Thanks For Playing
JANUARY 31, 2013
Hubspot recently posted a hilarious and very helpful SlideShare on what NOT to do with your marketing. How To Suck at Marketing from HubSpot All-in-one Marketing Software My favorites? Cold calls and unsolicited emails are, of course, THE BOMB. The "Pro Tips." "Greetings Earthling" Yay, jargon! What would you add to their list?
Wild Apricot
JANUARY 28, 2013
Here's our round-up of free non-profit webinars for February 2013. This month we've found 28+ webinars on topics such as: streamlining through the cloud; “brandraise to fundraise”; "Rockstar presentations" and much more.
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Association Leaders
JANUARY 28, 2013
Great leaders don’t need to know everything about everything. However, they do need to know something about everything. Claiming ignorance is not okay anymore for a leader. What a leader doesn’t know can hurt them and their organization. Here’s an article demonstrating what I’m talking about. It seems during a Today Show episode, there was a conversation about social media during which the TV reporters (leaders) claimed ignorance regarding social media.
YourMembership
JANUARY 25, 2013
Categories: Social Media and Business Trends Tags: affiniscape , associations , jamie notter , weekly wrap-up , yourmembership.com Happy Friday and Welcome to the Weekly Wrap Up brought to you by the team at YourMembership.com! The weekly wrap-ups are a great resource to find industry provoking articles, blog posts, upcoming events, fun facts, and provide up-to-date news and tips found throughout the association and workforce space each week.
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Reid All About it
JANUARY 25, 2013
Over at CopyBlogger, Georgina El Morshdy shares 30 ways to build the “know, like, and trust” factor that grows an audience. She tells content marketers — meaning any individual or organization that uses content to educate and build relationships: “The reality is, your audience won’t pick up real momentum until you’ve mastered the “know, like, trust” factor.
Association Universe brings together the best content for association members and organizers from the widest variety of industry thought leaders.
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Thanks For Playing
JANUARY 30, 2013
Big list this week. Hey, lots of people have been writing interesting stuff! Marketing Profs picked up Maddie Grant and Jamie Notter's survey on new leadership skills for the social media age (and wrote a really nice article about it). Speaking of Jamie, he just released a new white paper, in which he applies the Humanize principles to the real-world problem of performance reviews (spoiler alert: it's the first in a series that's going to do this).
Wild Apricot
JANUARY 10, 2013
Here's the first in a series of posts offering highlights of our Small Membership Insight Survey findings. This post offers an overview of what survey respondents wanted to ask their small membership peers.
Association Leaders
JANUARY 21, 2013
Abraham Lincoln is best known for leading our country through what many think was its most challenging time. Lincoln was in fact, an amazing leader who inspired people when he was living and does so still today. What made him such a great leader? We have explored leadership in many of these blogs. We have discussed leadership qualities, leadership characteristics and leadership do’s and don’ts.
YourMembership
JANUARY 16, 2013
Categories: YourMembership.com News Tags: affiniscape , merger , yourmembership.com A Letter from our CEO… In December of last year, we announced our merger with Affiniscape. Today, I want to take this opportunity to welcome our Affiniscape customers to the YourMembership.com family. We’re proud to be your new partner for web-based solutions that will help you deliver more value to your members – while driving [.] ( Read more. ) The post Welcome Affiniscape Customers appeared first on Your
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Events hold the power to create lasting impressions and meaningful connections. They are not only occasions for celebration but also valuable marketing opportunities. Event marketing has become an essential component of successful business strategies, enabling organizations to engage with their target audience and create memorable experiences. However, behind every successful event lies a well-thought-out marketing strategy.
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Reid All About it
JANUARY 18, 2013
Ah, Friday, and a long weekend too for many of you. Not for me – too much work to do – a good thing, so trust me, I’m not complaining. I’ll make room for enough down time to feel recharged on Monday morning, in case you care. Caring is in the air, you know, or it should be, we can make it so…. The world needs more “everyday mundane acts of caring” like the ones John Haydon shares in his post, The #1 Paradigm Shift You Need to Make in 2013.
Optimist Consulting
JANUARY 31, 2013
As you may know, MemCom organises the annual awards for the membership industry. They are the only dedicated membership awards in the UK. I attended the event last year. In addition to a great membership focused conference it was brilliant to see membership bodies being recognised for their hard work at the awards ceremony. You can see the Institute of Fundraising celebrating one of their wins on the right (picture from MemCom).
Thanks For Playing
JANUARY 29, 2013
Invest five minutes in this outstanding IGNITE presentation from Jason Lauritsen on how hacking leads to innovation, and why, as a result, we shouldn't fear the concept. I particularly love his "is it hackable?" matrix, which comes down to the simple question: "Is it awesome?" If the answer is yes, you're done. If the answer is no, you have work to do.
Wild Apricot
JANUARY 31, 2013
Frank, our Fresh Apricot from the product design team, shares a preview of the development of new mobile back-end capabilities we're planning for Version 5.1.
