Spark Consulting
FEBRUARY 27, 2013
What you can – and can’t – learn from A/B testing. Another fantastic, challenging post from Joe Gerstandt on actor-observer bias and the myth of reverse discrimination. Fear = lunch. No really, stick with Jeff Haden here. The insights that define innovators. Hearing “we already tried that and it didn’t work” DRIVES ME CRAZY.
Thanks For Playing
FEBRUARY 27, 2013
What you can - and can't - learn from A/B testing. Another fantastic, challenging post from Joe Gerstandt on actor-observer bias and the myth of reverse discrimination. Fear = lunch. No really, stick with Jeff Haden here. The insights that define innovators. Hearing "we already tried that and it didn't work" DRIVES ME CRAZY. Eric Lanke asks: why are we so afraid to talk to our members ?
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YourMembership
FEBRUARY 27, 2013
One of the savviest trends event planners are experimenting more with this year is crowdsourcing. Mashable defines crowdsourcing as distributed problem solving. By distributing tasks to a large group of people, you are able to mine collective intelligence, assess quality and process work in parallel. Daily Crowdsource event, Crowdopolis , describes crowdsourcing as getting a crowd of people to help you with a task that used to take one person.
Reid All About it
FEBRUARY 21, 2013
Last night I went to Ignite Raleigh where the speakers, including a few of my friends, delivered a mix of inspiration, entertainment and education. Even better, the nonprofit partner for the evening was one of my favorite organizations: the Food Bank of Central and Eastern North Carolina. One of the original founders of the Triangle’s Ignite movement is Jeff Cohen.
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Wild Apricot
FEBRUARY 7, 2013
In this guest post, Kivi Leroux Miller reviews her 2013 Nonprofit Communications Trends Report findings to see how the results from the smallest nonprofits compare to the report’s findings overall.
Association Universe brings together the best content for association members and organizers from the widest variety of industry thought leaders.
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Spark Consulting
FEBRUARY 25, 2013
Another roundup-style post on cool technology, this time of apps to help you be more creative (courtesy of Innovation Excellence , which you really should check out). The only one I’ve used personally is E vernote , and I live and die by it, so if the others are of that same quality, you really can’t miss.
Thanks For Playing
FEBRUARY 25, 2013
Another roundup-style post on cool technology, this time of apps to help you be more creative (courtesy of Innovation Excellence , which you really should check out). The only one I've used personally is E vernote , and I live and die by it, so if the others are of that same quality, you really can't miss.
YourMembership
FEBRUARY 22, 2013
Happy Friday and Welcome to the Weekly Wrap Up brought to you by the team at YourMembership.com! The weekly wrap-ups are a great resource to find industry provoking articles, blog posts, upcoming events, fun facts, and provide up-to-date news and tips found throughout the association and workforce space each week. Please feel free to leave a comment, ask a question or just enjoy the week’s top ten picks!
Reid All About it
FEBRUARY 15, 2013
Everyone (well, most everyone) knows the benefits of content marketing. But you can’t just say to your staff, “Yeah, good idea, start doing social media.” Valeria Maltoni says, “There are three crucial challenges to overcome if you want to implement a successful content strategy ” – resource allocation, workflow planning and governance. Over at Copyblogger, Barry Feldman shares nine ways you might be losing your audience’s trust without even realizing you’re doing it.
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Events hold the power to create lasting impressions and meaningful connections. They are not only occasions for celebration but also valuable marketing opportunities. Event marketing has become an essential component of successful business strategies, enabling organizations to engage with their target audience and create memorable experiences. However, behind every successful event lies a well-thought-out marketing strategy.
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Wild Apricot
FEBRUARY 6, 2013
Technology and social media are changing events and creating a "new normal" in terms of how we "market, consume and measure events." Here are some thoughts and tips to help small organizations update their events.
Association Subculture
FEBRUARY 28, 2013
So hey all you Association Subculture blog readers.in the immortal words of Jeff Spicoli - hey bud, let's party ! On Saturday, June 15th some friends and I are starting the Association Summer Jam and here is how it works (it's TOTALLY simple) -. We'd like to find ten party hosts to throw a bash at their house on June 15, 2013. Could be a pizza party, dinner party, Beer and BBQ, potluck, pool party, low key yoga party - whatever floats your boats.
Spark Consulting
FEBRUARY 21, 2013
Yet another outstanding find on Slideshare, this one on little “i” innovation, from the mind of Guthrie Dolan of Odopod. Little “i” Innovation: Why Small Ideas Matter as much as Big Ones from Guthrie Dolin. My favorites? Place little bets and double down on what’s working. Justin Timberlake as prototypical small “i” innovator (really).
Thanks For Playing
FEBRUARY 21, 2013
Yet another outstanding find on Slideshare, this one on little "i" innovation, from the mind of Guthrie Dolan of Odopod. Little “i” Innovation: Why Small Ideas Matter as much as Big Ones from Guthrie Dolin My favorites? Place little bets and double down on what's working Justin Timberlake as prototypical small "i" innovator (really) Embrace changing (small but critical difference from the usual exhortation to "embrace change") Ask yourself some simple questions EVERY day.
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Every decision that goes into your learning monetization strategy matters for your organization’s bottom line. Our research has shown a clear correlation between high program maturity (and ROI!) and choosing the right monetization strategy. This eBook contains clear, actionable ways to approach packaging and pricing models that will help your association grow revenue, improve profitability, and drive expansion into new markets.
