Wild Apricot
NOVEMBER 28, 2016
In this post, I’ll show you exactly how Frank, the membership manager of a sailing club, uses software to save him 20 hours worth of administrative tasks every week.
Higher Logic
NOVEMBER 30, 2016
If you feel like you’re caught trying to go upstream in a surging metrics river, you’re not alone. But we do have to measure our community activity and member behavior to get a handle on customer satisfaction. The health of a community is dependent on the health of customers’ interactions and feedback. So we’re faced with two questions: what should we measure, and how?
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Socious
NOVEMBER 28, 2016
“There is no reason anyone would want a computer in their home.”. What a spectacularly incorrect statement. Ken Olsen, founder of Digital Equipment Corporation (which has since been acquired by Compaq, then Hewlett-Packard), said this in 1977. Now, less than 40 years later, we not only have computers in our homes, we have them in our pockets, purses, and even our jewelry.
YourMembership
DECEMBER 1, 2016
Association auto-renewal + advanced reporting automation enables engagement + retention. As associations become more and more data-driven, the need for automation and efficiency is even more critical. Member expectations are growing faster than ever, board members are seeking return on technology investments, and association professionals are tasked to not only meet, but exceed, these goals […].
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Dive deep into essential elements that drive member retention. Learn why members may hesitate to renew. Discover actionable techniques to encourage their return and foster lasting engagement. Uncover reasons members choose not to renew. Learn effective tactics to elevate member engagement and communication. Explore methods to encourage member renewal and active participation in your association Download now to take charge of your membership retention strategy!
WBT Systems
NOVEMBER 29, 2016
Before getting started with using eLearning tools for your education or certification programs, it is important to know the difference between the different tools used to create, develop, and deliver eLearning content. There are a multitude of different tools available to instructional designers and eLearning developers, and it is important to consider which tools will help you to achieve the desired learning objectives and outcomes for your courses.
Association Universe brings together the best content for association members and organizers from the widest variety of industry thought leaders.
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Socious
DECEMBER 1, 2016
If you’re considering creating a mobile app for your members, you’re not alone. There are roughly 2.2 million apps in the Google Play store and close to 2 million in the Apple App Store. Each of those apps cost quite a bit of money, although how much money ranges from several thousand dollars to several million.
YourMembership
NOVEMBER 29, 2016
Automate your member + prospective member communications. As a membership manager, all I ever wanted was for marketing automation to drive membership growth and retention. I always had to manually send out our membership campaigns. I spent approximately 20 hours a week doing this. I knew if we implemented marketing automation, it would alleviate this […].
Higher Logic
NOVEMBER 28, 2016
We were honored to host four renowned community thought leaders at this year’s Super Forum. It was a vibrant discussion that included data versus passion in community, engagement as it relates to retention, the state of community management, and influencing community behavior. Here are some conversation highlights and insightful soundbites from the panelists: Vanessa DiMauro , CEO of Leader Networks.
Wild Apricot
NOVEMBER 30, 2016
I’m happy to announce that our next major version of Wild Apricot has been scheduled to launch in December. Plus, we will be releasing an update to our mobile app, featuring support for Square, the mobile credit card processing solution.
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Events hold the power to create lasting impressions and meaningful connections. They are not only occasions for celebration but also valuable marketing opportunities. Event marketing has become an essential component of successful business strategies, enabling organizations to engage with their target audience and create memorable experiences. However, behind every successful event lies a well-thought-out marketing strategy.
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Socious
NOVEMBER 30, 2016
Buying a car can be a frustrating process. Why? Because too often, the salesperson and the buyer are speaking in different terms. The salesperson aims to figure out what the buyer wants to pay monthly, while the buyer is looking at the total price. It seems like they’re on the same page because they’re both talking about money. But they’re not. The buyer assumes the monthly payment works out to be the final price of the car but often they’re worlds apart.
Optimist Consulting
NOVEMBER 29, 2016
Email plays such a large part in our lives that it’s no surprise this extends to the marketing activities of membership bodies too. According to MemberWise’s Harnessing the Web report (2016), 65% of membership organisations and associations now use email automation as a key digital activity. Automated emails, when used effectively, can be a good way to deliver a personalised feel to your communications.
Eric Lanke
NOVEMBER 28, 2016
I've been doing site visits for as long as I've been in association management--23 years at last count. If you're not familiar with the term, a site visit is when you visit a destination and/or conference site to help determine if you would like to book a conference in said destination and/or conference site. I just completed another one, and I was asked a question I'm often asked on these trips.
Smooth The Path
NOVEMBER 27, 2016
If your member marketing is not woking there is a problem with one or more of these things: The channel – the method used to get the message to members and potential members. This includes emails, social media, direct mail and more. It also includes frequency. Are members seeing the message and are they seeing it enough to remember and act on it?
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Every decision that goes into your learning monetization strategy matters for your organization’s bottom line. Our research has shown a clear correlation between high program maturity (and ROI!) and choosing the right monetization strategy. This eBook contains clear, actionable ways to approach packaging and pricing models that will help your association grow revenue, improve profitability, and drive expansion into new markets.
Socious
DECEMBER 1, 2016
If you’re considering creating a mobile app for your members, you’re not alone. There are roughly 2.2 million apps in the Google Play store and close to 2 million in the Apple App Store. Each of those apps cost quite a bit of money, although how much money ranges from several thousand dollars to several million. On the low end of that scale (relatively speaking) are event apps.
