June, 2011

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Writing for the Web: Links, Drinks and Dinks

Reid All About it

The cliché people say, “Teach what you know.” I know enough about writing for the web to share it, so here’s part 3 of my series. But before we get started you should know this: although I know enough about writing for the web, and even do it for a living, I’m still learning. Aren’t we all? I don’t consider myself an ‘expert’ on the topic, but I’m willing to share what I know.

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Wild Apricot Software News - June 2011

Wild Apricot

This month, our Chief Apricot goes behind the scenes to share information about our support team, and how we track our support metrics. He also provides more information about our future releases, including screenshots of our proposed event redesign! ( read more ).

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‘The best laid plans of mice and men often go astray.’ – Robert Burns

Association Leaders

As a business and association leader, planning is a skill and a process I have come to know well. In particular, I have developed a process for facilitating the development of strategic plans for organizations that seems to work quite well. As a result, whenever I have the chance to learn something new about planning, I take the opportunity. Recently, I read a Harvard Business Review blog titled, “Making Your Strategy More Relevant” by Paul Leinwand and Cesare Mainardi of Booz &

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ASAE Key Award

Golden's Rules for Association

I am thrilled and humbled to learn of my selection to receive the American Society of Association Executive’s 2011 Key Award, the highest honor ASAE offers. “The Key Award honors the association CEO who demonstrates exceptional qualities of leadership in his or her own association, and displays a deep commitment to voluntary membership organizations as a [.].

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How to Increase Membership Renewal

Dive deep into essential elements that drive member retention. Learn why members may hesitate to renew. Discover actionable techniques to encourage their return and foster lasting engagement. Uncover reasons members choose not to renew. Learn effective tactics to elevate member engagement and communication. Explore methods to encourage member renewal and active participation in your association Download now to take charge of your membership retention strategy!

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Association Subculture: Words Make Worlds - Part 6 - Advocacy vs.

Association Subculture

skip to main | skip to sidebar. Friday, June 10, 2011. Words Make Worlds - Part 6 - Advocacy vs Storytelling. (Last August, I became deeply inspired by work coming from David Cooperrider and Lindsey N. Godwin at Case Western - Positive Organization Development: Innovation-inspired Change in an Economy and Ecology of Strengths. This paper is a MUST READ for anyone interested in innovation in our association community.

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Blogging Elsewhere: June 2011

Reid All About it

I know that you’re all on the edge of your seats waiting for the next installment of the Writing for the Web series, but first I want to catch you up on some of my blog posts elsewhere. Over on Grabbing the Gusto , my food blog, I’ve posted recipes in the last few weeks for some very tasty dishes: Coconut Citrus Tilapia , Mexican Shrimp Cocktail (the critics swooned), Kung Pao Chicken with Vegetables , two hearty dinner salads (just what you need in this hot humid weather) and more.

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Apricot Chat: 5 years of Wild Apricot

Wild Apricot

July marks the 5th Anniversary of Wild Apricot's Member Management Software, and we were pleasantly surprised to find that over 20 clients who joined us in 2006 still have active accounts with us! Join us as we take a look at some of our early clients, and learn why they are still with Wild Apricot today.( read more ).

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Great Leaders Turn Failures into Successes

Association Leaders

Shh! Don’t tell anyone this – its a secret few people know, or at least understand – Everyone fails more often than they succeed. It’s true. The best professional baseball players make outs seven out of every ten at bats. The best basketball players in the world make baskets less than half the time they shoot the ball. How many failures did Thomas Edison go through before he perfected the light bulb?

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What opera has taught me about association management …

Golden's Rules for Association

Conflict! Treachery! Betrayal! Passion! No, I am not talking about your last board of directors meeting. I am talking about opera. And before you start rolling your eyes and dismissing opera based on the parodies or send ups you’ve seen (Marx Brothers’ “Night at the Opera,” anyone?), allow me to provide a short, painless and mostly lighthearted [.].

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How to Create a Winning Event Marketing Strategy

Events hold the power to create lasting impressions and meaningful connections. They are not only occasions for celebration but also valuable marketing opportunities. Event marketing has become an essential component of successful business strategies, enabling organizations to engage with their target audience and create memorable experiences. However, behind every successful event lies a well-thought-out marketing strategy.

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Stronger by Association: 3 Keys to a Successful Webinar ? Expert.

AMR Management Services

Pages. HOME. CONTRIBUTORS. AMR MANAGEMENT SERVICES. Monday, June 27, 2011. 3 Keys to a Successful Webinar – Expert Speaker, Good Content and Lots of Promotion. Wondering why your recent webinar only had 10 people “attend?” Would you like 10 times that many to attend your next webinar? Here is a webinar blueprint that really worked – for the association, the sponsor and the attendees.

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Want my respect? Be willing to sort the mail

Association Advocacy Chick

I started my career as an assistant to the Government Relations Director of a small association. My job was doing his grunt work: filing, faxing, sorting mail, and answering phones. I even made coffee. What I didn’t do was anything related to advocacy. No lobbying visits, no advocacy training, no coalition meetings. That job taught me to appreciate administrative tasks no matter how big or small.

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Writing for the Online Reader, Part 2

Reid All About it

Last week I shared tips on writing for the web , or, as I affectionately referred to all of us, writing for online monkey minds. Reading on the web is a different experience than reading the printed page. Online reading is informal, interactive and interruptive; it requires a different style of writing. In my monkey mind post I discussed writing for scanners, not readers, and the importance of headlines and formatting.

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Can You Turn Objections Into Opportunities?

