Association Success
MAY 30, 2019
How can associations tell their advocacy story? For some association leaders and practitioners, advocacy remains a “black box.” While advocacy has always been one of the most powerful ways that associations engage their members, some associations struggle to link and communicate that work back to their members in a way that shows them that “My association is fighting for me!”.
Association Adviser
MAY 30, 2019
We spoke with Tracy Folkes Hanson of the Canadian Society of Asosciation Executives about what a “typical” day looks like, the advice she'd give to someone working toward an ED/president, and her favorite part about working in associations. The post It Takes an Association Leader to Know How to Be an Association Leader appeared first on Association Adviser.
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Associations Now
MAY 30, 2019
Looking to take your relationship with a nonmember attendee to the next level? Here are three ideas for encouraging a conference attendee to become a member of your association. It’s great to get a prospect to register to attend one of your association’s conferences. But what can you do to convert them from an attendee to a full-fledged member? Here are three ideas that may help them take that next step.
Association Adviser
MAY 30, 2019
Trade shows remain one of the most profitable B2B media strategies, generating more than $12.8 billion in revenue in 2016. But they're also about networking & supporting your association and membership. The post Why Participating in Trade Shows is About More Than the Sale appeared first on Association Adviser.
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Dive deep into essential elements that drive member retention. Learn why members may hesitate to renew. Discover actionable techniques to encourage their return and foster lasting engagement. Uncover reasons members choose not to renew. Learn effective tactics to elevate member engagement and communication. Explore methods to encourage member renewal and active participation in your association Download now to take charge of your membership retention strategy!
Associations Now
MAY 30, 2019
Realizing that a combined effort is needed to reduce the transmission of illnesses like Lyme disease and Zika virus, the Entomological Society of America is heading up a new coalition that hopes to curtail human suffering from these diseases. Diseases transmitted by insects like ticks and mosquitoes can seriously debilitate or even kill people. To address the problem, the Entomological Society of America has partnered with 21 other groups to launch the Vector-Borne Disease Network (VBDN), a coal
Association Universe brings together the best content for association members and organizers from the widest variety of industry thought leaders.
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Associations Now
MAY 30, 2019
There are many ways to elicit member feedback. Here’s why one-on-one member interviews can be so powerful. Also: how to turn off your work brain when you’re not on the job. Sending a quick online survey has become the norm for gathering member feedback. But talking to members one-on-one can stir up a wealth of valuable insights, says Amanda Myers on the Personify blog.
Association Adviser
MAY 30, 2019
How does an association start and build a sales department?This question is a big one to answer, but making the decision to build a sales department in your association – either on your own or by outsourcing to a company like Naylor – has the potential to pay off in big ways. The post How to Succeed at Association Sales: The First Step appeared first on Association Adviser.
Associations Now
MAY 30, 2019
Rundown Attendees: 1,000 plus. Exhibitors: 60 plus. Content tracks: 5. The League of American Orchestras’ 74th National Conference begins next week in Nashville. Attendance is expected to top 1,000. More than 1,000 artistic administrators, composers, conductors, musicians, and business partners are headed to Nashville to network with colleagues, learn about new industry innovations, and discuss how orchestras can grow and adapt.
Achieve
MAY 30, 2019
This post originally appeared on. Nonprofits First. by Charlotte Gill. The recent Great Give was a boon for. The Guatemalan-Maya Center. (a nonprofit member at Nonprofits First), which brought in. nearly $40,000 during the one-day fundraising event. . The organization worked with the marketing company Achieve (an affiliate member at Nonprofits First) in raising the money through social media, e-blasts, and a string of volunteers.
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Events hold the power to create lasting impressions and meaningful connections. They are not only occasions for celebration but also valuable marketing opportunities. Event marketing has become an essential component of successful business strategies, enabling organizations to engage with their target audience and create memorable experiences. However, behind every successful event lies a well-thought-out marketing strategy.
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Associations Now
MAY 30, 2019
The Influencer Marketing Council, which launched in 2017, is delivering on a promise to provide best practices for fighting fraud in a form of advertising that is increasingly mistrusted. The influencer marketing world, which has long faced issues with fraud and inconsistency, now has some best practices to help brands distinguish between what’s real and what’s not in influencer campaigns on social media.
Holly Duckworth
MAY 30, 2019
Alternate Living“Instead of focusing on the world’s problems, give your attention and energy to trust, love, abundance, education and peace. ??” ~ Rhonda ByrneThe timing of this book was no accident. It came to me in a moment of quiet listening, just like those moments I am teaching you to experience. Mindfulness is the practice of being […].
Associations Now
MAY 30, 2019
With reports of a particularly dangerous year at the world’s tallest mountain—which critics blame on overcrowding and a lack of regulations—associations have ideas to fix the situation. After a difficult and deadly climbing season at Mount Everest, associations are keeping an eye on the situation and speaking up on the issues raised. This year saw a record number of permits issued for climbers, along with a near-record number of fatalities on the mountain, with “traffic jams” and a number of ine
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