American Academy of Pediatrics are among those taking action. They have been working hard to promote participation in the 2020 census. And that’s good for children. In 2010, the U.S. census missed almost 1 million children under age 5.
Associations Now
JANUARY 14, 2020
Principles of user experience design can help associations help their members move easily around their websites and other digital properties. A UX strategist shares how some associations are applying a UX mindset to improve member services and experiences. Your website is the doorway to your association, and if you’re providing good value to your members, they’ll visit you online frequently.
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Every decision that goes into your learning monetization strategy matters for your organization’s bottom line. Our research has shown a clear correlation between high program maturity (and ROI!) and choosing the right monetization strategy. This eBook contains clear, actionable ways to approach packaging and pricing models that will help your association grow revenue, improve profitability, and drive expansion into new markets.
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