Higher Logic

NOVEMBER 30, 2016

If you feel like you’re caught trying to go upstream in a surging metrics river, you’re not alone. But we do have to measure our community activity and member behavior to get a handle on customer satisfaction. The health of a community is dependent on the health of customers’ interactions and feedback. So we’re faced with two questions: what should we measure, and how?

Class 214

Class FAQ Survey Products 214

Socious

NOVEMBER 30, 2016

Buying a car can be a frustrating process. Why? Because too often, the salesperson and the buyer are speaking in different terms. The salesperson aims to figure out what the buyer wants to pay monthly, while the buyer is looking at the total price. It seems like they’re on the same page because they’re both talking about money. But they’re not. The buyer assumes the monthly payment works out to be the final price of the car but often they’re worlds apart.

Technology 166

Technology Price How To Process 166

Wild Apricot

NOVEMBER 30, 2016

I’m happy to announce that our next major version of Wild Apricot has been scheduled to launch in December. Plus, we will be releasing an update to our mobile app, featuring support for Square, the mobile credit card processing solution.

Software 152

Software Process Newsletter 152

Socious

NOVEMBER 30, 2016

Buying a car can be a frustrating process. Why? Because too often, the salesperson and the buyer are speaking in different terms. The salesperson aims to figure out what the buyer wants to pay monthly, while the buyer is looking at the total price. It seems like they’re on the same page because they’re both talking about money. But they’re not. The buyer assumes the monthly payment works out to be the final price of the car but often they’re worlds apart.

Technology 100

Technology Software Membership Management How To 100

Advertisement

Dive deep into essential elements that drive member retention. Learn why members may hesitate to renew. Discover actionable techniques to encourage their return and foster lasting engagement. Uncover reasons members choose not to renew. Learn effective tactics to elevate member engagement and communication. Explore methods to encourage member renewal and active participation in your association Download now to take charge of your membership retention strategy!

Member Engagement

Associations Now

NOVEMBER 30, 2016

Strong relationships are the key to engagement, whether with members or nonmember customers, according to a new report on global associations. To build connections, you don’t necessarily need the famously well-connected movie star, but you do need a few good multipliers. When association leaders start to think about building and strengthening membership engagement, they really should be channeling their inner Kevin Bacon.

Certificate 86

Certificate United States Products Survey 86

Associations Now

NOVEMBER 30, 2016

A Little Cold Water While the momentum around #GivingTuesday is definitely promising, some critics of the annual event persist. At Slate , columnist Helaine Olen notes that one lingering concern about the holiday can be found in recent research from the Institute for Policy Studies, which reported that charitable donations were coming from a smaller pool of people than ever—meaning that fewer organizations are likely to benefit from such donations.

Process 72

Process Project Report Organization 72

Associations Now

NOVEMBER 30, 2016

Spark innovation by incorporating older buildings and other significant venues. History teaches in many ways. Sometimes learning happens on a guided tour or a walk-through of a historic building. Other times we soak up the past in quiet moments in front of placards. Just being around historical attractions can create lasting experiences that help drive creativity and learning.

Conference 71

Conference America Innovation Examples 71

Associations Now

NOVEMBER 30, 2016

As fire-safety issues remain front of mind for many Israelis in the wake of a recent spate of wildfires, the Israeli Fire Protection Association, which had been in the works long before the fires broke out, could help improve fire-safety standards. A new Israeli association is coming to life—with the help of its American counterpart. The Jerusalem Post reports that the Israeli Fire Protection Association will hold its first meeting this week, with 350 people slated to attend a one-day conventio

United States 58

United States New York Report Education 58

Associations Now

NOVEMBER 30, 2016

How Netflix turned to live events to promote its revival of the cult show Gilmore Girls. Also: the next act for the two guys who created the hugely popular news site Politico. It’s not easy to build buzz for something that’s long been dormant, but when Gilmore Girls was revived earlier this month, Netflix was up to the task. A big element of that buzz, notes BizBash , was a series of live events that brought the vibe of Stars Hollow, Connecticut—the show’s hometown—to Los Angel

Los Angeles 50

Los Angeles Connecticut DC Course 50

Advertisement

Events hold the power to create lasting impressions and meaningful connections. They are not only occasions for celebration but also valuable marketing opportunities. Event marketing has become an essential component of successful business strategies, enabling organizations to engage with their target audience and create memorable experiences. However, behind every successful event lies a well-thought-out marketing strategy.

Strategy