Tue.Jun 21, 2016

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Member Feedback is Critical to Online Community Success

Higher Logic

Feedback is the way you grow your community -- in size, in maturity and in engagement rates. Out of that growth and collaboration your organization can create better products, a thriving community, a healthy culture and a stronger company. But you can’t grow unless you collect data. And the way you collect data should be strategic, since it will affect all aspects of your community and company -- including growth.

Class 120
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The Two Kinds of Association Over-Achievers

Smooth The Path

What happens to us when we get stressed out? Under stress people tend to either over-perform or under-perform. The over-performers swing into action. They compile a list and they methodically work as hard as they can to get through everything on the list on or before the due date. Under-performers let the over-performers take over. Under pressure they fall to pieces, projects are left undone, we find holes in their work.

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Why Is Your Association Still Sharing PDFs Online?

Associations Now

Across the internet, PDFs are generally seen as a faux pas for most types of documents. Still, associations use them for all sorts of reasons, including to share articles and press releases. If this describes your content strategy, here’s a plea to change your approach. PDF files are like nicotine for nonprofits: Some associations just can’t quit them.

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Make Your Blogging Future Bright

Membersuite

It may seem like blogs are taking over the world. Everywhere you look, blogs, blogs, and more blogs. Today, anyone can be a blogger as long as they have something to say. You may be wondering what this has to do with associations? The answer: everything. Blogs are one of the best ways to informally communicate with a broad audience. Whether it’s current or prospective members, your association has the ability to educate and engage.

FAQ 60
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How to Increase Membership Renewal

Dive deep into essential elements that drive member retention. Learn why members may hesitate to renew. Discover actionable techniques to encourage their return and foster lasting engagement. Uncover reasons members choose not to renew. Learn effective tactics to elevate member engagement and communication. Explore methods to encourage member renewal and active participation in your association Download now to take charge of your membership retention strategy!

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Best Benefit Ever: An App of Your Own

Associations Now

A chamber of commerce offers a local company the opportunity to share its “micro app” with the chamber’s members to encourage area consumers to shop local. What is it? The Richland Area Chamber of Commerce, which serves the community in and around Mansfield, Ohio, is offering members access to LocaLynx , a platform that allows users to develop “micro apps” that encourage consumers to buy from local vendors. “The LocaLynx app was built to help locals build our

Ohio 70

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Counseling Association Chooses San Francisco as New Host of 2017 Annual Meeting

Associations Now

With 10 months to go before its 2017 conference, the American Counseling Association has selected San Francisco as its host city. The decision comes only weeks after it pulled the meeting from Nashville following the passage of state legislation that violated ACA’s ethics code. This change signals that we are committed to serving our diverse members and helping them provide the support their clients need.

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Survey says: Most of us are lifelong learners

Aaron Wolowiec

On the last day of school, I told my kids I wished I were still a student. I explained “adulting” is hard, and they looked at me like I had five heads. Truth is, I love school. I’m a self-professed word nerd, but I also love learning about pretty much everything, which is probably why I’m determined to get my master’s degree one of these days. I guess my love of learning shouldn’t come as a surprise, though.

Survey 174
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Tuesday Buzz: Time to Hire a Data Management Guru?

Associations Now

An association data pro makes the case for a position dedicated to data management. Also: Instagram hits a user high point. Keeping your reams of member data organized might feel like a full-time job sometimes. Effective Database Management principal Wes Trochlil has a good question on that front : Should it be a full-time job? In his latest article, he makes the case for adding a data records manager (DRM) to association staffs.

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Survey says: Most of us are lifelong learners

Aaron Wolowiec

On the last day of school, I told my kids I wished I were still a student. I explained “adulting” is hard, and they looked at me like I had five heads. Truth is, I love school. I’m a self-professed word nerd, but I also love learning about pretty much everything, which is probably why I’m determined to get my master’s degree one of these days. I guess my love of learning shouldn’t come as a surprise, though.

Survey 174
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How to Create a Winning Event Marketing Strategy

Events hold the power to create lasting impressions and meaningful connections. They are not only occasions for celebration but also valuable marketing opportunities. Event marketing has become an essential component of successful business strategies, enabling organizations to engage with their target audience and create memorable experiences. However, behind every successful event lies a well-thought-out marketing strategy.

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Cable Industry: Forget “Unlock the Box”—Let’s Drop It Altogether

Associations Now

Smarting from a controversial FCC proposal involving set-top boxes, the cable industry offered an alternative that gets rid of the boxes entirely. The FCC welcomed the proposal, but a trade group representing companies likely to dip into the set-top box space was more skeptical. The cable industry wasn’t happy with the Federal Communication Commission’s strategy for dealing with the unlocking of set-top boxes.

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Trade Groups Speak Up Ahead of Brexit Vote

Associations Now

Thursday’s vote to decide the future of the United Kingdom’s membership in the European Union has a variety of industry bodies speaking up, both for and against the move. The vote could have significant ramifications on the global economy, groups on both sides say. Ultimately, the United Kingdom’s decision to exit the European Union, known as the Brexit, rests in the hands of voters— who vote on the issue on Thursday.

Price 40
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Groups Join Together For Event to Prevent Childhood Drowning

Associations Now

Bringing groups together over a shared cause, the World Waterpark Association promotes its World’s Largest Swimming Lesson event. Taylor Swift crooned that “two is better than one,” Jack Johnson serenaded “it’s always better when we’re together,” and the World Waterpark Association would have to agree with them both. Forming a coalition with more than 40 aquatics groups, water safety and training organizations, and parks’ associations, WWA is getting the word out about its June 24th event, the W