February, 2019

5-Step Guide to Calculating Your Member Retention Rate

Higher Logic

Ah, member retention. When it’s good, it’s great, but when it’s bad, we worry. In fact, 46 percent of associations reported that increasing member retention is one of their top membership goals, according to the Membership Marketing Benchmark Report.

Members Hire Relevant Associations

Potomac Core

Associations have endured downturns before, what’s different this time is the valuable lesson learned after the great recession, that Members hire relevant Associations.

DC 180

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The Truth About Choosing A Nonprofit Career Path + 8 Experts’ Advice

Wild Apricot

Looking for a change? Figure out the right nonprofit career path for you with step-by-step advice and tips from nonprofit career experts

Tips 326

JP Moery’s Association Playbook – Episode 179: Why Associations Need “Association Hustle”

Moery Company

Host JP Moery recently launched Association Hustle – his debut book based on his real-life experiences and lessons learned working for decades in the association space.

Maine 369

AMC-Managed Organizations are More Stable than Standalone Organizations

Why do organizations managed by Association Management Companies outperform standalone organizations? This paper seeks to answer that question through the results of a study examining the rates of change in the length of chief staff executive tenure and changes in office locations of membership-based organizations between 2009 and 2015.

Membership Q&A: Why Won’t They Join?

Spark Consulting

Why aren’t our prospects joining our association? They don’t see value in joining. Let’s unpack that a little bit. The reason they don’t see value in joining may be because they don’t see it YET, or it may be because it isn’t there. They don’t see value yet. What that means is that you’re moving too fast.

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More Trending

How Engagement Tools Improve Association Event Management

Higher Logic

Interested in filling more chairs at your next event? Achieving this goal is easier said than done without effective tools, but it’s a common core objective among associations (for good reason).

Tools 220

Association Brain Food Weekly: 2.22.19

Reid All About it

The weekly list of free educational events and resources for the association community… I was all excited to share a must-read article from ASAE (members-only) by Kaihan Krippendorff about how your association can lead your industry in the blockchain revolution.

47 Free Nonprofit Webinars for March 2019

Wild Apricot

Here are all the free nonprofit webinars I could find happening in March 2019

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Why Podcast?

Moery Company

More than 124 million people are listening – that’s why. And, listenership grows year over year – and more people than ever are listening to more than one podcast.

Automate your association’s processes to increase efficiency and improve member acquisition and retention

YourMembership Blog

When you work on member acquisition and retention plans for your association, do you think about improving your staff’s efficiency? Consider this: If you simplify and streamline your association’s day-to-day operations, it frees valuable staff time so they can focus more on attracting new members and creating a great member experience.

Tips for Converting Instructor-Led Training to E-Learning

WBT Systems

Tips for Converting Instructor-Led Training to E-Learning. Read more about Tips for Converting Instructor-Led Training to E-Learning

Tips 283

Does Your Community Throw Love at the World? (Time to Start)

Higher Logic

So, I’m sitting here amid three monitors reveling at my flourishing desk plants, surrounded by my fellow marketers and community builders, as the sound coming through my earbuds drowns out their faint keyboard clicks and nearby sneezes, when it hits me: some of y’all aren’t showing your community enough love. and it shows.

Association Brain Food Weekly: 2.15.19

Reid All About it

The weekly list of free educational events and resources for the association community… In many associations, chapters are seen as PITA groups to manage, not as opportunities to leverage.

10 Best Website Builders for Nonprofits, Reviewed & Compared

Wild Apricot

Find the best website builder that can support the needs of your modern organization broken down by price, pros, and cons

Review 320

Inspired by Valentine’s Day, Don’t forget to K.I.S.S (Keep it Simple, Stupid)

Moery Company

In my experience, the best method for sales and sales communication is just to keep it simple. All too often I see overly complicated proposals, sales communications and especially marketing emails that are over the top, over-explained and overdone. These end up hindering the sales objective.

How do you Handle Negativity in your Association’s Meetings?

Association Leaders

Associations are groups of people or companies in the same profession or industry or with similar interests working toward a common goal. By definition, when groups of people get together to take some action, there will be discussions, debates, and disagreement. It’s also true that whenever a group of people get together there will almost always be at least one person with a negative outlook on things.

