Fri.Sep 20, 2019

Daily Buzz: How to Reengage Audiences During Your Presentation

Associations Now

Writing an engaging speech is one thing; delivery is another. One speaker weighs in on how to keep listeners tuned in while you’re talking. Also: Nurture your online community to increase growth.

Podcast: Don’t Test Your Emails

Association Adviser

Jen Capstraw spoke with Association Adviser at Digital Summit in Tampa about today's email capabilities and how anyone can be a proficient email marketer if they take advantage of the tools available to them. The post Podcast: Don’t Test Your Emails appeared first on Association Adviser. Features Marketing & Communications Podcasts email marketing Jen Capstraw podcast

Tampa 40

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MPAA’s Big Branding Shift: It’s No Longer MPAA

Associations Now

In an effort to better reflect its scale, the Motion Picture Association of America will now be known as the Motion Picture Association, bringing the group’s name in line with its global reach.

Association Brain Food Weekly: 9.20.19

Reid All About it

The weekly list of free educational events and resources for the association community… I’ve referenced the New Member Engagement Study from Kaiser Insights and Dynamic Benchmarking for many of the posts I write for clients, so I’m happy to see they’re preparing to do another one.

AMC-Managed Organizations are More Stable than Standalone Organizations

Why do organizations managed by Association Management Companies outperform standalone organizations? This paper seeks to answer that question through the results of a study examining the rates of change in the length of chief staff executive tenure and changes in office locations of membership-based organizations between 2009 and 2015.

Should You Be Using Emoji to Engage With Members?

Associations Now

Despite the symbols’ reputation as being fun or offbeat, people are increasingly comfortable with them in professional environments—and more likely to open messages with emojis in the subject line.