Sat.Apr 27, 2019 - Fri.May 03, 2019

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Six tips for a successful membership drive

YourMembership

Members are the lifeblood of associations – they help your organization fulfill your mission, not to mention, small staff associations report nearly half of their revenue comes from membership dues. Memberships propel your organization forward, so it’s no surprise that increasing membership is a top goal for many associations. Community Brands survey of small-staff associations.

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Report: Nonprofits Excluding People With Disabilities

Associations Now

RespectAbility, a bipartisan group focused on inclusion for individuals with disabilities, says that bias is a key factor that puts disability-inclusive diversity on the sidelines at many nonprofits. Are nonprofits focusing enough on inclusion when it comes to individuals with disabilities? A new study not only suggests that they aren’t, but also that welcome mats are hard to come by for the roughly 20 percent of Americans who have some form of disability.

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Associations Are Not Responsible For Hotel Rooms That Go Unused

Eric Lanke

A while back I wrote a kind of mini-series on this blog I called Paradoxes in Association Management , which I described as the counter-intuitive practices that we must embrace if we want to be successful. I'm not sure if this one really qualifies, but I'm going to try and frame it that way. Associations are not responsible for hotel rooms that go unused.

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9 Ways to Improve Your Organization's Member Experience

Wild Apricot

Wondering how to keep your members around forever? Here are 9 ways you can improve their member experience of your organization and engage your members more than ever.

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Ultimate Guide to Monetizing Association Member Education

Unlock More Profit and Smarter Packaging for Member Learning Every decision that goes into your learning monetization strategy matters for your association’s bottom line. Our research has shown a clear correlation between high program maturity (and ROI!) and choosing the right monetization strategy. This eBook contains clear, actionable ways to approach packaging and pricing models that will help your association grow revenue, improve profitability, and drive expansion into new markets.

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Association Brain Food Weekly: 5.3.19

Reid All About it

The weekly list of free educational events and resources for the association community… View from our campsite in the Superstition Mountains Wilderness east of Phoenix. I remember how mystified I was by the business of residential construction when I first started working at the National Association of Home Builders. I learned what I could from meetings and reading our publications but things didn’t click into place until I was lucky enough to land a seat in a weeklong Home Building 101 cl

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Are Association Management Companies (AMCs) Jacks of All Trades or Masters of O-N-E?

Association Leaders

Remember the phrase “Jack of all trades and Master of none”? Some people think of Association Management Companies (AMCs) as just that – Jack’s of all trades but masters of none. That perception is simply not true. AMCs are Masters of One, not Jacks of All. In fact, the opposite is quite true. Association’s that hire their own employees as staff (especially small to mid-sized associations) tend to ask their employees to be more “generalists” in association management than “specialists”.

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Here Are All The Nonprofit Jobs for May 2019 We Could Find

Wild Apricot

Every month, we compile a list of nonprofit jobs within the United States. Whether you’re looking for a career change or looking to enter the nonprofit space, this list is a helpful way to keep track of nonprofit opportunities in your area.

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Influence Across America

Spark Consulting

Thanks to the generosity of my friend and colleague Ed Barks , I had the opportunity to attend Influence Across America: The Rise of State and Local Power and the Impact of Digital Media , a National Digital Roundtable panel event at the Newseum earlier this week. Panelists shared some interesting and disturbing statistics, as well as good advice for breaking through the noise and getting local and national media attention for your organization’s signal.

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6 Tips to Maximize the Success of Your Association’s Publication

Higher Logic

If your association is interested in maximizing the educational value its offering members, you might already know that having a publication is a great asset to your content strategy. Association members want to learn, and there are multiple different ways publications can support that. For example, an annual event publication could be your biggest print run of the year – and a huge opportunity for revenue growth and boosting member knowledge.

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2024 Association Survey Results Report

2024 Association Survey Results Report For the 10th year, association professionals across the U.S. and Canada provided a look at the inner workings of their organizations when they replied to GrowthZone’s annual survey. Read the 2024 survey results report to see how your association compares: Top Challenges Retention Rates Non-Renewal Reasons Automatic Renewals Reinstatement Strategies Member Engagement Changes & Strategies Why Members Join Non-Dues Revenue Sources Dues Increases, and more

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The Carver Guide Series on Effective Board Governance by John Carver and Miriam Mayhew Carver

Eric Lanke

Back in 2007 I read Boards That Make a Difference , which lays out the Carver Model of Policy Governance in book form. This series is comprised of twelve short pamphlets, intended to be read by Board members, that explains and accentuates important portions of that overall Model. The association I work for has been using its own adapted form of the Carver Model for a number of years now, so reading this series was a good refresher for me.

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3 Popular Event Registration Hacks to Save You Time

Wild Apricot

With these 3 templates you can clone events (with registrants), import or export lists of registrants. It only takes a few clicks to use them - we show you how.

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GSAE Raises Thousands for Host Cities through its Pay the Pig Raffle

Association Adviser

You might have had a pink piggy bank when you were a kid. But did you manage to stuff it with $12,000 – and then give every penny away? Through their signature “Pay the Pig” fundraiser, the Georgia Society of Executives (GSAE) has raised more than $12,000 since 2015 for charities beloved by the cities […]. The post GSAE Raises Thousands for Host Cities through its Pay the Pig Raffle appeared first on Association Adviser.

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8 Reasons Your Customer Support Improves with an Online Community

Higher Logic

In today's global economy, you're no longer competing with just the businesses in your town. You're competing around the world, and you may offer similar products and services to half a dozen other vendors, maybe more. You need a way to differentiate yourself outside of product and price, which can only be tweaked so much. Smart businesses that find themselves in this situation turn to customer support as the differentiator.

