9: Why Is Membership the Only Relationship?
Spark Consulting
MAY 9, 2022
In position number 9 of the top ten all time Spark blog posts: Why Is Membership the Only Relationship ?
May, 2022
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The Pros and Cons of Virtual Events as a Member Engagement Strategy
Moery Company
MAY 11, 2022
Events are beneficial for member engagement and also member recruitment. However, over the past couple years, associations were forced to adjust to the current times and hop on the bandwagon of virtual events.
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Association Management Company vs. Software: Which One Is Right For You? (+ Our Top 5 AMS Picks)
Wild Apricot
MAY 20, 2022
Thinking of starting an association ? Save yourself the headache and outsource your association management to a company or a software tool. In this post, we’ll take a look at both options, talk about why investing in association management software. organizational-management
How to Promote the Value of Credentials to Individuals & Employers
Membersuite
MAY 17, 2022
As the cost of a college degree rises and the perception of its value falls, credentialing programs are receiving a lot of positive press.
How to Get Young Professionals to Engage In Your Association
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GrowthZone’s guide, The Power of Young Professionals, tackles the challenges of engaging, recruiting, and retaining Gen Z and Millennial members, including: • Why they do or don’t join. • Communication strategies. • Myths and facts
Associations and the Home-Court Advantage
Smooth The Path
MAY 31, 2022
If you happen to be watching Brene Brown’s Atlas of the Heart on HBO, you might have noticed that the show was taped in Texas at her alma mater. Why go through all the trouble?
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What’s Ethics Got to Do with It? Responsible Content Curation
Association Adviser
MAY 10, 2022
Your association’s content – both what you create and what you curate from expert sources and established publishers – has the power to educate, inform and advance your members forward as an industry. And, yet, with power comes responsibility.
How to Approach a Potential Sponsor the Right Way
Moery Company
MAY 6, 2022
Best Practices for Sponsorship Sales. How you approach a potential sponsor can make or break your ability to close the sponsorship sale. Follow these best practices to help form lasting sponsor partnerships that benefit all parties. How to Find Potential Sponsors.
The Best Nonprofit Website Builders in 2022
Wild Apricot
MAY 26, 2022
12 Best Nonprofit Website Builders & 3 Tips To Get Started Imagine this: Gabriella, a manager at a local boutique, hears about your nonprofit when her boss agrees to be an event sponsor for your upcoming gala. She’s inspired by your mission. website-and-technology
Expert Guidance on Choosing New Association Technology
Membersuite
MAY 26, 2022
The anxiety-ridden decision to look for new technology was the topic of the first session of Mastering Membership , our new event series for mid-size associations featuring advice from the association, selection consultant, and technology partner’s perspectives.
How to Sell Your Board on Better Technology
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Use this helpful blueprint when you need to convince your board to invest in better software. It includes talking points and tips for your presentation, including quantifying ROI, outlining indirect benefits, and selling the potential of the purchase.
Are You Seeing Non-Constructive Tension?
Smooth The Path
MAY 24, 2022
Look at just about every inter-departmental relationship, and you will find tension. Project managers promise timing that engineering cannot meet. Purchasing signs contracts with companies that product managers do not want to use.
Marketing Movers & Shakers: Meet Braden Hon
Higher Logic
MAY 18, 2022
The post Marketing Movers & Shakers: Meet Braden Hon appeared first on Higher Logic. This spring, we’re celebrating six Marketing Movers and Shakers in the association marketing space. Next up, get to know Braden Hon, digital content coordinator at the Australian College of Nursing.
Are Too Many Meetings Wreaking Havoc on Your Employees’ Mental Health?
Aaron Wolowiec
MAY 6, 2022
Are you have too many meetings and it's causing you (and your team) mental health issues? Find out here
Content Ideas for Associations Who Blog
GrowthZone
MAY 10, 2022
There are simple things to keep in mind that can make all the difference in whether a blog post gains traction. Utilizing these three concepts will help increase your association’s blog followers. When blogging: Be Helpful, Instructional, Compelling, Interesting, and Entertaining.
How to Select an Association Credit Card Processing Company
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Right now, every penny counts. It’s an ideal time to check if your association’s credit card processing provider is offering competitive terms. However, there are many important factors to consider if when researching options.
How to Make a Certificate in Microsoft Word
Wild Apricot
MAY 27, 2022
Whether you run a club, church, professional association, chamber of commerce, or any other type of membership organization, your goal is likely the same — to retain your members and keep them happy and engaged. One thing that can help with this. membership
Remote Communications Refresh: Go Back to Square One
Achurch
MAY 26, 2022
Have you ever had a pain that just keeps nagging you? It sometimes disappears if you stop moving but then comes back when you move in a different direction. If so, you know that unless you get to the root of that pain, it won’t go away.
