How One Leader Encouraged a Board to Make a Big Move
Associations Now
OCTOBER 20, 2019
When the American Astronomical Society had a chance to acquire a magazine earlier this year, the price tag was hefty. But it opened a conversation about opportunities and mission. Sometimes the perfect idea for improving your association just lands in your lap. Then comes the part where you have to convince the board how perfect it is. That’s the situation that Kevin Marvel, executive officer of the American Astronomical Society, faced earlier this year.
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