Wild Apricot
MAY 16, 2017
Many nonprofits miss out on donations by not having the right online presence. To help you, Jasmine Marrow, the director of nonprofit strategy at GuideStar, the world’s largest database of nonprofit information, shows you five ways to reach donors online.
YourMembership
MAY 16, 2017
Start delivering additional revenue for your organization and increasing programs and services for your members. Every day, associations offer free job postings to members. They consider this a member benefit and are afraid charging members to post jobs will result in fewer jobs posted to their board and members not renewing their membership. Yet, we’ve […].
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Higher Logic
MAY 16, 2017
Last week, Jive announced it was being acquired by Aurea, which would make Jive part of the Aurea customer experience management platform. Whether the deal is good news for Jive and its investors, only time will tell, but it is certainly great news for the social software market, especially for online communities. First, as noted by Rachel Happe at Community Roundtable in a TechCrunch article “The social software market has gotten much, much bigger and Jive was facing competition from both bigge
Association Success
MAY 16, 2017
Will people listen to you more carefully as a cartoon character? It’s not what you have to say. It’s how you go about saying it. Nerd. As many of you are probably aware, I’m very passionate about all things Cybersecurity-related. In fact, I’d be almost willing to say I’m somewhat of a nerd. This is especially true when discussing authentication (specifically the handling of credentials and the method used to encrypt or protect a password).
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Associations Now
MAY 16, 2017
The latest M+R Benchmarks Study dives into nonprofit fundraising and marketing metrics—and draws some conclusions about what’s working and what’s not. In 2016, nonprofits had to send an average of 2,000 emails to get one donation. That’s according to the latest M+R Benchmarks Study , which looked at data from 133 nonprofits on their email and social media messaging, email list sizes, fundraising, online advocacy, web traffic, and digital ads, among other metrics.
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Associations Now
MAY 16, 2017
The National Audubon Society and its local and state groups actively advocate for bird-friendly building. A recent incident in Texas when hundreds of birds collided with a glass building has brought the issue to the forefront. With spring in full force, birds are migrating north for the summer months. But any number of manmade obstacles may stand in their way.
Velvet Chainsaw
MAY 16, 2017
Having recently consulted with a major professional association on the sustainability and long-term growth strategy of its women’s leadership conference, I was motivated to attend a leadership forum for women in our own industry: IAEE’s Women’s Leadership Forum, which took place at the new MGM National Harbor in early May. Here are some of the key learnings I took away from the Forum, many of which can be applied to any aspiring professional or any conference. 1.
Effective Database
MAY 16, 2017
If you’re looking for a new AMS, that’s one of the most important questions you can ask. What makes your association different or unique, as compared to other associations, in terms of the kinds of data you manage? For example, one association I’ve worked with received over 80% of their revenue from grants of one type or another. Sure they managed membership, events, committees, and other things that “typical” associations do.
Associations Now
MAY 16, 2017
The music industry’s reluctance toward streaming services offers a great way to think about how you position your own offerings in the marketplace—especially depending on how broad the appeal of those offerings actually is. If you’re a fan of folk music—especially on the indie spectrum—there’s a chance that the name Will Oldham has passed through your ears at some point.
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Events hold the power to create lasting impressions and meaningful connections. They are not only occasions for celebration but also valuable marketing opportunities. Event marketing has become an essential component of successful business strategies, enabling organizations to engage with their target audience and create memorable experiences. However, behind every successful event lies a well-thought-out marketing strategy.
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SCD Group
MAY 16, 2017
Current and future association and nonprofit leaders can learn a lot by examining “The Captain Class: The Hidden Force that Creates The World’s Greatest Teams,” a new book written by Wall Street Journal editor Sam Walker. The Journal ran excerpts in its May 13-14 edition. “The leaders of history’s most dominant sports teams took risks, engaged in dissent, embraced grunt work and hated giving speeches,” an excerpt from ‘The Captain Class.
CommPartners
MAY 16, 2017
Virtual events are a trend that won’t be going away and are quickly becoming a strategic must for associations. Virtual events can reach deep within organizations and impact a larger number of participants. Traditionally, only a select group of individuals are able to attend in-person events, leaving a majority with nothing. Virtual events are evolving […].
Associations Now
MAY 16, 2017
Know What's Out There One way homeowners can avoid being taken by deceptive practices is by arming themselves with information. The Electronic Security Association, which says its industry has been updating offerings for the smart home era, operates an information resource called Alarm.org. The site is designed to explain the benefits of different home security offerings and help consumers sign up for them.
AvidXchange: Association Management
MAY 16, 2017
Chris Atkinson, CEO of Investor Management Services (IMS), is responsible for the strategic vision of IMS and driving operational excellence during a stage of hyper-growth. Before joining IMS, Chris was CEO of KnowledgeTree where he guided the company to explosive revenue growth and award-winning product expansion. Prior to KnowledgeTree, Chris served as Executive Vice President and General Manager of StrikeIron, where he was responsible for the day-to-day management of the organization.
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Associations Now
MAY 16, 2017
Don’t overlook your website as a valuable tool for increasing your overall member engagement. Also: Why rewarding top contributors in your communities could backfire. Almost all associations are interested in keeping their members engaged. After all, high engagement means greater retention. One of the best ways to increase member engagement is through your website.
Associations Now
MAY 16, 2017
The National Governors Association is bringing opioid treatment strategies that have seen good results in Massachusetts correctional facilities to a number of other states. With the opioid crisis still at epidemic proportions, the National Governors Association is hoping a change in tactics could help its members get a handle on the issue. Last month, NGA announced a pilot program in eight states—Alaska, Indiana, Kansas, Minnesota, North Carolina, New Jersey, Virginia, and Washington—that will e
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