Association Success
AUGUST 15, 2019
How can data help shift our behaviour to better meet the needs of our members? Much of the general conversation around data is about how it can be used to shape or shift the subject’s behavior. I would argue that we should be expending as much, if not more, effort in interpreting the data and using it to shift and shape our behavior to better meet the needs of our members and customers.
Associations Now
AUGUST 15, 2019
The National Association of Realtors is working with a food-salvage nonprofit to help redistribute unused food from events—and is encouraging its 1,200 state and local affiliates to do the same. The National Association of Realtors (NAR) is a large enough organization that when it does something big, it has ripple effects. And it just did something really big to help fight hunger.
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Association Success
AUGUST 15, 2019
Much of the general conversation around data is about how it can be used to shape or shift the subject’s behavior. I would argue that we should be expending as much, if not more, effort in interpreting the data and using it to shift and shape our behavior to better meet the needs of our members and customers. We’re seeing an interesting co-evolution presently – consumers are becoming more comfortable with (or, perhaps, desensitized to) sharing their data with companies, but they are simultan
Associations Now
AUGUST 15, 2019
People often attend your conference because they’re looking for solutions to their problems. Consider how you can reinvent your expo hall or other meeting elements to deliver on that need. If your exhibit hall is attracting sponsors and bringing in revenue, it could be scary to even think about changing things up. But a Deep Dive session I attended earlier this week at ASAE’s Annual Meeting and Exposition made a compelling case for reinvention.
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Association Adviser
AUGUST 15, 2019
Amith Nagarajan of rasa.io shares four ways associations can adapt artificial intelligence at all levels of their operations. The post Applicable AI: Practical Uses of Artificial Intelligence appeared first on Association Adviser.
Association Universe brings together the best content for association members and organizers from the widest variety of industry thought leaders.
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Association Adviser
AUGUST 15, 2019
A session on content strategy isn't one you would think would start off with a straightforward math equation, but that's what Mandy Moody of the Association of Certified Fraud Examiners did. The post A Method to the Madness: Strategically Use and Reuse Your Content appeared first on Association Adviser.
Smooth The Path
AUGUST 15, 2019
Today I took my car to the dealer for a recall and got a loaner. Once upon a time, the loaner car was any old, beat-up car they could spare. Now the dealership has a fleet of brand new, fully loaded, clean cars. This particular car that I have today even has SiriusXM radio. Why is the dealer investing so much money in loaners? Because they know that for someone like me, with a 9-year old car, the loaner is an effective advertisement.
Association Adviser
AUGUST 15, 2019
Members are not numbers, and statistics won't solve your member recruitment and retention issues, says Scott Douglas with the National Strength and Conditioning Association. The post Innovate Your Survey Strategy appeared first on Association Adviser.
Associations Now
AUGUST 15, 2019
The organization, responding to recent mass shootings, called on Congress to pass a law making domestic terrorism a federal crime. A bill was introduced in the Senate this week. After two deadly mass shootings this month, momentum is growing to give federal law enforcement more tools to investigate and prosecute cases of domestic terrorism. The FBI Agents Association is a leading voice in the effort.
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Events hold the power to create lasting impressions and meaningful connections. They are not only occasions for celebration but also valuable marketing opportunities. Event marketing has become an essential component of successful business strategies, enabling organizations to engage with their target audience and create memorable experiences. However, behind every successful event lies a well-thought-out marketing strategy.
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Association Adviser
AUGUST 15, 2019
Members are not numbers, and statistics won't solve your member recruitment and retention issues, says Scott Douglas with the National Strength and Conditioning Association. The post Express Talks: Innovate Your Survey Strategy appeared first on Association Adviser.
Associations Now
AUGUST 15, 2019
Rundown Attendees: 1,700 plus. Exhibit booths: 254. Technical presentations: 180 plus. Sponsorship levels: 5. The 16th Annual KY/TN Water Professionals Conference begins this weekend in Louisville. Attendance is expected to exceed 1,700. More than 1,700 water industry professionals from Tennessee and Kentucky are headed to Louisville this weekend to take part in technical sessions, network with each other, and see the latest equipment in action.
Wild Apricot
AUGUST 15, 2019
Join the many other PROBUS clubs that are already using this #1 PROBUS club software to simplify their administrative work, and spend more time with their communities.
Fonteva
AUGUST 15, 2019
Running an association can be an incredibly rewarding experience. From providing membership programs to offering educational courses to hosting unforgettable events, your team works hard to bring people together over a common cause— whether they are colleagues in a particular field or volunteers working together to achieve a shared goal. Without the right capabilities in your association management software , it can be very difficult for your team members to navigate your association’s wealth of
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Every decision that goes into your learning monetization strategy matters for your organization’s bottom line. Our research has shown a clear correlation between high program maturity (and ROI!) and choosing the right monetization strategy. This eBook contains clear, actionable ways to approach packaging and pricing models that will help your association grow revenue, improve profitability, and drive expansion into new markets.
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