Tue.Feb 18, 2020

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4 steps to take to bring back your lapsed members

YourMembership

Failure to renew doesn’t have to be the end of the story. There’s always an opportunity to get lost members to return. Read on to find out how. The post 4 steps to take to bring back your lapsed members appeared first on YourMembership.

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Engaged Members Tell Heartfelt Stories

Smooth The Path

Are you wondering if your members are engaged? One of the traits of engaged members is they can tell stories about how your association helped them. They tell stories like: I remember the first opening session I ever attended. There was a panel taking about an issue near and dear to my heart. Suddenly I realized I wasn’t alone, I was surrounded by 500 professionals just like me. and, Walking into the first conference, I felt nervous jitters.

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Put Your “About Us” Page to Work for Members

Associations Now

Your website’s “about us” page can say a lot or very little about your organization. Go beyond bland descriptions and a staff list to make this page more engaging, a place where members can build connections with your team and your community. There are so many ways for people to make connections in the digital world—maybe you click “connect” on LinkedIn or “follow” on Twitter—but there’s also a tried-and-true website page that almost every business and brand in the world uses to connect with cus

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Who Should Be on Your Content Squad?

Association Adviser

It’s time for mission-focused organizations to really invest in their content. That means figuring out your content squad's structure & hiring strategically. The post Who Should Be on Your Content Squad? appeared first on Association Adviser.

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How to Increase Membership Renewal

Dive deep into essential elements that drive member retention. Learn why members may hesitate to renew. Discover actionable techniques to encourage their return and foster lasting engagement. Uncover reasons members choose not to renew. Learn effective tactics to elevate member engagement and communication. Explore methods to encourage member renewal and active participation in your association Download now to take charge of your membership retention strategy!

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Daily Buzz: Help Employees Achieve Work-Life Fulfillment

Associations Now

How leaders can create a positive work environment. Also: strategies you can employ to improve your decision making. Want to better retain employees and improve their well-being? Cultivate a leadership style that promotes a healthy work-life balance. “Great leaders want to achieve exceptional performance, but they also want their employees to have a positive experience and fulfillment in their work-life,” says Tracy Brower in Fast Company.

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IRS Urged to Complete Donor Disclosure Rollback

Associations Now

Following a hearing on February 7, the IRS appears closer to removing the requirement that trade associations and other tax-exempt organizations provide the names and addresses of donors who contribute $5,000 or more on their Form 990 return. The IRS took a step closer to rolling back donor disclosure requirements for certain tax-exempt organizations after hearing from witnesses at an agency hearing on February 7.

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Video Game Group Launches Campaign to Highlight Industry’s Strong Points

Associations Now

With its new Game Generation campaign, the Entertainment Software Association is hoping to make the case that treating gaming as a societal problem is an outdated way of thinking. The video game industry hasn’t always had it easy in terms of its public reputation. With violent games historically drawing political scrutiny and concerns of addiction dogging the industry, it’s often fallen on the Entertainment Software Association (ESA) to help focus the industry’s messaging, raise its profil

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