How Emerging Learning Trends Can Ignite a Spark in Your Audience

WBT Systems

How Emerging Learning Trends Can Ignite a Spark in Your Audience. Read more about How Emerging Learning Trends Can Ignite a Spark in Your Audience

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SaaS Customer Onboarding: A 3-Step Guide for Streamlined Success

Higher Logic

Like making a first impression with a new acquaintance, SaaS customer onboarding has a big effect on whether your customer’s trajectory with your company is positive or negative. Imagine you’re the main point of contact or user of the software element your company has purchased.

Use your association job board to drive membership and increase revenue

YourMembership Blog

We all know that job opportunities rank as one of the top benefits an association can offer its members. In fact, with a growing Millennial workforce, the importance of offering opportunities for career growth and advancement will only increase. While it’s imperative that your career center evolves to maximize engagement (and revenue), it’s not always. The post Use your association job board to drive membership and increase revenue appeared first on YourMembership.

Crowdfunding vs. Peer-to-Peer Fundraising: Which One Is Right for You?

Wild Apricot

Learn what crowdfunding & peer-to-peer fundraising is, and when it’s most appropriate to use them

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JP Moery Launches “Association Hustle”

Moery Company

Association advisor and growth advocate, JP Moery is pleased to announce the release of his debut book Association Hustle.

Membership Q&A: Maximizing Revenue AND Participation

Spark Consulting

What dues rates will maximize both revenue and participation? That’s a good one! This question actually came in from a client, and here’s what I told them: The perils of pricing too high are obvious – no one will buy, because you’re too expensive. Pricing too low is equally bad, though, because people don’t value something that they feel is cheap.

Address Your Industry’s Skills Gap in So-Called “Soft” Human Skills

WBT Systems

Address Your Industry’s Skills Gap in So-Called “Soft” Human Skills. Read more about Address Your Industry’s Skills Gap in So-Called “Soft” Human Skills

Continuing Education Offerings: 5 Engagement Strategies

Higher Logic

When I was a kid, I always thought that once I had graduated from high school or college, my days of taking classes would be over. What I didn't realize then was that education never really ends.

6 End-of-Day Tasks to Complete for a More Productive Tomorrow

MembersClicks

It’s easy to get into an afternoon/end-of-day slump. But how you end your day can have a great impact on how you begin your tomorrow.

16 Incredible Church Management Software Solutions that Save Time and Money

Wild Apricot

Find out which church membership software best fits your church, what features to look for, and which ones have the best prices

How Do You Handle a Big Win?

Moery Company

I came across an article that really stuck with me, by Robert Glazer, Founder & CEO of Acceleration Partners relating to “Success Disease.” It talks about victories and how to best handle them.

Association Brain Food Weekly: 2.1.19

Reid All About it

The weekly list of free educational events and resources for the association community… Learning is essential for professional growth. It’s why people join associations—to learn and to connect with others. So why isn’t learning included more often in the membership model?

Future Ready, Not Future Proof: Part II

Association Adviser

This is the second in a two-part series in which I share foundational principles for building future-ready associations. You can read Part I here.)

eBook 124

Customer Journey Mapping 101: The What, Why, and How

Higher Logic

Renee presented on this topic at Higher Logic’s annual user conference, Super Forum. Talk about the importance of the customer experience is everywhere these days, and it’s not just analysts or leading organizations doing the talking anymore.

Review 166

Boosting Member Engagement, Bucket List Style

MembersClicks

If you read our blog regularly, you’ve probably heard me talk about my love for lists before. And bucket lists are certainly no exception. In fact, I’ve been pretty enthralled by bucket lists lately. There are all kinds of them!

How to Create an Integromat Scenario from Scratch (With Videos)

Wild Apricot

Connect your account with dozens of apps, without writing any code. This step-by-step guide with videos walks you through how to create an Integromat scenario

Video 211

JP Moery’s Association Playbook – Episode 178: Developing Association Sponsors as Thought Leaders Can Be a Win-Win

Moery Company

During his latest podcast, host JP Moery addresses a quick topic about association sponsorships. Over the last year or two, he’s begun to see more and more associations accept the idea of having sponsors pay for the opportunity to deliver content – thought leadership.