November, 2016

Trending Sources

What’s love got to do with learning?

YourMembership Blog

Everything when connecting with memorable learning experiences. Leading learning is loving learning.

The Four Secrets to Making a Big Impression at Your Member Event

Association Management

Our team just wrapped up another PCI Security Standards Council Community Meeting in Edinburgh, Scotland. With hundreds of attendees, scores of speakers and dozens of exhibitors, the meeting—and its counterparts in the US and Asia—have a ton of moving parts.

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Super Forum After Hours: What DC and Arlington Have to Offer

Higher Logic

How well do you know our nation’s capital? Beyond housing the President and being the epicenter for American politics, DC has so many fun things to do! While you’re in the area visiting for Super Forum , we hope you have time to at least quickly explore DC and the surrounding areas.

7 top tips for running a successful membership strategy session

Optimist Consulting

Developing a membership strategy that links to organisational strategy is critical – not only does it guide you and keep you on track to deliver for members, but it ensures that what you are planning is relevant to your organisation and in tune with what your organisation is trying to achieve.

Association Brain Food Weekly: 11.18.16

Reid All About it

I was wondering why there are so few webinars next week, and then it dawned on me – it’s Thanksgiving week! Already? I’m glad I figured that out before scheduling work for myself on Thursday.

More Trending

The 2016 Super Forum Community Expert Panel: Highlights

Higher Logic

We were honored to host four renowned community thought leaders at this year’s Super Forum. It was a vibrant discussion that included data versus passion in community, engagement as it relates to retention, the state of community management, and influencing community behavior.

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Study Dispels Myths About Virtual Events

Associations Now

Why Potential Attendees Stay Home Virtual events may be a good alternative for people who can’t, or just don’t, attend in-person events. According to Digitell, Inc.’s ’s hybrid events study, these are the top reasons respondents opted not to attend face-to-face events.

Can Inbound Marketing Apply to Customer Marketing?


According to The State of Inbound 2016 report, only 18% of outbound marketers consider their strategy effective. Compare that to 81% of inbound marketers and you have a compelling idea of just how well inbound works. Customer Experience Customer Marketing Sales

4 Smart Ways to Avoid Burnout For Nonprofit Professionals


Guest Post by Beth Kanter and Aliza Sherman, Co-Authors, The Happy Healthy Nonprofit: Strategies for Impact without Burnout. . Working at a nonprofit can be a pressure cooker.

Why association job boards grow in a vast sea of job aggregators.

YourMembership Blog

Just drop your hook where association members are to find highly qualified + talented job candidates. In a prior job, I served as a hiring manager for a department at a Fortune 500 company.

Team 70

18 Engaging Ways to Get the Attention of Donors on the Go

Wild Apricot Blog

While charitable giving has actually increased 10% in the last year, so has the amount of effort it takes to get a donation. So, here is a list of 20 ways to help your organization capture the attention of donors on the go and increase donations. Fundraising donations

How Should You Measure Your Community's Engagement and Satisfaction?

Higher Logic

If you feel like you’re caught trying to go upstream in a surging metrics river, you’re not alone. But we do have to measure our community activity and member behavior to get a handle on customer satisfaction.

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Coping Strategies: How to Manage Extra Holiday Stress

Associations Now

Workplace stress is all too common, especially in the lead-up to the holidays. A workplace expert over at the American Psychological Association chatted with Associations Now about how to cope with the extra stress. Congratulations, y’all!

CSAE Canadian Association Financial Operations Study: Participate by November 30 For Free Highlights, Deep Report Discounts!

Portage Group

How Does Your Association Stack Up? The CSAE Canadian Association Financial Operations Study Survey is open for your participation until November 30th.

Associations Respond to the 2016 Election Results


Associations traditionally send out a bland proforma statement in support of or welcoming the incoming administration after Presidential elections. cough, ASAE, cough ).

Modernize your association with member engagement.

YourMembership Blog

Member engagement starts with your onboarding process. One of the metrics I established as a membership manager at a medical association was to determine the likeliness of new members to renew their membership based on their level of engagement.