How to Spot a Budding Trend
Smooth The Path
MAY 10, 2022
When we all rushed to create virtual conferences, it became apparent that a bit of the magic of in-person events was missing. People were missing those accidental but meaningful connections that spontaneously happened in hallways, before sessions, and during meals.
Marketing Movers & Shakers: Meet Annie Henderson
Higher Logic
MAY 16, 2022
The post Marketing Movers & Shakers: Meet Annie Henderson appeared first on Higher Logic. This spring, we’re celebrating six Marketing Movers and Shakers in the association marketing space. Next up, get to know Annie Henderson, corporate marketing manager at ASBO International.
The Ultimate Guide to Amazing Association Websites
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Your association’s website needs to engage members AND deliver a great user experience so everyone who visits it leaves with a positive impression. But how? Get the free guide to optimizing your website “under-the-hood” (great for "non-techy" people).
A Few of My Favorite Things (to have Onsite at Events)
Aaron Wolowiec
MAY 27, 2022
Whether you're getting back to in-person events now, or you've been back in-person for months, having a properly packed supply bag is crucial to feeling at ease when onsite. Here are Kate Pojeta's must haves onsite
15 Changes in the Learning Business Landscape
Leading Learning
MAY 24, 2022
The learning business changes continually – and we’ve seen some big changes over the years. Tagoras , the parent company of Leading Learning, recently turned 15 years old – we were founded in May 2007.
Why You Should Share a Member Spotlight (+ Sample Questions and Examples)
Wild Apricot
MAY 6, 2022
Your members are the heart and soul of your membership organization — everything you do is for them and thanks to them! You already provide your members with amazing benefits , fun events, educational resources, and a community of like-minded. membership
The ONLY Way to Beat the Great Resignation is with Culture
PROPEL
MAY 10, 2022
People are treating the great resignation like some kind of mysterious phenomenon, and it’s not.
Membership Recruitment: Converting Your Toughest Prospects
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Here are the top 6 reasons to join an association – in one infographic. Use this infographic as a recruitment and retention marketing tool. Post it on your website, put it in presentations, or use it as inspiration for social media posts.
Tap Into an Uncommonly Used Reservoir of Energy
Smooth The Path
MAY 3, 2022
Last week while I was innocently taking a walk in a park, I learned that The Wolverine and I have something in common.
Marketing Movers & Shakers: Meet Ashley Baker
Higher Logic
MAY 9, 2022
The post Marketing Movers & Shakers: Meet Ashley Baker appeared first on Higher Logic. This spring, we’re celebrating six Marketing Movers and Shakers in the association marketing space. Next up, get to know Ashley Baker, Executive Event Director at NiUG Asia Pacific. .
Gardian of the Month: Andrea Starmer
Aaron Wolowiec
MAY 20, 2022
Our Gardian of the Month is Andrea Starmer! She shares how she might help a wallflower loosen up at a networking event, the way she prepared for the CMP, the resource she can't live without (you probably can't either) and just who's life she'd like to live for one day
Find the Athletes You Need to Innovate
.orgSource
MAY 10, 2022
Don Dea and Hugh Lee, the co-founders of DigitalNow, are colleagues I look to as voices from the future. In an interview for our book, “Association 4.0: An Entrepreneurial Approach to Risk, Courage, and Transformation,” Don made this prediction. “In
The 20 Do’s & Don’ts for Associations in Email Marketing
The biggest question that many Associations have when it comes to email marketing is, “what are the best practices I should adopt?” This whitepaper is written from 21 years of email experience on the client, agency, and vendor side of email. It is also wr
One-Size-Does-Not-Fit-All In Education
Multiview
MAY 3, 2022
With the belief that all children have the right to equal access to education no matter their race, ethnic background, religion, sex, or socioeconomic status, the public school system was established.
Does Your MSP Really Provide CIO Services?
Delcor
MAY 3, 2022
In the association space, it’s common for organizations to face a complicated set of IT challenges—a tight budget, a small staff, unique business processes that often require multiple systems, and an ever-evolving set of technologies.
Prime Members for Participation
Smooth The Path
MAY 17, 2022
There are times when members hesitate to step in, speak up, or ask questions. Participating might feel a little scary because we are all so used to watching and learning. . When participation is called for, though, there’s a lot more energy if everyone leans in.
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