.orgSource

MARCH 2, 2021

What does a technology investment have in common with a woolly mammoth? You guessed it: They are both a big, hairy deal. Whether you’re looking for a small, mid-sized, or major system, a lot is riding on that purchase. The stakes are more about success than money. The goal of any technology platform is to […]. The post How To Eat an Elephant—Byte-Size Advice for Making Your Next Big Technology Purchase appeared first on.orgSource.

Technology 163

Technology How To System 163

Smooth The Path

MARCH 2, 2021

This morning I logged on to Google Analytics, and at first glance, it looked like a quarter of the people who usually read my blog read it last month. For a micro-second, I assumed the worst, that I had published a whole month of duds (turns out Analytics was showing me the week view, not the month view). Normally I’m not primed for negativity, but perhaps I jumped to the worst-case-scenario conclusion because I’ve had a rough couple of weeks.

Conference 148

Conference Process Innovation Strategy 148

Association Adviser

MARCH 2, 2021

Members join your association for the mission, but buy your value. Or do they buy your mission and stick around for the value? The post Podcast: Come for the Mission, Stay for the Membership Value appeared first on Association Adviser.

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Forj

MARCH 2, 2021

There are plenty of reasons to consider Salesforce for your association management. Before you begin the journey, consider what the job entails. There are few digital tools in the world that enable companies to understand and connect with their customers better than Salesforce. Now associations have started to realize that the same software-as-a-service application can help them connect more effectively with their members and provide much of the same functionality as an association management sy

Association Management 91

Association Management Price Software System 91

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Dive deep into essential elements that drive member retention. Learn why members may hesitate to renew. Discover actionable techniques to encourage their return and foster lasting engagement. Uncover reasons members choose not to renew. Learn effective tactics to elevate member engagement and communication. Explore methods to encourage member renewal and active participation in your association Download now to take charge of your membership retention strategy!

Member Engagement

Mariner Management

MARCH 2, 2021

National Volunteer Week is April 18-24, 2021 and this past year certainly warrants a huge recognition of the tireless work our volunteers have done to keep our organizations thriving. This year’s theme is Celebrate Service, and you can download logos and other resources from the Point of Light to help you mark this year. To celebrate, we’ve looked back at past posts that are chocked full of ideas and inspiration for showing the love to your volunteers.

Social Media 62

Social Media Tips Resources Marketing 62

Mariner Management

MARCH 2, 2021

With more than 1,500 clubs and 185,000 members, a membership drop of 2% year over year for 15 consecutive years can really impact your bottom line, leaving you with a crisis on your hands. Rick Rangel, Director of Growth at the Northern California Golf Association (NCGA) had chapters that were drowning. NCGA was at a crossroads. They’d been doing the same thing over and over again with their clubs and expecting different results.

California 62

California Tools Course Tips 62

InternetAssociation

MARCH 2, 2021

Washington, DC – Internet Association President and CEO K. Dane Snowden released the following statement on the confirmation of Gina Raimondo as the Secretary of Commerce: “The internet industry congratulates Secretary of Commerce Raimondo on her confirmation. The internet industry supports her mission to spur job creation, empower innovative entrepreneurs, and help American workers and businesses compete globally.

Rhode Island 52

Rhode Island DC Washington Innovation 52

MemberClicks

MARCH 2, 2021

As part of an association, you know how imperative generating non-dues revenue is to supporting your organization. There are your traditional methods to drive revenue: hosting events, industry sponsorships, fundraising, etc. But there are some other avenues that you might not have considered!

Revenue 52

Revenue Industry Organization 52

Association Strong

MARCH 2, 2021

For years associations required staff to work from the office, even thought technology has greatly improved the opportunity of the work-from-anywhere strategy. With COVID taking shape over the last year, everyone is now finally figuring out that remote work actually works. However, to have the right culture, tools and workspace requires some thinking to ensure your office and employees have an efficient set of processes and communication to create effective workflow and member services.

Tools 40

Tools Communications Process Technology 40

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Events hold the power to create lasting impressions and meaningful connections. They are not only occasions for celebration but also valuable marketing opportunities. Event marketing has become an essential component of successful business strategies, enabling organizations to engage with their target audience and create memorable experiences. However, behind every successful event lies a well-thought-out marketing strategy.

Strategy

Fonteva

MARCH 2, 2021

What is membership engagement and how does it affect your organization? When your members respond to your emails, attend your events, or donate their time and money to your cause, they’re engaging, and that engagement keeps your organization running. Dedicated members want to participate, some are on the fence, and others aren’t aware that you have engagement opportunities.

Software 52

Software Communications Membership Management Examples 52