Sat.Oct 05, 2019 - Fri.Oct 11, 2019

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Membership Q&A: Call or Text?

Spark Consulting

Let’s say you’re over email and want to take your welcome, retention, and/or renewal communications to the next level. Should you call, or should you text? Well, who are your members? What generations are represented and in what quantities? It’s not just your imagination – Millennials and GenZ genuinely do prefer text to voice calls, by pretty significant majorities (in the US, nearly 3/4 prefer text).

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Serve your members better with a preference center

YourMembership

Here are four quick tips for getting your association started with a preference center How can your association provide a more personalized experience? Give them an easy way to control what communications they receive from your organization. We’ve all come to expect great online experiences like those from Amazon and Netflix. These days, your association.

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Daily Buzz: Make It Easy for New Members to Engage

Associations Now

Give new members short, high-value content that takes little time to absorb. Also: Incorporate health and wellness into your next event. We’re all pressed for time, and the new members of your association are likely no exception. Don’t lose their attention with dense, time-consuming programs. “I like to tell clients to make their early interactions with members frictionless,” says Amanda Kaiser from the Smooth the Path blog.

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Why You Should Rethink Association Leadership Training

WBT Systems

Why You Should Rethink Association Leadership Training. Read more about Why You Should Rethink Association Leadership Training.

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How to Increase Membership Renewal

Dive deep into essential elements that drive member retention. Learn why members may hesitate to renew. Discover actionable techniques to encourage their return and foster lasting engagement. Uncover reasons members choose not to renew. Learn effective tactics to elevate member engagement and communication. Explore methods to encourage member renewal and active participation in your association Download now to take charge of your membership retention strategy!

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Arrested Development? A Strategic Approach to Technology Reboots Association Growth

.orgCommunity

Somewhere back in the Dark Ages of IT- say two years ago, because that’s how fast the electronic world moves now ¬- we thought about technology as a tool to do business. There has been a profound shift in that concept. Technology has made the leap out of the toolbox. It is become integral to almost every customer experience. And, any successful plan to grow membership or develop new business must be centered around how people interact with your brand.

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Members Do Not Have Time to Engage with Their Association

Smooth The Path

I have a good friend that I see too infrequently. When we do see each other, we have lovely, interesting, far-ranging conversations. If time were not a constraint, these conversations could continue non-stop for days. But time is always an issue. We schedule one-hour morning walks, and those walks often stretch to two-hours. Because we run overtime so often, I think we book our walking “appointments” less often than if we stuck to the hour.

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Why Your Association Needs a Whistleblower Policy

Associations Now

Sample Policies Think your association needs a whistleblower policy and want some guidance on creating one? Or do you have a policy, but want to make sure that it’s got all the right elements? Either way, check out the ASAE Ethics Toolkit in the Models and Samples Library [ASAE member login required; search for “Ethics Toolkit”]. It includes three sample policies.

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4 Tactics You Definitely Aren’t Using to Grow Your Nonprofit Email List

Wild Apricot

Having these 4 tactics under your sleeve will help grow your nonprofit email list in no time.

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Your 2020 guide to setting pricing for your association’s educational content

YourMembership

Pricing your association’s learning courses can be tricky, but important, business. With the new year quickly approaching, here’s a look at some strategic pricing practices you should be thinking about. Continuing education is a valuable member benefit and a great source of non-dues revenue for your association. How you price your content can make a.

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How to Create a Winning Event Marketing Strategy

Events hold the power to create lasting impressions and meaningful connections. They are not only occasions for celebration but also valuable marketing opportunities. Event marketing has become an essential component of successful business strategies, enabling organizations to engage with their target audience and create memorable experiences. However, behind every successful event lies a well-thought-out marketing strategy.

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Webinar Recap: Association Value Prop Remix

Blue Sky eLearn

Recently, we had the pleasure of hosting Sonya Pittman Guthrie and Jennifer Rowell, co-owners of Up10 Solutions , on one of our monthly webinars. If you missed their webinar, Association Value Prop Remix & Laying the Track for Member Persona Creation , we’ve recapped it below and have made the recording available here. 1. Get Better Acquainted with Your Members.

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Why you need to be intentional about culture

Association Success

There’s a quick way John Spence can tell if an organization’s culture is effective: Are people smiling when they get to work? Are people actually happy to be there? . It may sound a little strange — after all, it can be incredibly easy to get caught up in the day to day: There are emails to answer, meetings to attend and goals to hit — but Spence believes the culture of an organization is one of the most important things a leader must maintain.

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What to Include in Your Annual Report

Wild Apricot

What should you include in your annual report to inspire and inform?

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Digital Evolution and Learning: Make it personal 

YourMembership

We have all had the experience where we have Googled a product only to be hounded by targeted ads for weeks and months to come. This type of product pushing can give targeted communication a bad rap as it can feel creepy and even intrusive. But when done right personalizing content can be extremely helpful. The post Digital Evolution and Learning: Make it personal appeared first on YourMembership.

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The Ultimate Guide to Monetizing Customer Learning

Every decision that goes into your learning monetization strategy matters for your organization’s bottom line. Our research has shown a clear correlation between high program maturity (and ROI!) and choosing the right monetization strategy. This eBook contains clear, actionable ways to approach packaging and pricing models that will help your association grow revenue, improve profitability, and drive expansion into new markets.

