Sat.Mar 10, 2018 - Fri.Mar 16, 2018

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The 10 Best Social Media Tools for Nonprofits That Save Time and Money (2018 Update)

Wild Apricot

Here are the 10 best social media tools for nonprofits to save time (and money) scheduling, managing, and optimizing their social networks.

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Debunking 5 Marketing Automation Myths

Higher Logic

In my quest to educate on marketing automation, I run across a lot of misconceptions. These take on a life of their own, and often feel like epic myths that would give Homer a run for his money. Someone always has a story about some other marketer, from some other organization, that had some sort of major difficulty or near catastrophe, caused by a malfunction of an automated campaign.

Marketing 235
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Select an LMS Consultant Before Beginning Your LMS Selection

WBT Systems

With more than 700 learning platforms on the market, how do you narrow the field down to the best learning management systems (LMS) for your association’s needs? You could go it alone and rely on the recommendations of your peers on forums and review sites. Or, to ensure you absolutely get the best LMS for your association, hire an LMS consultant to help you with requirements, selection, and implementation.

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You’re Never Too Young to Conquer New Challenges

Association Adviser

Christina McCoy, AMPED Association Management. Do you remember how you started working in associations? This month’s Corner Office professional, Christina McCoy, CAE , landed her first association job literally hours after taking her last college exam. Although it took her a little longer to realize what association work represents and the endless opportunities it offers, she wasted no time becoming involved in the association community on a deeper level than just 9 to 5, joining ASAE’s Young Pr

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How to Increase Membership Renewal

Dive deep into essential elements that drive member retention. Learn why members may hesitate to renew. Discover actionable techniques to encourage their return and foster lasting engagement. Uncover reasons members choose not to renew. Learn effective tactics to elevate member engagement and communication. Explore methods to encourage member renewal and active participation in your association Download now to take charge of your membership retention strategy!

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Complete Guide: How to Raise Funds on Facebook (with examples)

Wild Apricot

In this article, I will provide an up-to-date overview of the 5 main ways you can leverage Facebook’s suite of free fundraising tools to drive donations to your nonprofit.

Examples 399

More Trending

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Take your networking events to the next level

Aaron Wolowiec

Traditional networking events – cocktail hour, name tags and business cards – can be intimidating for some of your members, particularly if they are new or uncomfortable in large social situations.

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Top Performing Associations Do Not Give Gifts

Smooth The Path

There are so many ways to show new members that we appreciate that they joined our association. A simple thank you. A pen. A thumb drive. A stress ball. But, research shows gifts do not improve member engagement. Something else does. Recently I dove back into the results of the New Member Engagement Study. What were the strategies and tactics of the top performers?

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3,589 Clubs Use This #1 Club Website Hosting Provider

Wild Apricot

If you’re looking for an all-in-one club website hosting provider that can help you easily create a website for your club, look no further. Wild Apricot is the #1 provider (5 years in a row and running) used by 1,000s of clubs across the US and the rest of the world.

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Part Three: Writing Snapshots for Each Scenario

Eric Lanke

Two weeks ago, in Step Two: Creating Scenarios Based on Megatrends, Part 2 , I continued a description of a Scenario Planning exercise my Board chair and I decided to conduct at our recently completed Board meeting. I ended the previous post with a comment that with our four future scenarios in hand, our Board was ready for Step Three of our process: Writing Snapshots for Each Scenario.

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How to Create a Winning Event Marketing Strategy

Events hold the power to create lasting impressions and meaningful connections. They are not only occasions for celebration but also valuable marketing opportunities. Event marketing has become an essential component of successful business strategies, enabling organizations to engage with their target audience and create memorable experiences. However, behind every successful event lies a well-thought-out marketing strategy.

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Universities could help the failing marketing industry

Aaron Wolowiec

This week, the Association of National Advertisers announced a new initiative called the Talent Forward Alliance to identify talented professionals and support them in their careers – via professional development and continuing education.

Industry 100
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We Join Because That is What We Do

Smooth The Path

Combing through over 343 interview transcripts, I am discovering the reasons member join. We tend to think they join for the benefits, but most potential members have no idea what the member benefits are. Instead, they join because someone told them to join. A professor, a manager, a peer, or someone they respect recommended the association to them.

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7 Tips for Association Pros to Improve Productivity

GrowthZone

To avoid losing focus and diminishing productivity, build more rest and renewal into your daily routine. Here are seven easy-to-implement tips for improving productivity and focus: 1. Turn off your email. Ignore your email for one hour and see how much more productive you become. 2. Shift from high gear to low gear – and back to high. Try the Pomodoro technique.

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Wild Apricot Launches Payment Processor

Wild Apricot

If you’d like to accept payments directly through your Wild Apricot website without having to send members to a third-party payment processor, stay tuned — Wild Apricot is launching its very own payment processor, Wild Apricot Payments, on March 12, 2018.

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The Ultimate Guide to Monetizing Customer Learning

Every decision that goes into your learning monetization strategy matters for your organization’s bottom line. Our research has shown a clear correlation between high program maturity (and ROI!) and choosing the right monetization strategy. This eBook contains clear, actionable ways to approach packaging and pricing models that will help your association grow revenue, improve profitability, and drive expansion into new markets.

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Need a job? Associations are hiring

Aaron Wolowiec

According to a new PNP Staffing Group report, most associations report anticipated growth throughout the year, which means they need people to meet the demand.