Wild Apricot

Here are some thoughts on handling objections, prepared for this month’s Nonprofit Blog Carnival. We reached out to our Wild Apricot blog readers to find out what objections they hear when trying to raise funds or recruit new members and how they respond.( read more ).

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The Ultimate Guide to Monetizing Customer Learning

Every decision that goes into your learning monetization strategy matters for your organization’s bottom line. Our research has shown a clear correlation between high program maturity (and ROI!) and choosing the right monetization strategy. This eBook contains clear, actionable ways to approach packaging and pricing models that will help your association grow revenue, improve profitability, and drive expansion into new markets.

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Improving Your Global Management Team Effectiveness.

GlowGlobally

GrowGlobally.org. global association strategy, regional planning and local infrastructure to grow your business. Home. About. Channels. MarCom. Market & Biz Plan. Meetings. Membership. Products. Public Affairs. Services. « Reaching New Customers and Members Abroad. Largest International Meetings Expo Comes to USA – IMEX America in Las Vegas » Jun. 30. 2011.

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Who was that masked man?

Golden's Rules for Association

Does knowing nothing more about who is behind a statement than the words a person uses to express themselves make online pronouncements more or less reliable? On one hand, not knowing anything about who is blogging or tweating beyond the sometimes very limited information about themselves that they choose to make known to you is a good thing. It [.].

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Content Marketing: A Practical Approach for your Association

AMR Management Services

Pages. HOME. CONTRIBUTORS. AMR MANAGEMENT SERVICES. Wednesday, June 15, 2011. Content Marketing: A Practical Approach for your Association. A Practical Approach to Content Marketing for your Association. View more presentations from Brian Reuwee. Email This BlogThis! Share to Twitter Share to Facebook. Tags: content management , content marketing. No comments: Post a Comment.

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Technology – Making my life simple one bag at a time

Association Advocacy Chick

I love bags. I have way more than should be allowed by law. However, I must confess that most are more functional than stylish. My work bags tend to follow a certain pattern: large with at least one external pocket (yawn). At the beginning of the year, I started carrying a large beige bag. It was simple, classic with a few modern touches. Most importantly, I could carry everything (and I mean everything) in that thing.

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2024 Association Survey Results Report

2024 Association Survey Results Report For the 10th year, association professionals across the U.S. and Canada provided a look at the inner workings of their organizations when they replied to GrowthZone’s annual survey. Read the 2024 survey results report to see how your association compares: Top Challenges Retention Rates Non-Renewal Reasons Automatic Renewals Reinstatement Strategies Member Engagement Changes & Strategies Why Members Join Non-Dues Revenue Sources Dues Increases, and more

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How to Write for Online Monkey Minds

Reid All About it

Does this sound familiar? You settle in to read something online. You first scan the screen, and then begin reading a long paragraph of text. Soon you realize you’re no longer reading; instead you’re thinking about dinner or your draft picks. Click, close tab. We all do this. Reading on the web is informal, interactive and interruptive. Informal – our family and friends are here, anything goes.

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Word Clouds and Grant Applications

Wild Apricot

Can word clouds help you create more effective grant applications? Focusing on the words that appear more frequently in grant requirements, might help your application get noticed.( read more ).

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Leadership Limerick: We Are All Creative

Idea Architects

Every Monday, I offer a leadership limerick, highlighting an idea or strategy about effective leadership in limerick form. Searching for leadership limerick will identify previous posts. But “I’m not creative” they say You can hear it most any day People stopping before they start Denying they can play a part In trying to find a new way Many people equate creativity with generating completely new and breakthrough ideas.

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Incentive Marketing Association

Association Adviser

June 2011 -- Association Spotlight This month's spotlight on communications excellence falls on the Incentive Marketing Association (IMA) , whose flagship magazine Return on Performance ™ is not only a member benefit, but a key driver of new memberships and industry best practices.

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The Retention Ripple Effect: Nonprofit Staff and Donor Dynamics

Speaker: Andrew Olsen, CFRE - EVP, Fundraising Solutions at DickersonBakker | Kat Landa, CFRE, CSD - SVP, Talent Solutions at DickersonBakker

Across the nonprofit sector, organizations invest heavily in donor retention efforts, yet the struggle of cultivating lasting relationships remains. While attracting new donors is crucial, the lack of repeat donors poses significant financial risks. Through a comprehensive analysis of industry data, experts argue that there is a direct correlation between donor burnout, donor retention, and the talent retention crisis.

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Bad Idea Jeans for Associations | KiKi L'Italien's Acronym Soup

KiKi L'Italien's Acronym Soup

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TED Talks You Should Watch - The ARC - a blog & resource

Portage Group

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The Power of Chatty Friends

Reid All About it

Last night I went to the Kids Summer Stock Social Media Mixer at the Food Bank of Central & Eastern North Carolina. That’s a mouthful! What does it all mean? It means I was in the Food Bank’s HUGE Raleigh warehouse full of boxes of all kinds of food — fruit, vegetables, eggs, bread, Mt Olive pickles, peanut butter, water, you name it — on towering shelves that reach up to the ceiling.

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New Research Helps Us Better Understand Donors

Wild Apricot

Two new research reports - Heart of the Donor (Grey Matter/Russ Reid) and 2011 donorCentrics Internet and Multichannel Giving Report (Target Analytics)- offer interesting insight into donor behavior.( read more ).

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SME Relationships: Proven Solutions for Seamless Collaboration and Success

Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions

💢 Do you find yourself stuck in never-ending review cycles? Are you wondering if your Subject Matter Expert actually got that last review request? Are you having trouble trying to decipher impractical or conflicting feedback? 💢 If any of these scenarios sounds familiar, you may benefit from a crash course on managing SME relationships!