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Association Leaders
JANUARY 14, 2013
I recently read an interview with Dinesh Paliwal, the CEO of Harman International Industries, an audio equipment manufacturing company. (Think Harman/Kardon speakers) A few leadership points he made were very interesting. First, a technique he uses when hiring new employees – he takes them to dinner with their spouse and his. In a social setting he gets to see a few key things: 1.
YourMembership
JANUARY 11, 2013
Categories: Member Engagement + Retention Tags: associations , benefits to joining , member organizations , member retention , yourmembership.com On this day in 1984, Wendy’s International aired a commercial featuring three elderly ladies gathered around a hamburger bun squinting at a dime-sized patty. “Where’s the Beef?”, one of them asked and the catch phrase took off honey badger style.
Reid All About it
JANUARY 11, 2013
I’m back, I’m back in the saddle again. After a relaxing vacation, I’m catching up on reading and work. Here are some of my favorite reads from the past week, or two, or three. At the Content Marketing Institute, Mark Sherbin provides tips on newsjacking : “the process of injecting your brand into the day’s news, creating a twist that grabs eyes when they’re open widest.
Optimist Consulting
JANUARY 31, 2013
T he Charity Retail Association (previously the Association of Charity Shops) is the membership body that represents the interests of charity retailers. They have 350 members, who have over 7000 shops between them. The CRA has been campaigning about potential changes to business relief for charity shops in Wales over the past months. I believe their campaign demonstrates a number of best practices for membership bodies looking to campaign and lobby.
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2024 Association Survey Results Report For the 10th year, association professionals across the U.S. and Canada provided a look at the inner workings of their organizations when they replied to GrowthZone’s annual survey. Read the 2024 survey results report to see how your association compares: Top Challenges Retention Rates Non-Renewal Reasons Automatic Renewals Reinstatement Strategies Member Engagement Changes & Strategies Why Members Join Non-Dues Revenue Sources Dues Increases, and more
Thanks For Playing
JANUARY 28, 2013
"Big data" is not just about the software that manages it and runs queries against it, it's also about your methodology for analyzing that data. Enter Ayasdi , a data analysis firm built on " topological data analysis ," which physically maps complex data, allowing various types of patterns to emerge. The goal is to quickly reach insights from the data without the intermediary step of complex queries.
Wild Apricot
JANUARY 18, 2013
Attention non-profits: See3Communications, YouTube and Edelman are conducting a survey about non-profit video use and they need your participation.
Association Leaders
JANUARY 7, 2013
Many people are just getting back to work today, after a holiday break. During that break, our country lost a great leader – General Norman Schwarzkopf. While General Schwarzkopf is best known for being the Commander of Operation Desert Storm in the early 1990′s, his leadership skills were developed through his years at West Point as well as years spent rising through the ranks in the U.S.
YourMembership
JANUARY 8, 2013
Categories: Membership Management Tags: associations , attracting members , member community , member organizations , membership websites , website , yourmembership.com Ever entered an organization to be met by a receptionist who’s on a personal call, speaking much louder than is required, chomping on gum and looking at you like you’re an interruption?
Speaker: Andrew Olsen, CFRE - EVP, Fundraising Solutions at DickersonBakker | Kat Landa, CFRE, CSD - SVP, Talent Solutions at DickersonBakker
Across the nonprofit sector, organizations invest heavily in donor retention efforts, yet the struggle of cultivating lasting relationships remains. While attracting new donors is crucial, the lack of repeat donors poses significant financial risks. Through a comprehensive analysis of industry data, experts argue that there is a direct correlation between donor burnout, donor retention, and the talent retention crisis.
Mariner
JANUARY 31, 2013
January 31, 2013. Tell me when I’ve screwed up (privately) or when I find out the hard way I’ll hit the road. I’m counting on you to help me be successful (and then I’ll make sure you’re successful to!). Tell me when I’ve screwed up (privately) or when I find out the hard way I’ll hit the road. I’m counting on you to help me be successful (and then I’ll make sure you’re successful to!).
Optimist Consulting
JANUARY 31, 2013
I think that these trends will influence the way we live in 2013, which in turn could result in increased expectations from members of their membership body. Are you ready? 1. Social content will be king. Good content has always been important to help with your SEO, but with the preferential placing of Google+ pages in search results, social content is now affecting where your organisation will appear in the search rankings.
Thanks For Playing
JANUARY 25, 2013
Quiet week here in Spark-land (guessing everyone is still recovering from Inaugural Ball hangovers and/or hunkering down because of the cold weather and threat of snow), so I had some downtime. My Top 5 Favorite Uses of Unexpected Space: Get organized! (This really is my favorite.) I've organized my paper and electronic files and updated my professional development tracking information (gotta keep track of those credits for CAE renewals).
Wild Apricot
JANUARY 23, 2013
Here are more highlights from our Small Membership Insight Survey - with a look at findings about budgets, income sources and growth patterns.
Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions
💢 Do you find yourself stuck in never-ending review cycles? Are you wondering if your Subject Matter Expert actually got that last review request? Are you having trouble trying to decipher impractical or conflicting feedback? 💢 If any of these scenarios sounds familiar, you may benefit from a crash course on managing SME relationships!
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