December, 2022

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How Associations Can Connect with Gen Z by Offering What’s Important to Them – Part 1

Membersuite

I suppose it’s only human to make assumptions about other generations. When Millennials were entering the job market, remember the scare tactics used by keynote speakers? “They’re entitled!” “They need recognition!” Ugh, so exasperating. Stereotypes like these are barriers to understanding and connecting. Don’t make the same mistake with Gen Z. Each generation is influenced by what’s going on around them as they come of age, so they will differ in some ways.

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Gen Z 101: Five facts to attract more members to your association

Nimble AMS

Is your association looking to crack the Gen Z code? While we can ’t promise we have all the answer s, this blog offers vital facts about the important young professionals that your organization is so eager to recruit. If Gen Z isn’t yet on your radar, it really should be. Statista estimates there are 68.6 million Generation Z Americans. While not quite as large a demographic as Millennials , Gen Z is historically the most racially and ethnically diverse generation to date.

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Is podcasting right for your association?

Higher Logic

The post Is podcasting right for your association? appeared first on Higher Logic. How can audio – which has been around for as long as humans have been communicating – be seen as something “new”? A recent episode of our podcast, The Member Engagement Show, explores the power. The post Is podcasting right for your association? appeared first on Higher Logic.

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How Your Association Can Plan for Successful Marketing and PR in 2023: Part I

Association Adviser

Marketing, across all industries, has become tricky in the digital age. Members, potential members, partners, event exhibitors, sponsors and industry professionals are inundated with marketing everywhere they flick their thumbs on their smartphones. No one is immune. Their attention is captured, and they get distracted from engaging with your association.

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VR 101: Facts, Fiction, and Testing It Out

Speaker: John Blackmon - CTO, CAIO ELB Learning

Did you know that (VR) training is becoming more of a mainstream strategy in the eLearning Industry? This learning modality has changed dramatically over the past 2 years, and several organizations have proven it has better results than traditional eLearning - but why and is it worth it? Join John Blackmon, CTO and Chief AI Officer of ELB Learning, and creator of CenarioVR and Lectora, for an honest look at data points and common myths — including needing a camera to get started or a headset to

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The New Improved Approach to New Member Onboarding and Engagement

WBT Systems

When making a case for improving new member onboarding and engagement at your association, your chances are better if you can say, “Look at what these associations with a 90% new member retention rate are doing.

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Benefits of Professional Accountability Groups

Aaron Wolowiec

Accountability Groups are becoming common practice - they can serve lots of different functions and mean lots of different things to different people. They are any group of like professionals who want to provide support for, provide personal and professional growth opportunities for, and build relationships with others in their field. Read on for the benefits of these groups.

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1: Membership 101: The Welcome Series

Spark Consulting

And finally, coming in at #1 in the Spark All-Time Top 10 Blog Posts (and it wasn’t even close): Membership 101: The Welcome Series. First written more than five years ago, this post remains the first or second most visited page on my entire website month after month (thanks, Google Analytics!). Once again, I’m finding that the advice I provided, gleaned both from my own years as a membership director and my time working with clients, holds up: Create a drip campaign, mix your method

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Increase Member Engagement Easily with These Community Features

Higher Logic

The post Increase Member Engagement Easily with These Community Features appeared first on Higher Logic. Driving better engagement keeps your members invested in their membership—it’s a major factor when it’s time to renew. Learn how to leverage your community features to make engaging members easier. . The post Increase Member Engagement Easily with These Community Features appeared first on Higher Logic.

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Give Joy!

.orgSource

“True happiness comes from the joy of deeds well done, the zest of creating new things.” Antione de Saint Exupery. If you’re looking for the perfect holiday gift for a colleague, consider joy. Most of us don’t begin the workday expecting anything joyful. In fact, according to Gallup about 85 percent of people in the global workplace are either not engaged or disengaged.