3 Simple Ways Software Can Boost Event Registration and Attendance

Wild Apricot Blog

Read the story of David, an event manager, who was able to maximize his annual conference's registrations and attendance using membership management software. David events event management event-manager

How the Customer Support Funnel Works for an Online Community

Higher Logic

Funnels, chutes, hourglasses - they’re all used to help us plan the customer’s journey with our organization (or maintain a particularly organized baker’s kitchen - depends on your audience).

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4 Unexpected Questions Every Event Planner Should Ask Conference Venues

Associations Now

Gain insights that reduce stress and increase revenue at your event. When scouting conference venues, event planners rely on their trusty site-visit checklist. Make sure your list includes these four questions to help uncover the lesser-known services conference venues provide.

3 Must-Haves in Your Marketing Technology Stack (#3 Might Surprise You)


What’s the first thing you do every day? Besides checking your email and Facebook notifications. For me (and many other marketers), it’s logging in to my marketing software and checking the day’s stats.

Want to know what Millennials really think about associations?


Join Jamie Notter on Tuesday, December 6 at 1:00 pm EST to find out!!

4 reasons to be thankful for association members.

YourMembership Blog

Thanksgiving’s here + it’s time to remember your members. They’re the lifeblood of your association. Membership work is often a positive experience for you and your association staff.

No more learning silos

Aaron Wolowiec

Photo courtesy of Skillsoft via Facebook. I’m a self-professed word nerd. In college, I loved leaving classes with a new nugget of information. And now that I’m a working professional, I get giddy at the thought of attending conferences.

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Protech Associates Creates “Tier 1 Support on Steroids”

Higher Logic

Based in Columbia, Maryland, Protech Associates, Inc. provides cloud-based association management software powered by Microsoft Dynamics CRM. In early 2015, Protech Associates Director of Customer Care Matt Bruffey recognized the need to improve the customer support experience.

The Art of Mass Personalization at Conferences

Associations Now

The term “mass personalization” may seem paradoxical. But for your meetings to continue to thrive, you must deliver personalized experiences to a large group of people. Every other month, I anxiously await the arrival of my Stitchfix box.

The Secrets to Increasing Ongoing Member Engagement [Web Class]


Have you ever been told to do more with less? If you haven’t been told that before, I’m sure you’ve at least heard some variation on that same idea, especially if you’re in the association industry. Association Member Engagement Webinar

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Hot Association Jobs: November 10


Here are some of the coolest jobs you can find on the SocialFish job board ! We focus on jobs in social media , marketing , communications , PR , advocacy , digital and technology. ——-.

Career events boost member engagement, too.

YourMembership Blog

Connect your members with companies hiring their skillsets + meeting their professional interests. Your members are the lifeblood of your association. You’re constantly designing programs during the member lifecycle, looking for smart ways to provide value at the right time. Some great times to connect are when: A member experiences a career transition. A recent […]. Career Centers Member Engagement + Retention

Association Brain Food Weekly: 11.4.16

Reid All About it

Where did the day go? How many times have you asked yourself that? I just did when I looked at the time, yikes. Usually that means I’ve been in that wonderful flow state, that’s a good thing. But it also usually means I got a late start on the day, not so good.

Use Triggers to Drive Action and Shape Behavior

Higher Logic

How does Facebook get over a billion users to do exactly what they want? Although they’re a social network, not an online community, they’re masters at engaging and building loyalty -- and creating an addicting, FOMO -inducing platform. So how can you get your community members to do what you want?

How to Put That Strategic Plan Into Action

Associations Now

Strategy-setting is useless without an implementation plan. One association leader shares how her board got smart about tactics. And how will we implement it?”. That’s one of the more exasperating but essential questions a board can ask itself.

Customer Engagement Takes Center Stage at INBOUND 2016


“This is going to be very unusual advice from a guy who runs a sales and marketing software company, but take dollars from sales and marketing. Put it in products and services and customer delight.” – Brian Halligan, CEO and Founder of HubSpot.

Three ways to stretch your marketing budget


This is a guest post by Liz Scherer. Hire her for your content marketing! ———-. Lean doesn’t have to be ineffective: conquering your marketing budget woes with content.

Modernize your association with marketing automation.

YourMembership Blog

Automate your member + prospective member communications. As a membership manager, all I ever wanted was for marketing automation to drive membership growth and retention. I always had to manually send out our membership campaigns. I spent approximately 20 hours a week doing this.