Thu.Jul 18, 2019

How to turn your members events into great member experiences

YourMembership Blog

3 strategies for associations to elevate the event experience for your members. Events and conferences are one of the largest sources of non-dues revenue for associations. Learn how to enhance and elevate the event experience for your members.

Membership Q&A: Calendar v. Anniversary Renewals?

Spark Consulting

Which is more member-centric? In most cases, an anniversary renewal cycle – that is, I renew at same time as I joined (or renewed) last year – is going to make the most sense to your members. My annual membership starts when I pay, and I get 12 months of service for my dues. A calendar renewal cycle is generally seen as association-centric. We renew everyone at the same time, on a cycle that’s driven by our business needs (often tied to the association’s fiscal year).

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How to Get Attendee Personalization Right

Associations Now

While some members may see personalization as creepy, if associations do it right, it could turn prospects into attendees and lead to more engaged participants onsite. A few weeks ago, I went down to Miami for some rest and relaxation, and most importantly, beach time.

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31 Ice-Breaker Questions for Association Events


Keeping fun ice-breaker questions on-hand is always a good idea. Whether it’s a staff meeting or a networking event, loosening up the attendees leads to a more laid-back environment. Check out these 31 ice-breaker ideas: What is your most-used emoji? Who was your childhood actor/actress crush?

AMC-Managed Organizations are More Stable than Standalone Organizations

Why do organizations managed by Association Management Companies outperform standalone organizations? This paper seeks to answer that question through the results of a study examining the rates of change in the length of chief staff executive tenure and changes in office locations of membership-based organizations between 2009 and 2015.

Restaurant Foundation Wins Grant to Train Prison Inmates for Industry Jobs

Associations Now

A new $4.5 million grant to the National Restaurant Association Educational Foundation will go toward developing training programs for incarcerated young adults and finding them jobs when they’re released.

More Trending

Science Group: Without Action, Extreme Heat Could Go “Off the Charts”

Associations Now

In a new report, the Union of Concerned Scientists says that deadly levels of heat could emerge nationwide throughout the 21st century if nothing is done to counteract climate change. In most of the country, it’s pretty hot outside this week.

Don’t Nickel-and-Dime Members: Ideas to Increase Non-Dues Revenue


Associations have traditionally used membership “as an excuse to sell more stuff at discounted prices to members,” said Garth Jordan , senior vice president of corporate strategy at the Healthcare Financial Management Association (HFMA). But, HFMA has cast that old non-dues revenue practice aside.

Study: Automation Will Change the Economy—But Not Consistently

Associations Now

A report from McKinsey & Company says automation will deepen a rural/urban divide, while some types of jobs—particularly, office support work—will face deeper existential threats than others.

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Preparing your association for blockchain

Nimble AMS

What blockchain technology is and what your association should know about this trending technology. Blockchain technology may seem like distant, futuristic technology, but according to Enterprise Technology Trends report, it was one of the 10 key trends impacting IT leaders.

Daily Buzz: What Constitutes a PR Fail?

Associations Now

Not hearing back from your media contacts? You may be annoying them. Also: how to leverage criticism for creativity. Getting the word out about your association often requires swift, tactical public relations maneuvers.

Aligning Vision with Technology

Association Success

Creating an innovative organization all starts with a vision. When it comes to becoming a more innovative organization and leveraging today’s technological advancements for the overall betterment of the association and its operations, it all starts with the vision. Just look at how the tech stack comes out of the organization’s vision and their strategic plan. It might be very well worth borrowing philosophies from outside the industry.

Conference Circuit: Agriculture and Economics

Associations Now

Rundown Attendees: 1,400 plus. Speakers: 900 plus. Concurrent sessions: 200. The Agricultural and Applied Economics Association’s 2019 Annual Meeting begins this weekend in Atlanta. Attendance is expected to top 1,400.

“Just because it’s not optimal, doesn’t mean it’s not beneficial.”


I’m a big fan of the author James Clear ([link] who writes about the formation of habits. I believe (good!) habits are an important element of success (I’ve written about it before.) In a recent blog post, Clear wrote: “Just because it’s not optimal, doesn’t mean it’s not beneficial.” Read another way, this is the old […].


Some Members

Smooth The Path

For some reason, for a few members, everything related to the association goes wrong for them. Usually, it starts with the member experiencing a rare but big problem. We solve the problem, and then to our horror; they experience another big problem. Then it happens again.

The Essential #ASAE19 Prep Checklist


‘Tis the season.for ASAE’s Annual Meeting & Exposition ! Are you as excited as we are? We’re officially just a few weeks out, so if you’re attending, now’s the time to start preparing. After all, you want to make the most of your experience!).


SalesForce.Org Study: 40% of Nonprofits Planning To Integrate AI for Marketing

Beth Kanter

SalesForce.Org recently presented a webinar where they shared a research report on marketing and engagement tools, channels, and strategies for nonprofit organizations. I was curious to see if they were tracking current or future uses of AI. .