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How Industry Trends Shape Member Expectations

Association Success

…and what we should be doing about it. Trends weave their way into the fabric of an industry in many different ways, and through many different channels. One interesting thing to consider is the way in which larger business developments transform our expectations, and therefore change the ways that consumers imagine interacting with organizations. The most impactful expectation trend we are witnessing at the moment is the way in which technology is leveraged in commercial user experiences, and h

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Losing at Basketball Improves Success

GrowthZone

Sometimes it’s better to be losing. A study by Jonah Berger of 18,000 NBA games shows that teams losing by a point at halftime were actually more likely to win than teams ahead by one point. Statistically, LeBron James is 8% better when his team is down late in the game. Why? Because being behind can be motivating. Teams, and people, work harder when they’re losing by a little.

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Harness the Power of Your Association Publication

Association Adviser

Does your association’s publication have members saying, “Wow!”. It should. After all, your publication is one of the most effective and important communications pieces that your association uses to reach members. According to the 2017 Naylor Communications Benchmarking Report , print magazines continue to be among the most highly rated member communications channels – 68 percent of all association executives surveyed consider their member magazine very or extremely valuable.

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2024 Association Survey Results Report

2024 Association Survey Results Report For the 10th year, association professionals across the U.S. and Canada provided a look at the inner workings of their organizations when they replied to GrowthZone’s annual survey. Read the 2024 survey results report to see how your association compares: Top Challenges Retention Rates Non-Renewal Reasons Automatic Renewals Reinstatement Strategies Member Engagement Changes & Strategies Why Members Join Non-Dues Revenue Sources Dues Increases, and more

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There Really Is a Simpler Way

Idea Architects

a simpler way, the wonderful book co-authored by Margaret Wheatley and Myron Kellner-Rogers, continues to guide my thinking about organizations. It asks us to no longer look at the world as a machine, and most importantly, human beings as machines. Rereading the book recently reminded me how this biological perspective, as opposed to the previously entrenched mechanistic viewpoint, focuses less on control, order, and structure, and more on exploration, growth, and life.

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Digital Transformation Research: We Need Your Help!

Association Success

Help us to drive associations forward in the age of digital disruption. Digital transformation is a key strategic issue that is blasting through the commercial world, resonating among business leaders, academic/business programs, and on the tips of most consultants’ tongues – but it is a different, and difficult, matter to pinpoint the actual digital progress being made in associations.

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Preparing Your Association for GDPR Compliance

Aptify

The clock is ticking. Literally and figuratively. Just visit the GDPR portal , and you’ll see a daunting days-hours-minutes-seconds countdown titled, “Time Until GDPR Enforcement.”. The GDPR, short for General Data Protection Regulation, was approved by the European Union (EU) Parliament in 2016 and will be enforced starting May 25, 2018. The GDPR is a significant change in data privacy regulation aimed at protecting all EU residents from privacy and data breaches.

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Trainer’s Notebook: Facilitating Brainstorming Sessions for Nonprofit Work

Beth Kanter

Does your work at a nonprofit include facilitating meetings or trainings? Looking for new techniques to add to your facilitator’s toolbox? This is the focus of a session called “ The Big Bang Theory: Creative Facilitation and Training Techniques, ” that I’m co-facilitating at the Nonprofit Technology Conference with Cindy Leonard and Jeanne Allen.

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The Retention Ripple Effect: Nonprofit Staff and Donor Dynamics

Speaker: Andrew Olsen, CFRE - EVP, Fundraising Solutions at DickersonBakker | Kat Landa, CFRE, CSD - SVP, Talent Solutions at DickersonBakker

Across the nonprofit sector, organizations invest heavily in donor retention efforts, yet the struggle of cultivating lasting relationships remains. While attracting new donors is crucial, the lack of repeat donors poses significant financial risks. Through a comprehensive analysis of industry data, experts argue that there is a direct correlation between donor burnout, donor retention, and the talent retention crisis.

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Association Brain Food Weekly: 3.16.18

Reid All About it

The weekly list of free educational events and resources for the association community… Did I talk to these people? The authors of this Harvard Business Review article about the gig economy surveyed 65 freelancers (including consultants) about their lives. It’s so spot on. And, it made me realize I’m in good company: “Even the most successful, well-established people we interviewed still worry about money and reputation.

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Using “Passiontivity” for Maximum Employee Engagement

Association Success

Tap into what your employees love to do, not just what they are capable of doing. As the Association sector continues to disrupt, to transform and to evolve, some of the biggest casualties are our own employees. They’re bearing the brunt of all this uncertainty, and this often translates into employee disengagement. It’s not just that a volatile working environment is unsettling, but that today’s professionals are looking for more than mere stability.

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How to Calculate Your Membership Renewal Rate

Membership Marketing

One of the most important numbers to get right in membership marketing is the proper calculation of an association’s renewal rate. Nevertheless, it is not uncommon as I meet with associations to find their renewal calculation incorrect. I think the confusion stems from getting lost in the trees instead of starting out looking at the forest. Let me explain.

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Book Review: Work That Matters

Beth Kanter

Last month I was lucky enough to run into Maia Duerr who participated in Wake’s Tech2EmpowerUSA at a workshop I was facilitating on the Happy Healthy Nonprofit. Maia Duerr recently published a book called “ Work that Matters: Create a Livelihood that Reflects Your Core Intention.” Given our mutual interests, we had a lot to share about mindfulness and well being.

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SME Relationships: Proven Solutions for Seamless Collaboration and Success

Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions

💢 Do you find yourself stuck in never-ending review cycles? Are you wondering if your Subject Matter Expert actually got that last review request? Are you having trouble trying to decipher impractical or conflicting feedback? 💢 If any of these scenarios sounds familiar, you may benefit from a crash course on managing SME relationships!