On Becoming the Netflix of Associations
MARCH 12, 2019
How we are building a purpose-driven structure, and why. What does it mean to build a purpose-driven organizational structure? I don’t mean just aligning various departmental visions, or stamping down silos that might be blotting out communication in your existing organizational hierarchy. I mean actually creating a structure that is, from every angle, purpose-driven. Answering this question has been an integral part of a radical, full-fledged business model transformation at my association.