Fri.Dec 15, 2017

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5 Types of Nonprofit Members and How to Engage Them

Wild Apricot

In this post, I'm going to cover the five most common nonprofit member types I've encountered and the strategies I’ve seen work best.

How To 318
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The good, the bad and the ugly of career center networks.

YourMembership

Job opportunities rank as one of the top benefits that drive association membership, according to our recent Member Loyalty Study. It’s no surprise then that today most associations offer a niche job board on their website. Not only do job boards provide value to existing members and help associations attract new members, but they also generate. The post The good, the bad and the ugly of career center networks. appeared first on YourMembership.

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Association Brain Food Weekly: 12.15.17

Reid All About it

The weekly list of free educational events for the association community… Thanks to all of you who told me during the ASAE Tech Conference that you read Brain Food. I meant it, you made my day. I’m getting tired of all the “sky is falling” articles about AI. Sure, some jobs will be phased out—historically, some jobs have always been phased out, that’s how the world rolls.

Indiana 150
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Voices and Views: December

Aaron Wolowiec

Event Garde is committed to professional development, for ourselves and for our industry. As such, we’re avid readers of industry news. We’d like to share these must-reads with you.

Industry 113
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How to Increase Membership Renewal

Dive deep into essential elements that drive member retention. Learn why members may hesitate to renew. Discover actionable techniques to encourage their return and foster lasting engagement. Uncover reasons members choose not to renew. Learn effective tactics to elevate member engagement and communication. Explore methods to encourage member renewal and active participation in your association Download now to take charge of your membership retention strategy!

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Where Are Organizations the Most Traditional?

Jamie Notter

We’ve been collecting culture data for about two years now, and while we don’t have enough to provide truly statistically significant benchmarks (and don’t get me started, because I’m not sure culture benchmarks is the direction we want to go), we do, at least, have an early picture of where organizational cultures are falling these days along the continuum of traditional to futurist.

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Is Your Advocacy Email Ready For 2018?

Beekeeper Group

It’s hard to believe that 2018 is just around the corner! Somedays it feels like 2017 just began but it’s time to start planning your 2018 advocacy campaigns. Besides midterm elections and self-driving cars, 2018 could mean big changes for inboxes and your email strategy. Here are 5 big shifts we expect to see next year: Stricter Opt-in Policies : After Canada’s Casl , a strict anti-spam law, and the EU’s upcoming implementation of GDPR , governments are prioritizing consumer choice and ag

Review 41
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Results-driven Event Marketing for the Discerning Attendee

Association Adviser

By Scott D. Oser and Aaron Wolowiec. According to the 2014 Economic Significance of Meetings to the U.S. Report, commissioned by the Convention Industry Council (now the Events Industry Council) and researched by PwC, participant volume at meetings and events increased by 10 percent between the years of 2009 and 2012. Likewise, during the 2012 calendar year, 1.83 million meetings were held in the U.S. and attended by 225 million participants.

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Is Your Advocacy Email Ready For 2018?

Beekeeper Group

It’s hard to believe that 2018 is just around the corner! Somedays it feels like 2017 just began but it’s time to start planning your 2018 advocacy campaigns. Besides midterm elections and self-driving cars, 2018 could mean big changes for inboxes and your email strategy. Here are 5 big shifts we expect to see next year: Stricter Opt-in Policies : After Canada’s Casl , a strict anti-spam law, and the EU’s upcoming implementation of GDPR , governments are prioritizing consumer choice and ag

Review 28
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Results-driven Event Marketing for the Discerning Attendee

Association Adviser

By Scott D. Oser and Aaron Wolowiec. According to the 2014 Economic Significance of Meetings to the U.S. Report, commissioned by the Convention Industry Council (now the Events Industry Council) and researched by PwC, participant volume at meetings and events increased by 10 percent between the years of 2009 and 2012. Likewise, during the 2012 calendar year, 1.83 million meetings were held in the U.S. and attended by 225 million participants.

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How to Create a Winning Event Marketing Strategy

Events hold the power to create lasting impressions and meaningful connections. They are not only occasions for celebration but also valuable marketing opportunities. Event marketing has become an essential component of successful business strategies, enabling organizations to engage with their target audience and create memorable experiences. However, behind every successful event lies a well-thought-out marketing strategy.