November, 2016

The Secrets to Increasing Ongoing Member Engagement [Web Class]

Socious

Have you ever been told to do more with less? If you haven’t been told that before, I’m sure you’ve at least heard some variation on that same idea, especially if you’re in the association industry. Association Member Engagement Webinar

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Association Brain Food Weekly: 11.18.16

Reid All About it

I was wondering why there are so few webinars next week, and then it dawned on me – it’s Thanksgiving week! Already? I’m glad I figured that out before scheduling work for myself on Thursday.

How Should You Measure Your Community's Engagement and Satisfaction?

Higher Logic

If you feel like you’re caught trying to go upstream in a surging metrics river, you’re not alone. But we do have to measure our community activity and member behavior to get a handle on customer satisfaction.

FAQ 213

CSAE Canadian Association Financial Operations Study: Participate by November 30 For Free Highlights, Deep Report Discounts!

Portage Group

How Does Your Association Stack Up? The CSAE Canadian Association Financial Operations Study Survey is open for your participation until November 30th.

What’s love got to do with learning?

YourMembership Blog

Everything when connecting with memorable learning experiences. Leading learning is loving learning.

More Trending

How the Customer Support Funnel Works for an Online Community

Higher Logic

Funnels, chutes, hourglasses - they’re all used to help us plan the customer’s journey with our organization (or maintain a particularly organized baker’s kitchen - depends on your audience).

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Letter to John Graham and Scott Wiley

Spark Consulting

Monday, November 21, 2016. John Graham, President & CEO, ASAE. Scott Wiley, Chairman, ASAE. Dear John and Scott: This letter is a call for meaningful community-wide dialogue and action on behalf of a nation at risk. One week ago, Associations Now Daily announced that ASAE signed a National Association of Manufacturers (NAM) letter “to the president-elect” expressing a desire to “work productively” with the incoming administration.

4 reasons to be thankful for association members.

YourMembership Blog

Thanksgiving’s here + it’s time to remember your members. They’re the lifeblood of your association. Membership work is often a positive experience for you and your association staff.

The Four Secrets to Making a Big Impression at Your Member Event

Association Management

Our team just wrapped up another PCI Security Standards Council Community Meeting in Edinburgh, Scotland. With hundreds of attendees, scores of speakers and dozens of exhibitors, the meeting—and its counterparts in the US and Asia—have a ton of moving parts.

7 Advantages to Having Speaker Management Built In to Your Association’s AMS Software

Socious

Think about the last conference you went to. It may have been your idea to attend, or maybe your boss asked you to go. Whoever made the final decision, what influenced the choice to attend? For most of us, the answer doesn’t lie in the hotel, the venue, or the food.

Association Brain Food Weekly: 11.25.16

Reid All About it

Thanksgiving is a good time to start a daily habit of gratitude. Research scientists have lots to say about the positive impact of a daily gratitude practice. With a little Googling, you’ll see dozens of articles about their findings, including some in Newsweek , Science of Us , and Headspace.

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World Usability Day: A Day to Be Celebrated

Higher Logic

There seems to be a “day” for everything. There’s National Groundhog Day. I’m writing this blog on Use Your Common Sense Day. And who doesn’t love International Talk Like a Pirate Day ? There are also days that should be taken more seriously, such as World Cancer Day and Giving Tuesday.

4 ways to use automated emails to strengthen your membership retention activities 

Optimist Consulting

Email plays such a large part in our lives that it’s no surprise this extends to the marketing activities of membership bodies too.

Why association job boards grow in a vast sea of job aggregators.

YourMembership Blog

Just drop your hook where association members are to find highly qualified + talented job candidates. In a prior job, I served as a hiring manager for a department at a Fortune 500 company.

Team 179

Happy Birthday, Standard Time

Association Management

On today in 1883, time zones launched in the United States. Prior to the time every major city had a "noon stick" where the sun being overhead set the time for noon and time was extrapolated from there.

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INBOUND Conference: A Sample Agenda for Customer Marketers

Socious

Gary Vaynerchuk. Anna Kendrick. Alec Baldwin. 4 days, a dozen high-profile headliners, and so many sessions it will make your head spin. Customer Relationship Management Customer Marketing HubSpot Tips

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Association Brain Food Weekly: 11.4.16

Reid All About it

Where did the day go? How many times have you asked yourself that? I just did when I looked at the time, yikes. Usually that means I’ve been in that wonderful flow state, that’s a good thing. But it also usually means I got a late start on the day, not so good.

