Sat.Oct 28, 2017 - Fri.Nov 03, 2017

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How I Quadrupled My Nonprofit Blog Traffic in Less Than 1 Year

Wild Apricot

In this post I’m going to share everything I’ve learned about how to build a successful nonprofit blog from the ground up. This year I've taken traffic from 9,000 visitors/month to over 36,000.

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4 Customer Retention Metrics You Can Find in Your Online Community

Higher Logic

Customer communities are designed to keep your clients engaged, informed, and satisfied with your business so they stay with you longer, making repeat and additional purchases. That’s why the best online community software has customer retention metrics built in – so you can see how likely your customers are to stay loyal to your company. Here are four community metrics that will give you a snapshot of how customers are interacting with your business online and how likely they are to stay. 1.

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Boo! Eek! 8 lessons to survive scary board meetings

YourMembership

Anyone who knows me can tell you I’m a huge fan of horror movies. Yep. And, I can talk about why horror is important all day. Even though some may think horror movies are ludicrous, there’s still something to be learned from them. Whether such movies include serial killers, poltergeists, zombies or homicidal clowns who. The post Boo! Eek! 8 lessons to survive scary board meetings appeared first on YourMembership.

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Association Brain Food Weekly: 11.3.17

Reid All About it

The weekly list of free professional development events for the association community… I love the role of content curator, haven’t you noticed? It’s the wannabe librarian in me. And I especially love it when others do it for me—those are the newsletters I value most. Now, if only more associations did this. rasa.io explains why all associations should help members filter the noise with personalized content curation.

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How to Increase Membership Renewal

Dive deep into essential elements that drive member retention. Learn why members may hesitate to renew. Discover actionable techniques to encourage their return and foster lasting engagement. Uncover reasons members choose not to renew. Learn effective tactics to elevate member engagement and communication. Explore methods to encourage member renewal and active participation in your association Download now to take charge of your membership retention strategy!

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You Know You Work for a Nonprofit When.

Wild Apricot

If you’re a nonprofit person, you’ll probably relate to one or more of these 23 classic situations.

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Association Supply Chain Advocacy

Potomac Core

Association Supply Chain Advocacy can be a game changer for members. By uniting the Supply Chain through Associations members can better influence the destiny of their company and their Industry in ways they could not do on their own. Getting and bringing an entire Supply Chain to the table at an Association is a heavy lift but the long term impact will make the effort yield substantial member ROI.

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Stop Torturing Your Members—Simplify Your Process by Following the 3 C’s

Higher Logic

Members of organizations today are tech savvy and expect their interactions with your organization to be easy and meaningful. They don’t want to feel “tortured” by a complicated system requiring a bunch of extra steps to complete a simple task like membership renewal or event registration. To help organizations simplify their processes and stop the “torture,” consider a solution that takes into account these 3 C’s: Content , Commerce and Community.

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The Ultimate Guide to Choosing Free Membership Management Software

Wild Apricot

Don't choose a free membership management software option before reading this guide. I'll show you the benefits of each option and how to choose between them.

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What professional education can do for Rose McGowan and #metoo.

YourMembership

Last time, I chronicled the challenges faced by Gatorade’s new CEO, then how she overcame them, hoisting the company out of a major slump after decades of success. This time, I’m departing from the ongoing review of “The Power of Little Ideas” by David Robertson. Instead, I’d like to address something that’s had an impact in. The post What professional education can do for Rose McGowan and #metoo. appeared first on YourMembership.

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How to Create a Winning Event Marketing Strategy

Events hold the power to create lasting impressions and meaningful connections. They are not only occasions for celebration but also valuable marketing opportunities. Event marketing has become an essential component of successful business strategies, enabling organizations to engage with their target audience and create memorable experiences. However, behind every successful event lies a well-thought-out marketing strategy.

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Why Do People Resist Change?

Jamie Notter

Sorry for the bait and switch, but that’s actually the wrong question. People don’t resist change. They resist doing things they think are stupid. They resist doing things that go against their own interests. And here’s the big one: they resist doing things that don’t make sense to them. So if you know that you need to make some important changes inside your organization, you should worry less about moving people’s cheese, and you should focus more on whether or not your proposed change makes fu

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The Joy of Membership Interview

Eric Lanke

I was recently interviewed by Joy Duling of The Joy of Membership blog, for The Movement Summit , an online event she is creating and hosting, which will be happening live next week, November 6-10, 2017. Click on either of the links above if you're interested in learning more or perhaps participating. My interview, along with many others that Joy is collecting for the event, is on the often thorny problem of member engagement.

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October Update: Don’t Miss Our Free Membership Growth Online Summit 2017

Wild Apricot

Sign up for our Membership Growth Online Summit and find out about some of our new feature updates (member cards, RSVP, and more) in this month's update.

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Don't try harder, try different

Mariner

We do a lot work in the area of strengthening components aka chapters. So many times, we are asked to “help them do their job better”. We’ve tried – and in several cases succeeded – in helping associations shift that request to “help them create the job they can do”. Or in other words, evolve the way chapters operate. This is a tough shift – we know.

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The Ultimate Guide to Monetizing Customer Learning

Every decision that goes into your learning monetization strategy matters for your organization’s bottom line. Our research has shown a clear correlation between high program maturity (and ROI!) and choosing the right monetization strategy. This eBook contains clear, actionable ways to approach packaging and pricing models that will help your association grow revenue, improve profitability, and drive expansion into new markets.

