Potomac Core

FEBRUARY 11, 2019

Associations have endured downturns before, what’s different this time is the valuable lesson learned after the great recession, that Members hire relevant Associations. Boards and their CEOs aren’t interested in hemorrhaging balance sheets that come from dues losses and shrinking Trade Show revenues. Regardless of the economic climate, organizations are committed to keeping their organizations relevant.

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Survey Revenue United States Committee 158

Association Adviser

FEBRUARY 11, 2019

“All politics is local,” so the adage goes. Yet, a common thread in Americans’ complaints about contemporary politics is an increasing sense of alienation from their representation. Seamless electronic connectivity has allowed Americans to communicate with lawmakers more frequently than ever, but this has not prevented them from feeling representation is inaccessible.

Communications 60

Communications Washington Tools Resources 60

Association Success

FEBRUARY 11, 2019

Hint: it’s about engaging people beyond your membership. In an age of hyper-transformation fueled by advances in technology , the association industry’s advocacy efforts must evolve past merely “mobilizing members” to amassing an expanded base of supporters to advance our legislative goals. This evolution requires both a shift in thinking and a recognition that technology provides a platform for value creation.

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Technology Software Education System 74

WBT Systems

FEBRUARY 11, 2019

Address Your Industry’s Skills Gap in So-Called “Soft” Human Skills. Read more about Address Your Industry’s Skills Gap in So-Called “Soft” Human Skills.

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Member Engagement

Eric Lanke

FEBRUARY 11, 2019

This week we had a planning meeting for our upcoming Annual Conference. Because our Annual Conference is popular with members this year, and because we ran out of sleeping rooms at our conference hotel, we've moved our staff to another property about a mile and a half down the road. This, I think, appropriately prioritizes the sleeping rooms for our members attending the conference and avoids the awkwardness that can arise if a member, having been turned away from the conference hotel, discovers

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Conference Organization Leadership 113

Aptify

FEBRUARY 11, 2019

International associations have unique technology needs compared to their domestic counterparts. As an international association, you need a technology partner that understands and offers a flexible platform to meet your unique needs and regulations. Here are the top five reasons international associations choose Aptify. Multi-Currency Support. Collecting membership and program fees in multiple currencies is important for international associations, so it’s equally important to have a technology

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System Price Tools Technology 56

Associations Now

FEBRUARY 11, 2019

Planning and adapting for the future is an ongoing process—that’s why you need to incorporate it into your daily schedule. Also: three phrases that sell membership. Evaluating and updating your processes can help improve and grow your association—but it’s not something that has to wait for every three to five years. “There’s nothing wrong with that, it’s just limited, a snapshot in time in a world that is changing fast,” says Laurence Pagnoni in a post on the

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Process Examples Video Tips 58

Associations Now

FEBRUARY 11, 2019

The Electronic Reusing Association, an offshoot of a long-running Canadian group, is making early inroads into the U.S. market with the goal of making technology more accessible to those in need. The group is focusing its rollout on two of the country’s largest tech hotbeds—Seattle and Silicon Valley. An association that’s making its first appearance in the United States has a pretty promising offer for volunteers who devote their time to the cause: Spend 24 hours working with us, an

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San Jose Seattle United States California 49

Associations Now

FEBRUARY 11, 2019

A recent study makes the case that users spend too much time switching between applications. But that diagnosis might cloud the real issue: poorly designed tools with overly complicated user interfaces. Recently, I made a realization that I’m probably not alone in: I have too many apps on my phone. I’ve been using iPhones for so long (a full decade) that I have dozens of apps that seemed like a good idea many years ago but have sat unused for years since.

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Tools System Social Media Maine 83

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Events hold the power to create lasting impressions and meaningful connections. They are not only occasions for celebration but also valuable marketing opportunities. Event marketing has become an essential component of successful business strategies, enabling organizations to engage with their target audience and create memorable experiences. However, behind every successful event lies a well-thought-out marketing strategy.

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