Thu.Mar 24, 2016

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4 Truths about the Future of Associations

Reid All About it

“Innovation” is such a buzzword now that I wouldn’t blame association execs for tuning out when they hear it. But I like Jim Carroll’s slant on it: “Innovation is all about adapting to the future.” Now, that’s something we can work with. Jim Carroll is the opening keynote at the digitalNow conference which will take place in less than a month (April 21-23) in Orlando.

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Are Negative Comments In Your Community Bad?

Higher Logic

What happens when a member posts a negative or inflammatory comment in your community? Negative comments, or "detractors," in your community aren’t a bad thing -- you shouldn’t shy away from tension if you want an interesting, valuable and relevant community. In fact, negative comments are usually a great opportunity for an organization to demonstrate transparency and a culture of openness in a controlled area, rather than in places like Facebook, LinkedIn or Yelp where you have no control.

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8 Mistakes that Will Ensure You Never Get Management Support for Your Online Community

Socious

You are competing with dozens of distractions when it comes to capturing the hearts and minds of your customers, and engagement is in everyone’s thoughts because it’s one way to get attention in this plugged-in world. Engaging audiences, especially through online communities, can help get your message across in a noisy environment full of people with short attention spans.

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Changing Your Address or Responsible Party Could Get You in Hot Water with the IRS

Virtual

Spring brings so many good things. Spring training for baseball. Better weather here in Boston. And for me, as a financial expert, the fun of tax time. As our clients approach tax time, I typically get questions like, “What’s new with the IRS?” Because in taxes, even something as simple as changing your address can generate the need for some hefty paperwork.

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How to Increase Membership Renewal

Dive deep into essential elements that drive member retention. Learn why members may hesitate to renew. Discover actionable techniques to encourage their return and foster lasting engagement. Uncover reasons members choose not to renew. Learn effective tactics to elevate member engagement and communication. Explore methods to encourage member renewal and active participation in your association Download now to take charge of your membership retention strategy!

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Growing Membership is the Goal… Right?

Smooth The Path

Not necessarily! How to think outside bigger is better and move toward better is better: Member culture: setting the tone for better learning, engagement and connection. Proving value to new members in the first 3 emails. Am I going to be the only one like me? The post Growing Membership is the Goal… Right? appeared first on Smooth The Path.

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RIAA Sees “Fundamental Market Distortions” in Streaming Success

Associations Now

The Recording Industry Association of America says that streaming music now represents the largest segment of the music industry. But the association warns that the shift to streaming is leading to underpayment of artists. New numbers from the Recording Industry Association of America show that the industry is adapting pretty well to the streaming-music business.

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Retailers Raise Concerns Over Slow Chip Card Shift

Associations Now

An Unexpected Gift Among the challenges created by the push to take on chip-based cards, retailers say, are the negative side effects felt by the prepaid gift-card industry. The new rules, which put the onus on retailers in cases of fraud, are leading a number of major chains, such as Kroger, to limit the number of gift-card purchases that can be made with a credit card in a 24-hour period.

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ATM Association Promotes Networking with Online Tool

Associations Now

A new online program allows ATM industry professionals to network right from their offices. In-person networking with industry colleagues is already one benefit of joining an association. But the ATM Industry Association is making it even easier for its members to connect. ATMIA recently launched a tool called Member-to-Member Connection to allow easy online communication between its members.

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Conference Circuit: Going the Distance

Associations Now

Rundown Attendees: 400. Sessions: 120. Exhibit hours: 10. The Texas Distance Learning Association’s 2016 Annual Conference begins early next week in San Antonio. About 400 distance-learning administrators, designers, instructors, producers, programmers, consultants, and trainers will spend a few days in San Antonio to hear about the latest technology, network with peers, and find out what’s next for the industry.

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How to Create a Winning Event Marketing Strategy

Events hold the power to create lasting impressions and meaningful connections. They are not only occasions for celebration but also valuable marketing opportunities. Event marketing has become an essential component of successful business strategies, enabling organizations to engage with their target audience and create memorable experiences. However, behind every successful event lies a well-thought-out marketing strategy.

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Thursday Buzz: Cleveland Prepares for GOP Convention

Associations Now

Serious event planning is underway for events around the Republican National Convention in Cleveland this July. Plus: The head of a major airline group offers his two cents on industry regulation. Politics aside, the 2016 Republican National Convention , taking place in Cleveland in July, presents some unique challenges for event planners. After all, such a large event—50,000 people are expected to attend the GOP convention, along with 15,000 media, other outside political attendees, and p