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The Retention Ripple Effect: Nonprofit Staff and Donor Dynamics

Speaker: Andrew Olsen, CFRE - EVP, Fundraising Solutions at DickersonBakker | Kat Landa, CFRE, CSD - SVP, Talent Solutions at DickersonBakker

Across the nonprofit sector, organizations invest heavily in donor retention efforts, yet the struggle of cultivating lasting relationships remains. While attracting new donors is crucial, the lack of repeat donors poses significant financial risks. Through a comprehensive analysis of industry data, experts argue that there is a direct correlation between donor burnout, donor retention, and the talent retention crisis.

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Young Association Members: Myths vs. Facts

GrowthZone

Tweet. “The greatest asset our country has is not oil or gold, but the minds of our young people.” – Irving Fradkin. This generation is sure to determine the future of associations, making the participation of young professionals critical to the vitality and longevity of member-based organizations. So how do you take advantage of this demographic shift to attract young professionals to your association?

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April Update: How to Learn About Fundraising, Marketing & Management for Free

Wild Apricot

This month's newsletter covers the best free webinars on the internet, how to get an SSL certificate for free, and 3 new event registration hacks.

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How Should Your Association Think About Reserves?

Association Adviser

What factors associations should consider when deciding what to do with reserve funds and when, or how much to invest in a reserve portfolio. The post How Should Your Association Think About Reserves? appeared first on Association Adviser.

Revenue 101
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Why Servant Leadership Is Making a Comeback

Associations Now

Today, everybody wants to feel like a stakeholder in an organization, and a new study suggests command-and-control leadership is obsolete. But strong execs still have a role to play. Leadership models come and go, but humility never goes out of style. That’s one of the key findings from a recent report from McKinley Advisors. In “ The DNA of Top-Performing Member Organizations ,” published last month, the consultancy interviewed leaders of 11 organizations that scored high marks in terms of cust

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SME Relationships: Proven Solutions for Seamless Collaboration and Success

Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions

💢 Do you find yourself stuck in never-ending review cycles? Are you wondering if your Subject Matter Expert actually got that last review request? Are you having trouble trying to decipher impractical or conflicting feedback? 💢 If any of these scenarios sounds familiar, you may benefit from a crash course on managing SME relationships!

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Problems with Association Membership

Association Success

Are you ready to create a new member onboarding program? This year I joined three associations and let two memberships lapse. Since I specialize in member engagement I paid special attention to each association’s onboarding and renewal messaging. One association sent a welcome email from the executive director inviting me to reply with questions. I did have questions so I wrote back but never received an answer.

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What You Need to Know About AMS User Experience (UX) During System Selection

Delcor

Digital transformation has completely altered how associations use technology to interact with and deliver value to members and customers. But have you changed the way you select and implement technology? For example, the requirements checklist on a typical request for proposals (RFP) for a new association management system (AMS) hasn’t changed much over the years: Membership requirements - check.

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What is the Dollar Value of Member Engagement?

HighRoad Solution

One of the frustrating things about member engagement is that it’s such a vague concept. We know engagement matters, we know we need engagement, we know that we’ll lose members if they are not engaged. And yet, it's hard to say exactly what engagement is.

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Curious About SMS Marketing? These Three Strategies Could Get You Going

Associations Now

SMS marketing has been around a while, and holds lots of appeal due to its higher engagement and relatively low cost. But adding text to your repertoire requires strategic thinking and careful timing. In a world where emails can be easily ignored and snail mail can get costly to send, it’s easy to see the appeal of the text message as a form of member engagement.

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Measuring the ROI of Enterprise Learning for Customers, Partners, and Professionals

Prove the ROI of Learning Struggling to measure the business impact of learning initiatives? Try our three-pillar approach to show the true value of learning, backed by stories from real businesses like yours. Make 2024 the year of ROI!

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Opportunities for Association Certification

Smooth The Path

I was lucky my parents invested in an SAT prep course to help get me into a fantastic college. The prep course made it easier for me to dramatically raise my score because the course taught me all the little tricks needed to take the test. Later on, I used the same pre-test discipline to prepare and take the GMAT’s. But, is buying a prep course fair?

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What You Need to Know About AMS User Experience (UX) During System Selection

Delcor

Digital transformation has completely altered how associations use technology to interact with and deliver value to members and customers. But have you changed the way you select and implement technology? For example, the requirements checklist on a typical request for proposals (RFP) for a new association management system (AMS) hasn’t changed much over the years: Membership requirements - check.

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13 Things to Know Before Engage 2019

Membersuite

Do you have event data siloed in a third party event management system? Here are eight reasons why your organization should keep event data in your association management software (AMS).

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Five Millennial-Friendly Benefits to Offer Your Team

Associations Now

From free food to a commitment to student loans, organizations looking to hire younger workers are learning to boost their millennial-friendly benefits, and when the time is right, let loose. Trying to add young professionals to your staff? Now might be a good time to look at the benefits you’re offering—and where you can make them stronger. When it comes to attracting millennials or generation Y, a lot of it comes down to added flexibility that gives them a degree of added control or freedom ov

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Here’s a Powerful Marketing Tool Designed for Associations

Show the Benefits of Membership to Your Toughest Prospects. Download this FREE infographic from GrowthZone AMS, Why Join an Association, and start using it as your go-to recruitment and retention marketing tool. Post it on your website. Use it in sales presentations. Or use it as inspiration to create your own version. Infographics have power. They're a quick read.