Higher Logic

FEBRUARY 2, 2018

In recent years, digital marketing strategies like search engine optimization, paid advertising, social media marketing, and blogging, have replaced traditional marketing tactics as the preferred methods for promoting products and attracting potential customers. Inbound marketing encompasses these "new" strategies, with a focus on bringing interested potential buyers to your website and product.

Marketing 189

Marketing Strategy Social Media Content 189

Reid All About it

FEBRUARY 2, 2018

The weekly list of free educational events for the association community… Amanda Kaiser (aka Smooth The Path) and Dynamic Benchmarking just published the New Member Engagement Study. This report explains why every association should have a new member onboarding or orientation program, what you should expect from your program, how to launch the best program, and how to improve your existing program.

Chicago 93

Chicago Nashville DC eBook 93

Velvet Chainsaw

FEBRUARY 2, 2018

We’re lonely. And not just a little lonely. We’re experiencing a global epidemic level of loneliness. Last week, the U.K. appointed Tracey Crouch as the Minister of Loneliness after the British parliament released a five year study on loneliness that found more than 9 million people in the country reported they often or always feel lonely. Across the globe, loneliness is fast becoming one of our most serious health epidemics and is a greater predictor of early death than obesity, smoking and exc

Conference 96

Conference Social Media System Communications 96

Membersuite

FEBRUARY 2, 2018

Event email marketing is a special science that requires the perfect combination of organizing, saying, and doing.

Email Marketing 61

Email Marketing Marketing Tips Organization 61

Advertisement

Dive deep into essential elements that drive member retention. Learn why members may hesitate to renew. Discover actionable techniques to encourage their return and foster lasting engagement. Uncover reasons members choose not to renew. Learn effective tactics to elevate member engagement and communication. Explore methods to encourage member renewal and active participation in your association Download now to take charge of your membership retention strategy!

Member Engagement

Beth Kanter

FEBRUARY 2, 2018

Earlier this week, I had the honor of kicking off the first day of a week of workshops for 50 women’s right leaders from the United States through a program called “ Tech2EmpowerUSA.” The goal of the program is to connect these leaders with technology experts to create a connected movement. All week, these women had the opportunity to visit a different technology company and get training on a variety of topics.

United States 47

United States Social Media Technology Strategy 47