Thu.Jul 06, 2017

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An Introvert’s Guide to Growing a Private Online Community

Higher Logic

Several years ago, ASAE’s keynote presentation was by Susan Cain, author of Quiet: The Power of Introverts in a World that Can’t Stop Talking. Her talk – and her book – changed my world. While society applauds the gregariousness of extroverts and those who can “work a room,” Susan Cain clearly explains what introverts bring to the table. What is particularly amazing is how she sees introverts thriving in social media.

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The new member engagement rule of 3.

YourMembership

There is a short window of opportunity to engage new members. If we do not reach them while the window is open, it snaps shut, forever. Most new members join with high hopes. They are curious to see what their membership will do for them because they do not specifically know what it will provide. The post The new member engagement rule of 3. appeared first on YourMembership.

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ISP Privacy Battle Moves to the States

Associations Now

Old Rules, New Target The Federal Communications Commission is taking its own approach to internet privacy in the wake of the ISP rules repeal. The commission announced it would rely on vintage telephone system rules, implemented as part of the Communications Act of 1934, to allow for partial re-regulation of ISPs on the privacy issue. According to Inside Sources , FCC Chairman Ajit Pai said the move brings back internet privacy regulations that existed before 2016.

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The new member engagement rule of 3.

YourMembership

There is a short window of opportunity to engage new members. If we do not reach them while the window is open, it snaps shut, forever. Most new members join with high hopes. They are curious to see what their membership will do for them because they do not specifically know what it will provide. The post The new member engagement rule of 3. appeared first on YourMembership.

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How to Increase Membership Renewal

Dive deep into essential elements that drive member retention. Learn why members may hesitate to renew. Discover actionable techniques to encourage their return and foster lasting engagement. Uncover reasons members choose not to renew. Learn effective tactics to elevate member engagement and communication. Explore methods to encourage member renewal and active participation in your association Download now to take charge of your membership retention strategy!

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5 Signs You Need to Reevaluate Your Membership Management Software

Aptify

Every time you open up your association’s membership management software, you’re convinced you can feel your blood pressure rising. You’ve resigned yourself to the fact that it doesn’t perform as you wish it would. Some savvy workarounds and data manipulation help you get work done, but the extra hours you’ve had to spend because of the software’s shortcomings…it’s painful to even think about.

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An Associations Journey to Find a Smarter AMS

GrowthZone

An inside look at one GrowthZone customer’s journey from an outdated data management system to a full AMS complete with NAHB WMS upload. Veteran association professional, Natalie Fryer of the Home Builders Association of Fayetteville, recognized their 400-member organization had outgrown their existing association management software. What was state-of-the-art in 2007 was now simply outdated.

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Looking Ahead to the Second Half of 2017

Idea Architects

I spent some time over the holiday weekend reviewing the first six months of the year and planning for the next two quarters. Here is a quick update on some work-in-progress that may be of interest. This recent post on purposeful icebreakers seems to have struck a nerve. I have a fair amount to say on the topic, so I am going to create a PDF or short ebook with more guidance and examples.

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Thursday Buzz: The Path to Better Meetings? Social Media

Associations Now

Social media is a vital part of any marketing mix, but its value to event marketing has never been greater. Also: The newest trend in executive coaching. Little can compete with the awesome power of annual meetings, where people gather to learn, advocate, and build professional relationships. Making sure you have a robust social media marketing plan to pair with your event can boost the impact of your meeting even more. “In terms of overall reach and targeting, you can’t do better than a w

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A Case for the Association Summer Internship

Associations Now

Associations that want to develop the next generation of talented association staffers should consider starting an association-wide internship program. In our daily news meetings here at Associations Now , we talk a lot about how associations are working to draw talent to their respective industries in various ways. And, believe me, associations are extremely creative and dedicated to that work.

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How to Create a Winning Event Marketing Strategy

Events hold the power to create lasting impressions and meaningful connections. They are not only occasions for celebration but also valuable marketing opportunities. Event marketing has become an essential component of successful business strategies, enabling organizations to engage with their target audience and create memorable experiences. However, behind every successful event lies a well-thought-out marketing strategy.

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Conference Circuit: Healthy Schools

Associations Now

Rundown Attendees: 6,000. Exhibit Booths: 850. Education Sessions: 120 plus. The School Nutrition Association’s Annual National Conference begins this weekend in Atlanta. More than 6,000 are expected to attend. Thousands of school nutrition professionals will make their way to Atlanta in the next few days to learn best practices for creating better financial returns for their school nutrition programs, cooking up healthier school meals, and building stronger outreach in their communities.

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New Game Helps Young Adults Become Financially Literate

Associations Now

A new interactive game by the American Institute of CPAs and the Ad Council helps educate millennials about healthy financial decision-making. A 2016 survey from the American Institute of CPAs (AICPA) showed just how important saving money is for millennials, with roughly one-third (34 percent) ranking it as their chief priority. However, poor spending habits—such as impulse buying—combined with relatively low wages and debt accumulation are major obstacles for young adults when it comes to savi