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"Make Your Data Work For You" Session on November 14th

Portage Group

"Make Your Data Work For You" a Trillium Chapter PDX Workshop will take place on November 14th, led by Jack Shand, CAE & Geoff Thacker , Partners with The Portage Group. Did you ever think you would live in a time when data was “sexy”? Welcome to 2017 where data powers some of the most highly successful & powerful organizations in the world.

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5 Ways to Find Low-Cost Association Conference Speakers

GrowthZone

When it comes to finding a conference speaker, associations work with a limited (if any) budget. The challenge, though, is that a talented speaker is a key to increasing attendance and engaging members. Get more tips to engage members with our on-demand webinar: Engaging the Disengaged Member with Shari Pash. Of course, there is an abundance of professional speakers available at a wide range of prices.

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Specific Strategies To Take Your Conference Full Frontal

Wild Apricot

How do you make your conference the purple cow of all conference experiences? Go full frontal.

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How To Keep Things Personal (Using AI!)

Association Success

What is predictive analytics, you ask? During the filming of the SURGE 2017 session on AI, I was asked to look at the next 12-18 months in the association space, and to consider which application of AI I would most focus on during this time. Below is an unpacking of my original answer, which points to a way in which AI can help strengthen and maintain human relations.

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2024 Association Survey Results Report

2024 Association Survey Results Report For the 10th year, association professionals across the U.S. and Canada provided a look at the inner workings of their organizations when they replied to GrowthZone’s annual survey. Read the 2024 survey results report to see how your association compares: Top Challenges Retention Rates Non-Renewal Reasons Automatic Renewals Reinstatement Strategies Member Engagement Changes & Strategies Why Members Join Non-Dues Revenue Sources Dues Increases, and more

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The Scariest Thing for Associations Today

Smooth The Path

Today it is not vampires, zombies, or werewolves that are scary for association professionals. For associations, this is what is scary today: Not solving the current needs of members. Not identifying the future needs of members. Being unable to produce the stories that attract members. Failing to see how technology will shape the industry or profession.

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Getting Started with SEO

GrowthZone

There’s a lot of competition in web searches, so be sure you’re on top of your SEO game. You can have the jazziest website on the web, but if it isn’t found by search engines, you’re losing out, and your audience won’t find what they are searching for either. Also, if you are planning a new website, be sure you have a good SEO program in place from the beginning.

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Employee Training and Retention Go Hand-in-Hand

Association Adviser

Scott Conley, Naylor Association Solutions. What is your association’s mindset when it comes to employee training for your staff? On one hand, you don’t want to invest time and effort in someone just to have them leave. But if you don’t keep an employee engaged by challenging them and helping them grow their skill sets, will they stay? Probably not for long.

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Envision 2030 to Save Your Association.

Association Success

Part two in Sarah Sladek’s series looks at how imagining the future can prompt innovative strategies for change. In my last article, I outlined the symptoms of the workforce crisis and why we must act on them now. This sequel focuses on workforce development, and introduces remedies that get results. When I speak with organizations who are struggling to revive their dwindling membership, my responses always boils down to the same mantra: Visit the future and mind the gaps.

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The Retention Ripple Effect: Nonprofit Staff and Donor Dynamics

Speaker: Andrew Olsen, CFRE - EVP, Fundraising Solutions at DickersonBakker | Kat Landa, CFRE, CSD - SVP, Talent Solutions at DickersonBakker

Across the nonprofit sector, organizations invest heavily in donor retention efforts, yet the struggle of cultivating lasting relationships remains. While attracting new donors is crucial, the lack of repeat donors poses significant financial risks. Through a comprehensive analysis of industry data, experts argue that there is a direct correlation between donor burnout, donor retention, and the talent retention crisis.

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A Few Odds and Ends

Idea Architects

A quick post to share some insights and opportunities that may be of interest. Ideas for Conference Design In the past few months, I have been asked to share tips and techniques for more effective meeting and conference design, a topic I regularly write about myself. Here are links to two Q&As that contain what I hope is good counsel. Meetings and Conventions Magazine Insights and Ideas from Design Pioneers Meetings Today-Fridays with Joan Mixing Up Our Meetings Have a meeting or conference

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Noisli for Associations

SilkStart

Improve focus and boost productivity. That’s what the Noisli app can do for you and your association’s team. I’m sure you’ve heard of, or maybe even tried, many of apps for creating white noise to drown out your chatty colleagues. Noisli is different. With Noisli, you can mix sounds together to create the perfect work-day soundtrack based on how you’re feeling and your particular tastes.

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Stereotypes Aside, Millennials Are Acting for Change

Achieve

This post originally appeared on. HuffPost. Why is breaking down a stereotype about today’s young adults nearly impossible? Millennials (born 1980-2000) have been tarred by the same brush for quite a while now: Apathetic. Self-centered. Not politically active. And no matter what data someone presents to the contrary, stereotypes refuse to bend. But they need to.

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How AI can keep things personal

Association Success

During the filming of the SURGE 2017 session on AI, I was asked to look at the next 12-18 months in the association space, and to consider which application of AI I would most focus on during this time. Below is an unpacking of my original answer, which points to a way in which AI can help strengthen and maintain human relations. Looking to the immediate future of our associations, we are faced with a tension.

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SME Relationships: Proven Solutions for Seamless Collaboration and Success

Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions

💢 Do you find yourself stuck in never-ending review cycles? Are you wondering if your Subject Matter Expert actually got that last review request? Are you having trouble trying to decipher impractical or conflicting feedback? 💢 If any of these scenarios sounds familiar, you may benefit from a crash course on managing SME relationships!