Is Your Community Charitable?

Higher Logic

Thanksgiving kicks off the holiday season. At Higher Logic, we have a lot to be thankful for this year. We were reminded of this last week during our seventh Higher Logic Super Forum - we have so many awesome clients!

5 Personalization Pitfalls to Avoid in Your Association Website Strategy

Vanguard Tech

Ready for a statement from Captain Obvious? Online users want more customized, personalized online experiences. But, here’s the twist: they don’t want you to know too much about them. ams integration web strategy personalization

Modernize your association with member engagement.

YourMembership Blog

Member engagement starts with your onboarding process. One of the metrics I established as a membership manager at a medical association was to determine the likeliness of new members to renew their membership based on their level of engagement.

7 top tips for running a successful membership strategy session

Optimist Consulting

Developing a membership strategy that links to organisational strategy is critical – not only does it guide you and keep you on track to deliver for members, but it ensures that what you are planning is relevant to your organisation and in tune with what your organisation is trying to achieve.

Customer Engagement Takes Center Stage at INBOUND 2016

Socious

“This is going to be very unusual advice from a guy who runs a sales and marketing software company, but take dollars from sales and marketing. Put it in products and services and customer delight.” – Brian Halligan, CEO and Founder of HubSpot.

Association Brain Food Weekly: 11.25.16

Reid All About it

Thanksgiving is a good time to start a daily habit of gratitude. Research scientists have lots to say about the positive impact of a daily gratitude practice. With a little Googling, you’ll see dozens of articles about their findings, including some in Newsweek , Science of Us , and Headspace.

Ohio 179

The Objectives Behind Creating Your Online Community

Higher Logic

Creating a community may seem like a daunting task. This month we will describe some of the main objectives that will help streamline the process. If you already have a community, these objectives can help you validate the value while re-grounding your team and stakeholders.

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Association Industry Response to the Election

Spark Consulting

As you may have seen in Associations Now Online , ASAE recently signed onto a National Association of Manufacturers-organized letter of support to President-Elect Trump.

Modernize your association with a mobile responsive website.

YourMembership Blog

Attract and engage members with a compelling experience that builds your online brand. While I was working at a medical association last year, we used heat map tools to discover that members were abandoning our website.

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Tell True Stories About Your Members

Eric Lanke

I've been doing site visits for as long as I've been in association management--23 years at last count.

Is Your Retention Marketing Plan Inbound-y Enough?

Socious

Which is easier for you to pinpoint, the number of new customers you won last quarter or the number of current customers who left your company? For most businesses, it’s easier to rattle off new customer numbers.

Boozing, Bribing and Brawling on Election Day

Reid All About it

The ugliness of this election has certainly caused a lot of boozing. Bribing? Not touching that one. And brawling? I guess we’ll see. But the title of this post doesn’t refer to the election tomorrow, I’m talking about the wild elections of the past. Things could be worse, folks.

Your Online Community Needs a Mission Statement

Higher Logic

One defining characteristic of a leader is having a vision for the future, describing that future and creating excitement around its possibility so everyone works together to make it real. That’s what a mission statement is -- it’s that vision for a better future everyone can rally around.

Team 186

We’ve moved!

Aaron Wolowiec

The blog has a new home. From now on, please visit eventgarde.com , where you’ll find some exciting new resources! Filed under: Professional Development. Professional Development

Modernize your association with marketing automation.

YourMembership Blog

Automate your member + prospective member communications. As a membership manager, all I ever wanted was for marketing automation to drive membership growth and retention. I always had to manually send out our membership campaigns. I spent approximately 20 hours a week doing this.

Because I Said So

Eric Lanke

"Because I said so." It's a line that I've used frequently with my children. Usually when their stubbornness butts heads with mine, I'm tired of arguing, and I simply want unquestioned obedience.

Team 141

What to Do When Your Members Hate Technology

Socious

You just discovered amazing new association management software that will give your association’s staff hours back in their day. It has all the administrative wizardry your staff needs and the member-facing functionality to keep your members and prospects engaged. You love it. Your board loves it.