YourMembership
FEBRUARY 21, 2013
The following is a guest blog post by Jack McGrath, President and Creative Director for Digitec Interactive. Since 1991, Jack has worked in eLearning as an instructional designer, producer and developer for eLearning titles for The Walt Disney Company, YUM Brand Restaurants, FINRA, and Chase Manhattan, among others. Jack is the inventor of Knowledge Direct ® - a robust learning management system (LMS) used by dozens of trade associations and professional societies including the Emergency Nurses
Reid All About it
FEBRUARY 8, 2013
Do you have a person in mind when you write marketing or social media copy? Geoff Drake, senior web writer for the Monterey Bay Aquarium (what a cool job!), writes for his imaginary friend Sue. “Get personal with your persona,” he says. “We have a kind of pact, Sue and I. She needs a vicarious experience, and I want to foster a connection with the Aquarium, and our oceans.
Wild Apricot
FEBRUARY 4, 2013
We've just released an article - BIG Insight Into Small Membership Organizations - Survey Highlights - that offers an overview of the key findings from our recent survey.
Principled Innovation
FEBRUARY 27, 2013
In support of my new article, “Trapped in the Past,” a.k.a. “Five Reasons Why Boards Are Killing Association Business Models,” that will appear in Associations Now next month, I have a few activities on the calendar to which members of the association community are invited. Here is a list of what is planned so far: March 6– P.I.
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2024 Association Survey Results Report For the 10th year, association professionals across the U.S. and Canada provided a look at the inner workings of their organizations when they replied to GrowthZone’s annual survey. Read the 2024 survey results report to see how your association compares: Top Challenges Retention Rates Non-Renewal Reasons Automatic Renewals Reinstatement Strategies Member Engagement Changes & Strategies Why Members Join Non-Dues Revenue Sources Dues Increases, and more
Spark Consulting
FEBRUARY 13, 2013
Content marketing: how often? As usual, ask your audience. Top 10 innovations of all time. Agree? Disagree? Subtext, have we become too dependent on technology? The 2013 Blackbaud Charitable Giving Report is out and John Haydon breaks down the key insights. Associations Now recaps a Pew study that indicates that Facebook may be beginning its inevitable decline.
Thanks For Playing
FEBRUARY 13, 2013
Content marketing: how often? As usual, ask your audience. Top 10 innovations of all time. Agree? Disagree? Subtext, have we become too dependent on technology? The 2013 Blackbaud Charitable Giving Report is out and John Haydon breaks down the key insights. Associations Now recaps a Pew study that indicates that Facebook may be beginning its inevitable decline.
YourMembership
FEBRUARY 7, 2013
We’re so happy to welcome you to our beautiful city. If this is your first time in St. Pete, we’d like to give you some advice. Below are 10 must knows about the Sunshine City: 1. We like nicknames. Hipsters call St. Pete “the ‘burg.” However, you’re not in the “‘burg” at the annual meeting. You’re at the beach. 2. We like food.
Virtual
FEBRUARY 25, 2013
I’m currently sitting in an airport lounge in Boston waiting to board a plane to Chicago, then Palm Springs (note: if I ever become President, I will federally mandate that all airport lounges must have Walker’s Shortbread Cookies). I’m used to being in airport lounges—I flew something like 150,000 miles last year—but not used to [.
Speaker: Andrew Olsen, CFRE - EVP, Fundraising Solutions at DickersonBakker | Kat Landa, CFRE, CSD - SVP, Talent Solutions at DickersonBakker
Across the nonprofit sector, organizations invest heavily in donor retention efforts, yet the struggle of cultivating lasting relationships remains. While attracting new donors is crucial, the lack of repeat donors poses significant financial risks. Through a comprehensive analysis of industry data, experts argue that there is a direct correlation between donor burnout, donor retention, and the talent retention crisis.
Wild Apricot
FEBRUARY 19, 2013
Here are the highlights of Capterra's recently released Top 20 Most Popular Membership Management Software Solutions, in which Wild Apricot ranked #1!
Eric Lanke
FEBRUARY 25, 2013
Lego Value Meal Another subject we tackled at the dinner I mentioned in a previous post was the much-reported sickness of the association value proposition. We had both association executives and consultants to the association community present at this dinner, and I couldn't help but notice that the battle line seemed to be drawn between those two camps and the perspectives they each brought to the table.
Spark Consulting
FEBRUARY 12, 2013
Have you checked out the Association 101 webinars yet? We’ve now held two: one on volunteer management (with Peggy Hoffman of Mariner Management ) and one on branding (with Erin Fuller of the Alliance for Women in Media. Next up? 10 things you need to know about Government Relations in association management with Stefanie Reeves (American Psychological Association) on Friday, March 8.
Thanks For Playing
FEBRUARY 12, 2013
Have you checked out the Association 101 webinars yet? We've now held two: one on volunteer management (with Peggy Hoffman of Mariner Management ) and one on branding (with Erin Fuller of the Alliance for Women in Media. Just as a refresher, the monthly FREE webinars provide 10 tips in 20 minutes on a variety of topics in association management. They always take place on the second Friday of the month at 1:30 pm ET, and are brought to you be Dave Will ( Peach New Media ), Scott Oser ( Scott Oser
Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions
💢 Do you find yourself stuck in never-ending review cycles? Are you wondering if your Subject Matter Expert actually got that last review request? Are you having trouble trying to decipher impractical or conflicting feedback? 💢 If any of these scenarios sounds familiar, you may benefit from a crash course on managing SME relationships!
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