November, 2018

How to Select the Best Landing Page Software for Your Association

HighRoad Solution

All of your association’s goals depend on getting people to take action. You need new members to apply. You need current members to renew. You need people to attend your events. You need members to buy products or sign up for classes. You need advocates in your industry to mobilize for change.

How to Convince Association Millennials to Stick Around in 2019

MembersClicks

Trying to look into the future to see how you can be the most prepared in 2019? With the average age of the association workforce starting to shift toward the younger generations, it’s crucial that you’re considering what it will take to keep Millennials plugged into your association.

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7 Tips to Improve Your Marketing Reporting and Prove Your Worth

Higher Logic

Proving your association marketing team’s effort’s worth to upper management and a board can be challenging. But it doesn’t have to be!

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Tips for Attracting a Younger Audience to Your Webinars

Blue Sky eLearn

Did you just come up with a brilliant idea for a webinar? Is your topic exciting and thought-provoking? You may have the most riveting webinar ever, but you probably won’t consider it a success if you don’t have an audience.

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AMC-Managed Organizations are More Stable than Standalone Organizations

Why do organizations managed by Association Management Companies outperform standalone organizations? This paper seeks to answer that question through the results of a study examining the rates of change in the length of chief staff executive tenure and changes in office locations of membership-based organizations between 2009 and 2015.

Association Brain Food Weekly: 11.16.18

Reid All About it

The weekly list of free educational events and resources for the association community… Does anyone on your staff have the association CIO mindset ? David DeLorenzo at DelCor says you don’t necessarily need a CIO on staff but you do need a technology leader with the CIO mindset.

More Trending

The Ultimate Guide to Year-End Giving

Wild Apricot

Follow these steps to make your year-end giving campaign the best yet, as well as getting inspired by three great examples. year-end-giving-campaign year-end-giving

7 Items to Include in Your New Member Welcome Packet

MembersClicks

Note: This post was originally published on 10/20/15; Updated 11/6/18 for added value. When it comes to onboarding new members, welcome packets go a long way. Not only do they help your new members get up to speed, but they make your new members feel welcome and relaxed about their decision to join.

What’s In It For Me? 5 Life-Changing Benefits of Volunteering

Higher Logic

“I would love to volunteer…but I just don’t have the time!” Sound familiar? Life is busy, no doubt. But isn’t it funny how you can hear someone say this, and then in the very next breath they’ll ask you if you’re caught up on the 10-hour Netflix series they just binge-watched? Okay, I’m guilty too.)

3 Associations Share Their AMS-LMS Integration Lessons

WBT Systems

3 Associations Share Their AMS-LMS Integration Lessons. Read more about 3 Associations Share Their AMS-LMS Integration Lessons

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Association Brain Food Weekly: 11.30.18

Reid All About it

The weekly list of free educational events and resources for the association community… If you’re going to the ASAE Technology Conference next week and see my name badge walking toward you, snap me out of my daze, I mean, big thoughts, and say hello.

Quick and Easy Tips For Revamping Your Association

Association Success

Make your work more effective one project at a time. Revamping can revitalize and grow all aspects of your organization. There are unlimited ways that the concept of revamping can be used in the association arena. However, it comes with risk and uncertainty.

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Strategy Innovation

Jamie Notter

For a project I’m working on, I dug out my old copy of Blue Ocean Strategy.

40 Free Nonprofit Webinars For December 2018

Wild Apricot

Here are all the free nonprofit webinars I could find happening in the month of December

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What Burning Man's 10 Principles Can Teach You About Building Community

Higher Logic

Some people might be nervous to tell their employer that they’re jet-setting to the desert for Burning Man — because, wait, what is Burning Man anyway? The answer is not a simple one. A festival? Nope. A Mad Max-esque utopia? I’d say so. A party in the desert? Sure, but I’ll get back to that.

Member Q&A: Who Makes the Call?

Spark Consulting

Who should make contact around things like joining and renewing: other members or staff? Member-to-member (or member-to-prospect) communications can be very effective, IF you can persuade your members to actually make the calls. We’re often tempted to ask volunteers to call lapsed members – in fact, that can be a stated requirement of serving on a membership committee.

Association Brain Food Weekly: 11.9.18

Reid All About it

The weekly list of free educational events and resources for the association community… If you use Creative Commons photos from Flickr for your blog, keep an eye on this developing story from Ernie Smith at Associations Now.

