Wed.Oct 14, 2020

8 Easy Ways to Add Fall Fun at Your Events

ePly

When planning an in-person or virtual event, attendee engagement should always be top-of-mind. Any activities you plan should be a little bit strategic, moving you closer to the goal for hosting the event in the first place — that said, you want to make them FUN of course!

How to Recruit New Members in the Fourth Quarter

Moery Company

Membership recruitment is going to be incredibly important as we approach 2021. Here are three tips that I hope you find helpful in your recruitment efforts during the last quarter of 2020: 1.

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Adding Member Value in Time of COVID-19

Callie Walker

This is unchartered territory we’re all in right now — trying to navigate COVID-19 and how it’s not only impacting us, but our key constituents as well. For you, that’s your members

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Want to Grow Non-Dues Revenue? Try a New Email Promotion Strategy

Higher Logic

The post Want to Grow Non-Dues Revenue? Try a New Email Promotion Strategy appeared first on Higher Logic. Adopting a new email promotion strategy can help your association boost revenue from virtual events, webinars, online courses, and other paid opportunities.

eLearning demand is at an all-time high. Pick the right LMS!

The need for online learning is greater than ever having the right LMS is absolutely crucial. Quickly, easily, and cost-effectively decide which Learning Management System is right for you with this 12-step guide from LMS implementation experts.

Expos Don’t Work Well in a Virtual Environment

Velvet Chainsaw

Virtual Expo Truths. Nearly every conference and trade show professional is searching for that perfect virtual platform or pricing model for replacing lost expo revenue. I’ve got bad news for you.

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Google Analytics for Associations: The 4 Analytics Goals Every Association Must Track

Association Adviser

Setting up Google Analytics goals gives you insight into your association's audiences, your website performance, and your performance as a marketer. Here's how. The post Google Analytics for Associations: The 4 Analytics Goals Every Association Must Track appeared first on Association Adviser.

Struggling to manage change? These 4 strategies can help your association adapt and evolve

Association Success

Change is an unavoidable part of life. . Some changes are positive, like a brilliant executive taking the helm or a sudden flood of funding transforming your association’s capabilities. Others can be difficult, like an economic downturn that prompts layoffs.

Learn to build and track your member-centric journey for growth

HighRoad Solution

Everyone you meet is on some kind of journey. Each person has a goal or a destination, and the lucky ones know how to get there. They have obstacles to overcome, but they also have people who’ll help them succeed. Ideally, your association should be one of those helpers.

Learning Strategies for New Members: Microcredentialing

CommPartners

This is a guest post written by Tracy King, CAE. As CEO of InspirEd, Tracy King leverages her more than 20 years in workforce development consulting with organizations on education strategy and learning design.

Build or Buy an LMS? How to Pick the Right Solution for Your Budget

BUDGET. When it comes to picking your next LMS that six-letter word is probably the most important part of the decision-making process. So, what are your options to get the best possible eLearning solution without breaking the bank? Build it or buy it. This guide from Lambda’s eLearning experts details absolutely everything you need to consider so you can pick the perfect eLearning solution for your organization and budget.

“I just want a system I don’t have to fight with.”

Effective Database

"I just want a system I don't have to fight with." I asked my client: "What are you looking for in a new AMS?" She responded: "I just want a system I don't have to fight with." And it struck me that this is how A LOT of my clients feel about their data management systems; that … “I just want a system I don’t have to fight with.” ” Read More » Wes's Wednesday Wisdom

Helpful Membership Marketing Links

Membership Marketing

Over the past year, my firm has issued a number of reports and guides that provide some trustworthy insights on how to manage and develop a successful membership marketing program. Here is a consolidation of links to those resources. The Fall 2020 edition of the Association Economic Outlook Report 2.

How to write powerful emails that connect in trying times

Association Success

Dan Oshinky’s instinct was to use humor to talk to his email audience about the novel coronavirus that was sickening thousands and starting to shut down U.S. sports leagues, businesses and schools in March 2020. He knew it was the wrong direction as soon as he started putting words to the page.