Thu.May 17, 2018

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How to Choose Your Membership Levels Properly

Wild Apricot

I surveyed over 50 membership sites to see what types of Membership Levels were most common. In this post I cover the four most common membership level tiers and show you examples from real organizations.

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If You Want Change, You Have to DO Something

Jamie Notter

I’m working with several clients right now on the “Playbook” stage of our culture consulting work. This is the part where the rubber meets the road—where they have to develop a list of things they are going to propose to management that will move their culture in a direction that is aligned with what makes them successful. As they are writing up their plays, there’s one piece of feedback I find myself giving over and over again: Yeah, but what exactly are you going to DO?

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The Top 7 SEO Tips for Nonprofits Who Want to Rank #1

Wild Apricot

If you'd like to increase the traffic to your website, these 7 nonprofit seo tips will help your pages rank in a snap. I know, because they worked for me.

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Study Suggests Networking Events do not Work

Smooth The Path

Networking events can be awkward for some of us. Also, it takes a lot of luck to meet folks who know something about the problem we are trying to solve at a networking event. These two reasons explain some of why receptions and other networking events don’t meet our member’s needs. What else about networking that doesn’t work? There is some new research that explains why many association networking events do not work.

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Ultimate Guide to Monetizing Association Member Education

Unlock More Profit and Smarter Packaging for Member Learning Every decision that goes into your learning monetization strategy matters for your association’s bottom line. Our research has shown a clear correlation between high program maturity (and ROI!) and choosing the right monetization strategy. This eBook contains clear, actionable ways to approach packaging and pricing models that will help your association grow revenue, improve profitability, and drive expansion into new markets.

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Natural Symbiosis: Review Culture and Our Associations

Association Success

B2B purchasing habits are changing – but associations are in a great position to respond. “I know what I need, and it isn’t a salesperson.” * According to recent research from Wake Forest University, B2B decision making is increasingly being informed by customer reviews. In this customer-driven purchasing environment, in which 92% of B2B buyers are more likely to commit to a sale if they have read a reliable review, it is clear that opinions matter – and the kinds of opinions that matter point t

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Steal Like a Fundraiser: Innovations in Cause-Oriented Fundraising for Associations

Mizz Information

Guest post by Sohini Baliga, Director of Communications, Taxpayers for Common Sense, and Elizabeth Weaver Engel, M.A., CAE, CEO & Chief Strategist, Spark Consulting LLC. Associations don’t always have all the answers (we know, you’re shocked). We definitely have some major advantages, not the least of which is that we are highly a cooperative and collaborative community, in large part because there’s not a lot of intra-industry competition (i.e., the AICPA and the American Nurses Association

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3 Features To Increase Member Engagement at Your Association

Breezio

Generating ongoing member engagement for your association is about more than just giving your members a good experience. With increased engagement, you can boost renewal rates and attract new members. Since members primarily join associations to connect with others in their industry, engaged members are likely getting more of the value they are seeking from their membership.