Optimist Consulting
NOVEMBER 29, 2016
Developing a membership strategy that links to organisational strategy is critical – not only does it guide you and keep you on track to deliver for members, but it ensures that what you are planning is relevant to your organisation and in tune with what your organisation is trying to achieve. Developing a membership strategy in isolation is destined to run into difficulties if it doesn’t consider your organisational objectives.
Associations Now
NOVEMBER 28, 2016
Association leaders from various backgrounds can succeed, but a new survey shows that there are some common experiences that can help. Team Jacob vs. Team Edward. Less filling vs. tastes great. Industry experience vs. association experience. Some debates have a way of enduring, and we’ll likely never settle the question of whether an association CEO is better off coming from a background in association management or hails from the industry the association represents.
Smooth The Path
NOVEMBER 29, 2016
Your annual conference is even more important than you think! For many new members the annual conference is the first time they get to interact with the association and the community in a meaningful way. If they have a good experience at this first conference they are more likely to become more engaged with the whole association. Many members also say the conference is the biggest value compared to the association’s other offerings.
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2024 Association Survey Results Report For the 10th year, association professionals across the U.S. and Canada provided a look at the inner workings of their organizations when they replied to GrowthZone’s annual survey. Read the 2024 survey results report to see how your association compares: Top Challenges Retention Rates Non-Renewal Reasons Automatic Renewals Reinstatement Strategies Member Engagement Changes & Strategies Why Members Join Non-Dues Revenue Sources Dues Increases, and more
Socious
NOVEMBER 30, 2016
Buying a car can be a frustrating process. Why? Because too often, the salesperson and the buyer are speaking in different terms. The salesperson aims to figure out what the buyer wants to pay monthly, while the buyer is looking at the total price. It seems like they’re on the same page because they’re both talking about money. But they’re not. The buyer assumes the monthly payment works out to be the final price of the car but often they’re worlds apart.
Association Adviser
DECEMBER 2, 2016
James Meyer, Maner Costerisan. The heart and soul of every trade association is its Association Management System or AMS. Whether it’s a CRM system tailored for associations, an industry specific AMS or a homegrown Microsoft Access Database, it’s critical you have a good system for tracking your members, managing your conferences, events, training classes, certifications, membership dues and collections, and other day-to-day membership related activities.
Associations Now
DECEMBER 2, 2016
With suicide rates among physicians at a high level, and concern rising among medical students, a trio of groups has made resources available to physicians who might be dealing with stress or burnout. The medical world wants to open up a dialogue oa major problem affecting physicians. That problem is suicide, often brought on by stress, fatigue, and depression, and it’s one that’s growing to epidemic proportions: According to an estimate from Medscape , 300 to 400 physicians take their own
Smooth The Path
DECEMBER 1, 2016
Related: The post Just When We Need to Be More Strategic Association Leaders Culture and Technology Conspires to Make It Harder appeared first on Smooth The Path.
Speaker: Andrew Olsen, CFRE - EVP, Fundraising Solutions at DickersonBakker | Kat Landa, CFRE, CSD - SVP, Talent Solutions at DickersonBakker
Across the nonprofit sector, organizations invest heavily in donor retention efforts, yet the struggle of cultivating lasting relationships remains. While attracting new donors is crucial, the lack of repeat donors poses significant financial risks. Through a comprehensive analysis of industry data, experts argue that there is a direct correlation between donor burnout, donor retention, and the talent retention crisis.
Membersuite
DECEMBER 1, 2016
What makes someone a strong membership professional? That’s a tough question to answer because the role can look different depending on your association. So we came up with 5 ways for anyone to become a membership rockstar - regardless of your industry, staff size, or budget.
Effective Database
NOVEMBER 28, 2016
In over 17 years of consulting, I can’t tell you how many times I’ve had a conversation similar to this one: Client: “Our database sucks.” Me: “What makes you say that?” Client: “The data is bad. I pull a list of board members and I see lots of errors.” Me: “Why is the data bad?” Client: “Because the database sucks.” The reality is, for many users, bad data = a bad system.
Associations Now
DECEMBER 1, 2016
Associations are using funny videos as a way of communicating and building awareness around their campaigns. Follow their cue. Laughter. It’s just one of the best things, isn’t it? E.E. Cummings once said, “The most wasted of all days is one without laughter.” And Charles Dickens wrote in A Christmas Carol , “There is nothing in the world so irresistibly contagious as laughter and good humor.
Beth Kanter
DECEMBER 1, 2016
Note from Beth: December is a time when start to reflect on the past year and future online trends for fundraising. The term “Sharing Economy” came to my attention two years ago after attending the SHARE conference in San Francisco and there were some implications for philanthropy. If you want a good overview of the Sharing Economy from a nonprofit perspective, read these two posts from TechSoup, Why Nonprofits Are Needed in the Share Economy and Nonprofits Imagine A Better
Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions
💢 Do you find yourself stuck in never-ending review cycles? Are you wondering if your Subject Matter Expert actually got that last review request? Are you having trouble trying to decipher impractical or conflicting feedback? 💢 If any of these scenarios sounds familiar, you may benefit from a crash course on managing SME relationships!
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