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Conference Rooms Are Freezing!

Smooth The Path

Who says conferences or chapter meetings have to be in traditional meeting spaces? The problem with some meeting rooms is they are not always all that conducive to learning and networking. They are usually cold, sometimes down-right frigid, making everyone but the speaker uncomfortable. Conference rooms tend to be dark, and participants may find themselves fighting post-lunch naps.

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Do You Have These Bad Password Habits?

Associations Now

According to a new report done in partnership with Google, two-thirds of U.S. adults use the same password for multiple things—and that’s not even the worst security habit tech users have. Passwords are really annoying to remember, and you have to use so many of them. And that creates a natural temptation to repeat passwords. In fact, according to a recent study that The Harris Poll conducted in partnership with Google, roughly two-thirds of people repeat passwords for a wide variety of sites—fr

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Telling Your Story Through Your Annual Report

Wild Apricot

Here are some tips and examples of how to tell your organization's story to make your annual report more engaging and compelling.

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Volunteer Management Best Practices to Engage & Retain Volunteer Leaders

Membersuite

Volunteer leaders already have a full-time job, yet they give your association one of their most valuable resources: time. But do they get enough in return? Read the blog post to learn best practices to engage and retain your volunteer leaders.

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2024 Association Survey Results Report

2024 Association Survey Results Report For the 10th year, association professionals across the U.S. and Canada provided a look at the inner workings of their organizations when they replied to GrowthZone’s annual survey. Read the 2024 survey results report to see how your association compares: Top Challenges Retention Rates Non-Renewal Reasons Automatic Renewals Reinstatement Strategies Member Engagement Changes & Strategies Why Members Join Non-Dues Revenue Sources Dues Increases, and more

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Storytelling in the Day of Twitter

Association Adviser

Mobile content needs to be tailored to your social media audiences. That content falls somewhere on what Nina Mishkin calls the Storytelling Spectrum. The post Storytelling in the Day of Twitter appeared first on Association Adviser.

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How Boards Can Equip Themselves for Rapid Change

Associations Now

Accelerating change is putting more pressure on boards to be alert to disruption and respond quickly to it. A new study suggests how they can do that work. Associations are often described as slow-moving ships, but the message to their boards is increasingly clear: Step on it. Among the latest reports making that point is Fit for the Future: An Urgent Imperative for Board Leadership [registration required], produced by the National Association of Corporate Directors.

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Tips for Association and Non-profit Annual Reports

Wild Apricot

Here's the first in our Annual Report blog series and details on our new Getting Started With Annual Reports guide and checklist.

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3 Problem-solving Elements to Find New Solutions

Association Success

We encounter problems everyday in our personal and professional lives. It’s nothing new, and certainly nothing to be afraid of. Imagine if every time something unexpectedly bad happened, we just panicked and froze. It wouldn’t get us anywhere. Instead, we need to stay positive and work the elements to deal with our problems. Element 1: A plan. We need a plan, well in advance of a problem.

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The Retention Ripple Effect: Nonprofit Staff and Donor Dynamics

Speaker: Andrew Olsen, CFRE - EVP, Fundraising Solutions at DickersonBakker | Kat Landa, CFRE, CSD - SVP, Talent Solutions at DickersonBakker

Across the nonprofit sector, organizations invest heavily in donor retention efforts, yet the struggle of cultivating lasting relationships remains. While attracting new donors is crucial, the lack of repeat donors poses significant financial risks. Through a comprehensive analysis of industry data, experts argue that there is a direct correlation between donor burnout, donor retention, and the talent retention crisis.

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Best Practices for Monetizing Your eLearning Content

Association Adviser

Monetizing eLearning can provide many benefits to your association and members. Start by asking yourself questions around eCommerce capabilities and functionality. The post Best Practices for Monetizing Your eLearning Content appeared first on Association Adviser.

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How Facebook (and Social Media in General) Shifted Fundraising Strategies

Associations Now

Recent research finds that giving days on sites like Facebook are shifting nonprofit fundraising strategies. But while social media keeps small nonprofits in the game, larger ones still have an advantage. A lot has changed for nonprofits in the past few decades, but perhaps there’s no change bigger than Facebook. It’s not just an engagement tool for many nonprofits—it’s also a lifeline for receiving access to new donations.

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Data, Data Everywhere and There is a Lot to Drink

ReviewMyAMS

Guest post by Higher Logic and Benel Solutions We are drowning in a sea of data, every minute of every day. In fact, according to Domo’s 5th edition of Data Never Sleeps , “90% of all data created today was created in the last two years – that’s 2.5 quintillion bytes of data per. Read more. Tags: webinar. AMS. AI.

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TechTalk with Erin Shy from Community Brands

Delcor

DelCor was pleased to welcome Erin Shy, Managing Director at Community Brands, to discuss recent leadership changes at the organization. View TechTalk here: Subscribe to our YouTube channel.

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SME Relationships: Proven Solutions for Seamless Collaboration and Success

Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions

💢 Do you find yourself stuck in never-ending review cycles? Are you wondering if your Subject Matter Expert actually got that last review request? Are you having trouble trying to decipher impractical or conflicting feedback? 💢 If any of these scenarios sounds familiar, you may benefit from a crash course on managing SME relationships!