Volunteer Recruitment: Crafting a Compelling Email

MembersClicks

Does your association or chamber currently have a volunteer recruitment strategy in place? Or is that strategy, we ask for volunteers as we need them ? If it’s the latter, while that might work on occasion, chances are, at some point in time, you’re going to come up short.

Tips for Attracting a Younger Audience to Your Webinars

Blue Sky eLearn

Did you just come up with a brilliant idea for a webinar? Is your topic exciting and thought-provoking? You may have the most riveting webinar ever, but you probably won’t consider it a success if you don’t have an audience.

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How to Write the Perfect Donation Letter (+ Examples & Template)

Wild Apricot

Learn how to write a donation letter by understanding the ins and outs of appeals, following simple best practices, and referencing these two stellar examples

ICYMI: Key Takeaways From Our 2018 Super Forum Keynote Speakers

Higher Logic

What’s the connection between customer loyalty and Lady Gaga? Why are many Generation Z-ers best friends with their parents? Are you a “One-Percenter” (aka SUPER fan) for anything? Do you try to understand generational differences or tend to look down on them?

When to Fire Your Best Salesperson

Moery Company

I bet I’ve got your attention today with the headline. Let me give you some context. About a month ago, the Moery team came together, and we reconfirmed our values as a company. They are collaboration, dedication, and integrity.

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Association Brain Food Weekly: 11.23.18

Reid All About it

The weekly list of free educational events and resources for the association community… Chapters can bring life to associations like brewpubs bring life to downtowns. Ernie Smith at Associations Now shares four lessons association chapters can learn from craft breweries.

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Things We Should Not Have to Tell Members (But We Do)

Smooth The Path

Sometimes we have to tell people things we do not think we should have to say to them: The vibrant association is dynamic because members like you tell professionals like you all about the association.

Your Association’s Future: Generation Z

Blue Sky eLearn

For years we’ve been talking about Millennials. How they are different from previous generations. How to market to them. How to keep them – as employees, members, customers. While Millennials are still as important as ever, we can’t overlook the up and coming generation – Generation Z.

The 3-Step Playbook to SEO Keyword Research

Wild Apricot

Start getting your nonprofit to #1 in Google with advice from digital marketing expert Farhad Chikhiwala

The 3 Best Data Points to Grab from Your AMS for Marketing Automation Campaigns

Higher Logic

An AMS is a treasure trove of valuable data, so we often think: why not grab everything we can for our marketing campaigns? But with an endless amount of information right at our fingertips, it can be tough to separate the grain from the chaff.

Dig into the Data for Membership Retention and Engagement Success

Moery Company

Data is key to developing winning strategies around engagement and retention. Data from your CRM and other sources can be utilized in myriad ways. There’s no reason to gather everyone in the conference room and start writing down ideas on a white board without data to support them.

Why a cloud-based AMS can be perfect for smaller associations

YourMembership Blog

Some AMS providers offer on-premises hosting, which means you would have to host machines, servers and databases on site. This approach requires dedicated onsite staff members to update and maintain software and hardware – not always the best approach for smaller associations. A cloud-based AMS is a great option for smaller associations because efficiency multiplies. The post Why a cloud-based AMS can be perfect for smaller associations appeared first on YourMembership.

Microlearning: Education to Fit Anyone’s Schedule & Budget

WBT Systems

Microlearning: Education to Fit Anyone’s Schedule & Budget. Read more about Microlearning: Education to Fit Anyone’s Schedule & Budget

Your Association’s Future: Generation Z

Blue Sky eLearn

For years we’ve been talking about Millennials. How they are different from previous generations. How to market to them. How to keep them – as employees, members, customers. While Millennials are still as important as ever, we can’t overlook the up and coming generation – Generation Z.

8 Virtual Meeting Etiquette Essentials for In-Person Participants

Wild Apricot

Has your organization been struggling with engaging virtual participants? These virtual meeting etiquette tips from meeting expert Nancy Settle-Murphy will help. virtual-meeting-etiquette virtual-meetings

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8 Award-Winning Success Stories from Super Forum 2018

Higher Logic

Every Super Forum, we present our Floyd Awards to recognize our customers for their outstanding work in community. This year, we’re extra excited to include awards for success in online community and marketing automation.

JP Moery’s Association Playbook – Episode 163: Why Associations Should Evaluate their Public Affairs Infrastructure, with Stuart Roy

Moery Company

Is your association equipped to manage the next public affair crisis – quickly? How should you best deploy your team and assets when urgent scenarios develop? What’s your narrative on the latest issue?

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