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Why Nonprofits Are Seriously Interested in eLearning Tech

The time is right for nonprofits to do more with learning tech! Nonprofit organizations seem to have accelerated their interest in eLearning tech as of late. Driving this need are several factors including reaching a remote workforce, growing demands for training, and changing regulations. The challenges nonprofits face are not dissimilar from for-profit companies, yet there are notable differences.

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The 2023 Outlook for Non-Dues Revenue

WBT Systems

After nearly three years of pandemic and economic uncertainty, what has your association learned? Are you doing anything differently? Have you stopped doing anything? What are you better at now?

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Online Directory Software: 11 Top Options for 2023

Wild Apricot

Every membership organization can benefit from having a member directory —but it sure comes with a lot of information to juggle! That’s why online directory software is just what you need to keep up with member data without sending your.

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Beyond the Coffee Break. Striking the Right Balance Between Learning, Networking, and Fun at Your Event

Aaron Wolowiec

In today’s busy environment there are many things vying for attendee’s time and money, making it more important than ever to build the “perfect” event to entice them to attend. How do we find just the right mix of structured programming while offering opportunities for organic networking and some fun too?? Here are several ideas to incorporate some “downtime” that keeps attendees engaged – without burning them out.

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How to leverage business analytics insights with Association Management Software (AMS)

Nimble AMS

Not every organization that uses business analytics must be a for-profit company. Professional societies, trade associations, and nonprofit groups can all use analytics tools to improve their staff operations, reach more members and non-members, and make meaningful progress toward their mission and goals. . Business analytics is essential for any modern organization.

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Revitalizing Dry Content: A Lesson in Engagement

Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions

We’ve all been there. You’ve been given a pile of dry content and asked to create a compelling eLearning course. You’re determined to create something more engaging than the same old course that learners quickly click through, but how do you take this “boring” content and create something relevant and engaging? Many instructional designers will say, “Boring in means boring out.

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Connecting Community Content to Customer Experience and Marketing

Higher Logic

The post Connecting Community Content to Customer Experience and Marketing appeared first on Higher Logic. All too often, brand communities get developed in a vacuum—as siloed initiatives that bring together important stakeholders too late and too little. Within this model, the consequences are many, and the benefits are few. One. The post Connecting Community Content to Customer Experience and Marketing appeared first on Higher Logic.

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Commit to Your Team’s Success—They’ll Return the Favor

.orgSource

When you are the leader, you drive the team dynamics. Others take their cues from your behavior. This is an unavoidable consequence of being the boss. We feel at ease with people who are like us. So, it’s easy to promote this self-centered perspective without realizing it. But CEOs who head exceptional teams reject an […]. The post Commit to Your Team’s Success—They’ll Return the Favor appeared first on.orgSource.

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Virtual Conferences as a Path to Inclusion and Diversity

WBT Systems

If your association is serious about inclusion and diversity, make sure you know what ‘going back to normal’ really means.

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Nonprofit Annual Report: Creating Your Best One Yet! (+ 15 Examples!)

Wild Apricot

The post Nonprofit Annual Report: Creating Your Best One Yet! (+ 15 Examples!) appeared first on WildApricot.

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Report: 2023 Association Survey Results

For the 9th year, association professionals across the U.S. and Canada provided a look at the inner workings of their organizations when they replied to GrowthZone’s annual survey. Read the 2023 survey results report to see how your association compares: Challenges/Concerns/Worries Reinstatement Strategies Non-Dues Revenue Sources Renewal Rates, and More!

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2023: Plan to Disrupt

Aaron Wolowiec

2023 is the year leaders will benefit from disruption in the association sector. This post looks at three disruptions and how associations can turn discomfort into benefits to better focus on members, manage operations and invest wisely.

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Empower association volunteers to boost member engagement

Nimble AMS

Are you trying to address the elevated volum e of work at your association? You’re not alone! Community Brands research found that 1 in 4 association professionals plan to solicit more volunteer participation from members to address increased workload at their organizations. Your association can mobilize your volunteer group in to a high-energy team, helping your o rganization accomplish various tasks and freeing up staff to attend to more specialized roles.

