Tue.Oct 16, 2018

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Why your payment vendor is one of your association’s most important vendors.

YourMembership

When you think about your association’s revenue, your first thought may not be about your payment vendor. But having a solid partnership with the right payment vendor is critically important to your organization. Consider this: The value of digital payments around the world is expected to reach $3.9 trillion this year, an increase of 14%. The post Why your payment vendor is one of your association’s most important vendors. appeared first on YourMembership.

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What Associations Can Learn from Sears’ Decline Into Bankruptcy

Associations Now

Sears was a company that effectively invented the retail economy, but it stayed stagnant in areas that didn’t benefit its business while moving away from areas where it could have kept up. Associations should take note. There are a few things to take away from Sears’ bankruptcy this week—among them, that its legacy looms large. Sears, Roebuck & Co. may be one of the most important companies in the history of retail , and the reasons that the company, formerly the largest retailer in the coun

Course 200
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The Benefits of Micro-Credentials for Members, Employers & Your Association

WBT Systems

The Benefits of Micro-Credentials for Members, Employers & Your Association. Read more about The Benefits of Micro-Credentials for Members, Employers & Your Association.

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7 Giving Tuesday Ideas To Make 2018 Your Best Year Yet

Wild Apricot

If you're hoping to create a great experience for donors this Giving Tuesday, check out this list of ideas to inspire you.

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How to Increase Membership Renewal

Dive deep into essential elements that drive member retention. Learn why members may hesitate to renew. Discover actionable techniques to encourage their return and foster lasting engagement. Uncover reasons members choose not to renew. Learn effective tactics to elevate member engagement and communication. Explore methods to encourage member renewal and active participation in your association Download now to take charge of your membership retention strategy!

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HighRoad Presents at OrgSource on Stacking the Association Martech Deck

HighRoad Solution

You wouldn’t put on your favorite sports sweatshirt and head out to your yard with only a rake, would you? Even if that is how you did it growing up, you know that using only a rake means a lot of extra work and a sore back at the end of the day.

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On-Demand: Amanda Kaiser Webinar for Association Pros

GrowthZone

Exceptional new member experiences are key to association success. In this FREE, on-demand webinar , membership expert Amanda Kaiser explains why associations are focusing on new members in order to successfully engage all members. In her interactive presentation, Amanda helps association professionals: learn how to turn the renewal process entirely upside-down for better results. see why engaging new members within 3 days to 3 weeks is critical. walk away knowing the most powerful (yet most und

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3 Ways to Involve Members in Innovation

Associations Now

A new study says associations are developing better practices for pursuing innovation, but it’s often a top-down effort. Here are three ways you can generate change that starts with your members. Would you call your association innovative? According to a recent study conducted by Marketing General Incorporated (MGI) in partnership with the National Business Aviation Association, more association professionals say their organization is moving ahead with innovative ideas that can be implemented an

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Why CX Matters: How does technology aid customer experience?

Association Success

In this second part of a series on CX at associations, turn to technology for answers. When you delve into putting a customer experience strategy in place, you’ll naturally start to think about technology that will enhance the customer experience. And CX leaders are on the cutting edge of the intersection of CX and technology. It is no surprise that the use of artificial intelligence is on the rise.

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Report: How the Meetings Space is Evolving Over Time

Associations Now

A new report, based on historic data from the International Congress and Convention Association, finds that meetings are generally getting smaller, but there are a lot more of them. In 2013, the International Congress and Convention Association released a report highlighting five decades of consistent growth for the global meetings industry, comparing the event industry of 1963 to that of 2013.

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How to Create a Winning Event Marketing Strategy

Events hold the power to create lasting impressions and meaningful connections. They are not only occasions for celebration but also valuable marketing opportunities. Event marketing has become an essential component of successful business strategies, enabling organizations to engage with their target audience and create memorable experiences. However, behind every successful event lies a well-thought-out marketing strategy.

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Add Value for Members Even When They Are Not Succeeding

Smooth The Path

When we are at our most fragile, we notice when someone extends a helping hand. The friend who brought food when you were sick. Or the person who watched the kids. Or the relative who cleaned up your house. We remember these kindnesses. There are times in our careers when we are at our most fragile as well. We may feel fragile after getting laid off, fired, or demoted.

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The Power Of A Nudge

Associations Now

You can’t force your members or colleagues to change, but maybe by giving them a little nudge, they’ll be more open to changing their behavior. What makes things work? More specifically, what is the final push, shove, jerk, bump, prod, or jolt that must occur to see a project completed—or to convince your team or organization’s members that you would like them to change their behavior so that it lines up with your goals?

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Unpacking an Association’s Digital IT Bag

Delcor

In many areas of life, we’re digital first. And increasingly so. Ask someone how they met their partner. At least half of them will say Match or Tinder, depending on their age. We buy our clothes, supplies, groceries, books, and movies online. We’re in and out of our online shopping cart every week—or every day. Your organization is a digital experience for many members.

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Daily Buzz: Agile Development Strategies

Associations Now

Industries are always changing, which means people need to be flexible to succeed. An agile development plan can help you grow. Also: uncovering unconscious bias. Flexibility and adaptability are two of the most important traits for both organizations and professionals in an evolving world. Business needs are are constantly changing—and how agile you are in responding to those changes can spell success or disaster.

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The Ultimate Guide to Monetizing Customer Learning

Every decision that goes into your learning monetization strategy matters for your organization’s bottom line. Our research has shown a clear correlation between high program maturity (and ROI!) and choosing the right monetization strategy. This eBook contains clear, actionable ways to approach packaging and pricing models that will help your association grow revenue, improve profitability, and drive expansion into new markets.