Thu.Oct 13, 2016

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How Gaps in Higher Education Create Big Opportunities for Associations

Socious

“It went well. Really well.” - Me. That’s what I told everyone after the interview at my dream job. I was able to answer all the questions and it seemed like a perfect fit. I couldn’t stop smiling. I was so sure I'd get the position and I was ready to start my new career path. I was going to be successful, with the best career possible right out of college.

Education 142
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So You Think You Know Non-Dues Revenue

Association Adviser

Hank Berkowitz, Association Adviser. Is your model evolving as fast as the world around you? Economic indicators show a U.S. economy that’s in better shape than at any time since the Great Recession of 2008-09. But, that prosperity isn’t necessarily trickling down to the association world. More than half (54 percent) of the executives who took part in our annual association communication benchmarking study felt their organization’s inability to generate non-dues-revenue (NDR) was a serious or si

Revenue 92
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How Gaps in Higher Education Create Big Opportunities for Associations

Socious

“It went well. Really well.” - Me. That’s what I told everyone after the interview at my dream job. I was able to answer all the questions and it seemed like a perfect fit. I couldn’t stop smiling. I was so sure I'd get the position and I was ready to start my new career path. I was going to be successful, with the best career possible right out of college.

Education 100
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2016 Benchmarking Study Reveals Association Communication Hurdles Remain

Association Adviser

Jill Andreu, Naylor Association Solutions. Reviewing metrics in the association world can mean anything from budget inspection to monitoring growth in Twitter followers. Data gives a straight, no-fluff account of performance, with year-over-year improvement not just a goal, but a necessity. Each year when Association Adviser and Naylor Association Solutions launch the Association Communications Benchmarking Study , we certainly hope to see measurable improvements in the ways associations communi

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How to Increase Membership Renewal

Dive deep into essential elements that drive member retention. Learn why members may hesitate to renew. Discover actionable techniques to encourage their return and foster lasting engagement. Uncover reasons members choose not to renew. Learn effective tactics to elevate member engagement and communication. Explore methods to encourage member renewal and active participation in your association Download now to take charge of your membership retention strategy!

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Plastics Industry Project Aims to Boost Automotive Recycling

Associations Now

A demonstration project from SPI: The Plastics Industry Trade Association will test how well recyclers recover plastic car parts to promote better recycling processes, greater plastic resale and reuse, and more sustainable auto design. As auto manufacturers use more plastics to create lighter weight cars, SPI: The Plastics Industry Trade Association has begun a new project to test ways to better recycle and reuse those plastic parts.

Project 82

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Do You Look for Association Innovation? Do You Love It? Do You Enjoy It?

Smooth The Path

Related: How to set a new tone at your association. Taking risks so our members don’t have to. Use the 5-step idea process to become an association innovation ninja. The post Do You Look for Association Innovation? Do You Love It? Do You Enjoy It? appeared first on Smooth The Path.

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“User-friendly” is in the eye of the beholder

Effective Database

Just like beauty, the idea of software being “user-friendly” is in the eye of the beholder. Very often when I talk with clients about what they need from a new AMS, they’ll say something to the effect of “It has to be user-friendly.” I agree. But what does user-friendly look like? Well, that depends on who you ask. And therein lies the problem.

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Conference Circuit: Web Ed

Associations Now

Rundown Attendees: 650 plus. Presentations: 70 plus. Half-Day Workshops: 10. The HighEdWeb 2016 Annual Conference begins Sunday night in Memphis, Tennessee. Web developers, marketers, and programmers—along with managers, designers, writers, and all team members in between—are headed to Memphis this weekend to explore and learn more about the unique web issues facing colleges and universities.

Memphis 46
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Leveraging the Link Between Workplace Positivity and Productivity

Associations Now

The internet has made on-the-job distraction all the more easy, so how do association managers motivate their staff to stay on track? Hint: It’s not implementing website blockers. Do you know what cyberloafing is? According to The Boston Globe , “cyberloafing means using the internet for purposes not related to work, like looking at cat videos or checking your NCAA March Madness bracket.”.

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How to Create a Winning Event Marketing Strategy

Events hold the power to create lasting impressions and meaningful connections. They are not only occasions for celebration but also valuable marketing opportunities. Event marketing has become an essential component of successful business strategies, enabling organizations to engage with their target audience and create memorable experiences. However, behind every successful event lies a well-thought-out marketing strategy.

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Authors Guild Launches Membership Offering for Unpublished Writers

Associations Now

The association’s new Emerging Writer member tier, which will be offered to writers who are currently seeking ways to publish their work, gives those still working to establish themselves in the field the opportunity to receive benefits from the guild. The Authors Guild is making room for authors who haven’t yet been published. This week, the guild, which represents working writers, announced it was expanding its membership to support nonprofessional “emerging” writers wh

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Thursday Buzz: Where Is Your Ken Bone?

Associations Now

Perhaps someone at your next event could offer a long-lasting highlight—just like the now-prevalent icon from the most recent presidential debate. Plus: Come on aboard, volunteers! It’s time to start setting up your events as places where the next Ken Bone can be welcomed. At the last presidential debate, which was set up in a town-hall format with audience input, viewers were captivated by an average voter—Ken Bone—who had a strong question.

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Study: Psychological Association Warns of Election-Season Stress

Associations Now

According to the American Psychological Association, more than half of all respondents to a recent survey said that the 2016 election is contributing to their stress level. Social media plays a significant role. Is the 2016 election stressing you out? If so, as the American Psychological Association learned in its latest Stress in America survey, you’re far from alone.