Fri.Feb 15, 2019

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Use your association job board to drive membership and increase revenue

YourMembership

We all know that job opportunities rank as one of the top benefits an association can offer its members. In fact, with a growing Millennial workforce, the importance of offering opportunities for career growth and advancement will only increase. While it’s imperative that your career center evolves to maximize engagement (and revenue), it’s not always.

Revenue 170
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How to Leverage Mobility Strategies for Member Engagement

Association Adviser

The future of technology is definitely mobile-driven. According to recent statistics , desktops now account for only 29 percent of digital minutes, rest of the share is mobile devices like smartphones and tablets. A mobility strategy thus becomes crucial for harnessing member engagement for your association. Engaged members directly translate into increased member retention as well as an increase in new members.

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Association Brain Food Weekly: 2.15.19

Reid All About it

The weekly list of free educational events and resources for the association community… In many associations, chapters are seen as PITA groups to manage, not as opportunities to leverage. Billhighway provides advice for bringing the chapter conversation to your C-suite and convincing them that chapters are strategic assets that can help your association achieve its goals and fulfill its mission.

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19 Last-Minute Ideas for Employee Appreciation Day

GrowthZone

Tweet. Yikes! It’s important. And you meant to do something, but somehow Employee Appreciation Day ( March 1, 2019) snuck up on you. No worries. We have 19 excellent ideas for meaningful employee appreciation that can be put together quickly. Serve breakfast. Video game day. Gift cards. Ice cream sundaes. Healthy lunch at the office. Thoughtful, handwritten thank you note.

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How to Increase Membership Renewal

Dive deep into essential elements that drive member retention. Learn why members may hesitate to renew. Discover actionable techniques to encourage their return and foster lasting engagement. Uncover reasons members choose not to renew. Learn effective tactics to elevate member engagement and communication. Explore methods to encourage member renewal and active participation in your association Download now to take charge of your membership retention strategy!

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The Industry Standards That Could Kill Robocalls for Good

Associations Now

Telecom industry groups have stepped up their efforts to stop robocalls by developing call verification and blocking standards. But the head of a new technical group warns that many details remain to be worked out before you can kiss robocalls goodbye. Getting lots of calls from sketchy marketers and outright scammers lately? Thanks to a new industry standard, the stream of robocalls may soon let up.

Industry 103

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Daily Buzz: Bridge Your Industry’s Soft Skills Gap

Associations Now

Your members’ employers no longer just prefer someone with soft skills—they’re a requirement. Develop a training curriculum to help members drive the industry forward. Also: the one trait missing from your content strategy. Think soft skills aren’t worth developing? Think again. In the 2017 edition of PricewaterhouseCoopers’ CEO Survey [PDF], 77 percent said the biggest threat to their businesses stems from underdeveloped soft skills.

Class 88
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SmartTech Conference 2019: Defrosted

Delcor

Battling -30-degree temperatures, roughly 60 brave souls found their way to learn from and share insights with their community. That’s right, neither snow nor rain nor heat nor gloom of night could keep the association community from meeting for SmartTech19. They don't just talk the talk. "The SmartTech Conference is custom-built for association professionals looking to use technology and data more efficiently to increase revenue, drive membership, and adapt to today’s changing business environm

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Why A State Construction Group Gave Legislators a Drug Test

Associations Now

The West Virginia State Building and Construction Trades Council got more than two dozen state legislators to voluntarily take a drug test—all while making the point that the tests have been a major success for the contracting industry. Sometimes, when your organization is trying to make a policy argument, it’s important to use a real-world example to drive the point home.

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SmartTech Conference 2019: Defrosted

Delcor

Battling -30-degree temperatures, roughly 60 brave souls found their way to learn from and share insights with their community. That’s right, neither snow nor rain nor heat nor gloom of night could keep the association community from meeting for SmartTech19. They don't just talk the talk. "The SmartTech Conference is custom-built for association professionals looking to use technology and data more efficiently to increase revenue, drive membership, and adapt to today’s changing business environm

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How to Create a Winning Event Marketing Strategy

Events hold the power to create lasting impressions and meaningful connections. They are not only occasions for celebration but also valuable marketing opportunities. Event marketing has become an essential component of successful business strategies, enabling organizations to engage with their target audience and create memorable experiences. However, behind every successful event lies a well-thought-out marketing strategy.