Tue.Feb 18, 2020

4 steps to take to bring back your lapsed members

YourMembership Blog

Failure to renew doesn’t have to be the end of the story. There’s always an opportunity to get lost members to return. Read on to find out how. The post 4 steps to take to bring back your lapsed members appeared first on YourMembership.

Meet the Team – Bethany Murphy, Senior Business Development Director

Moery Company

Transcript: Hi, my name is Bethany Murphy. I’m the Senior Business Development Director at The Moery Company. Prior to TMC, I was working at a company where I sold advertising for daily email newsletters for trade associations in Washington, DC.

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Education Sales: 3 Factors That Limit Them

Blue Sky eLearn

Recently I listened to the Leading Learning podcast, 3 Factors That Limit Sales of Education. When working with our association clients, we sometimes come across those that are struggling to sell educational programs or launch new initiatives. Here is what I learned from the podcast: .

Who Should Be on Your Content Squad?

Association Adviser

It’s time for mission-focused organizations to really invest in their content. That means figuring out your content squad's structure & hiring strategically. The post Who Should Be on Your Content Squad? appeared first on Association Adviser.

Build or Buy an LMS? How to Pick the Right Solution for Your Budget

BUDGET. When it comes to picking your next LMS that six-letter word is probably the most important part of the decision-making process. So, what are your options to get the best possible eLearning solution without breaking the bank? Build it or buy it. This guide from Lambda’s eLearning experts details absolutely everything you need to consider so you can pick the perfect eLearning solution for your organization and budget.

How to Get Your Members Excited About Online Learning


Lots of people — including, likely, many of your members — just love to learn, so getting some buzz going about your online learning program should be pretty easy. But what about keeping your members-turned-learners engaged, and coming back for more?

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Engaged Members Tell Heartfelt Stories

Smooth The Path

Are you wondering if your members are engaged? One of the traits of engaged members is they can tell stories about how your association helped them. They tell stories like: I remember the first opening session I ever attended. There was a panel taking about an issue near and dear to my heart.

Daily Buzz: Help Employees Achieve Work-Life Fulfillment

Associations Now

How leaders can create a positive work environment. Also: strategies you can employ to improve your decision making. Want to better retain employees and improve their well-being? Cultivate a leadership style that promotes a healthy work-life balance.

Modernizing Your Association’s Dues Model and Value Proposition – Association Hustle Podcast Episode 220

Moery Company

Many associations are reevaluating their business models and focusing on optimizing their membership dues structures. Specifically, the associations that have 50% or more of their revenue coming in from membership dues.

IRS Urged to Complete Donor Disclosure Rollback

Associations Now

Following a hearing on February 7, the IRS appears closer to removing the requirement that trade associations and other tax-exempt organizations provide the names and addresses of donors who contribute $5,000 or more on their Form 990 return.

Need Remote Learning ASAP? Don’t Pick Your Next LMS Before Reading This!

Need to go remote or move your training programs online? Download this guide to identify and overcome the biggest eLearning challenges so you can pick the perfect LMS without wasting time, money, and effort, even if you are just starting your eLearning journey.

Video Game Group Launches Campaign to Highlight Industry’s Strong Points

Associations Now

With its new Game Generation campaign, the Entertainment Software Association is hoping to make the case that treating gaming as a societal problem is an outdated way of thinking. The video game industry hasn’t always had it easy in terms of its public reputation.

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