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Why a Branded Online Community Beats Just Using Social Media

Higher Logic

The post Why a Branded Online Community Beats Just Using Social Media appeared first on Higher Logic. You know the power of a well-connected, engaged community for your association. But where you host that community can have a big impact on your ability to serve its members. . The post Why a Branded Online Community Beats Just Using Social Media appeared first on Higher Logic.

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Flat, Tall, or In Between—Is It Time to Evaluate Your Organizational Structure?

.orgSource

Even small associations tend to stack layers of management like the cake at a royal wedding. As many as five tiers of responsibility (junior positions, middle managers, executive staff, committees, and the board of directors) are not unusual. Depending on the circumstances, these levels either promote efficiency with short, clearly defined reporting lines or create a long, perilous climb before ideas reach decision-makers.

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Future-Proof Your L&D With New Tech and Gamification

Speaker: Karl Kapp, Ed.D., Professor of Instructional Design and Technology

We all know that L&D organizations need to be ready for the future, but what does being future-proof actually look like? Between new technologies and unpredictable events worldwide, it can be difficult to know what challenges we should be ready for. In this exclusive webinar with Dr. Karl Kapp, you'll learn how to make intelligent, informed decisions for your organization's future by looking to the convergence of technology, learning, and business needs.

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Two Community Models Emerging in the Future

Elevating Engagement

All sorts of communities and member organizations are having a hard time lately. Many churches are struggling with attendance and corresponding revenue. The clubs our grandmothers and grandfathers belonged to are waning. Even some relatively new online communities wrestled with engagement and are now pulling back or closing. At the same time, “online communities are a much more popular and effective new member engagement tactic than they were four years ago – 48% more popular”, says the 2022 New

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21 Leading Association Management Software (AMS) Options

Wild Apricot

The post 21 Leading Association Management Software (AMS) Options appeared first on WildApricot.

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Gardian of the Month: Yesenia Murillo

Aaron Wolowiec

Yesenia Murillo is our Gardian of the Month! Find out what subject she'd like to learn more about, one of her favorite professional networks, the resource she thinks you should check out and which season best represents her!

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The three key ingredients to a successful AMS implementation at your association

Nimble AMS

‘ Tis the season of holiday parties , bak ing delicious treats, and preparing to i mplement association management software (AMS) in the new year! Is your association updating its software budget and attempting to get staff buy-in for your innovative AMS? We’re here to guide you through your AMS implementation with three key ingredients to ensure y our association has a recipe for software success.

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The Art of Making Engaging and Effective Learning Videos

Speaker: Joseph Suarez - Learning Experience Designer at Suarez Media Production

What makes an instructional video engaging and effective? Why do Learning and Development professionals often struggle to produce quality videos? What can we do to change that? In this webinar, Joseph Suarez will break down the craft, the art, and the science of video production and reveal how to leverage the production process to create great videos of all types and sizes.

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Getting the Most Out of Volunteering with an Association

Higher Logic

The post Getting the Most Out of Volunteering with an Association appeared first on Higher Logic. Volunteering to serve an industry association in a leadership capacity presents an opportunity and a commitment. In a recent episode of our podcast, The Member Engagement Show, we explored how rewarding it can be and. The post Getting the Most Out of Volunteering with an Association appeared first on Higher Logic.

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Culture, Community, and Technology—A Successful 2022 Convergence

.orgSource

Our Year in Review. The.orgSource and.orgCommunity teams send our best wishes to our clients and friends for a happy and productive 2023. But, before we welcome a new year, let’s toast 2022! We got our tribe back from the flatland and into three dimensions. Visiting with clients and colleagues in person was a highlight of the year. The motivation to build stronger relationships, both remote and in-person, resonated across the association community.

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4 Email Copywriting Tips for Associations

MemberClicks

So many emails, so little time. That’s pretty much how we all feel when scrolling through our inboxes. But you don’t want your members to feel that way. After all, you spend SO much time trying to put those emails together. The last thing you want is for them to go unnoticed. Great email copy can make a difference. Quick overview: What is email copy?

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