Sat.Jun 06, 2020 - Fri.Jun 12, 2020

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7 Tips to Create a Fundraising Video to Increase Donations (Even If You’re Not a Tech Person)

Wild Apricot

Creating a fundraising video for a nonprofit can seem daunting, but with a fundraising video script, an elevator pitch, and a story, it’s easy.

Video 417
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Your Members Are Overwhelmed

Spark Consulting

That’s the bad news. We’re all feeling a little overwhelmed by the volume and variety of information coming at us, having trouble determining what’s accurate and relevant, placing that information in meaningful context, and successfully using it to make sense of our increasingly complex world. The good news is that you can help your members!

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Association Brain Food Weekly: 6.12.20

Reid All About it

The weekly list of free educational events and resources for the association community… Motivation and focus enhancer. If you’ve been distracted at work and dispirited by what’s going on in our country, WBT Systems has some timely advice: remember your purpose. You may look at your to-do list and wish you were working on bigger issues but the fact is, as their post reminds you, you’re already making a difference.

Montana 243
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COVID-19’s Impact on Global Email Communication: How to Maintain High Deliverability

Higher Logic

Recently, I’ve seen a spike in the amount of email communications going through our servers, so I dug into how mail receivers are reacting to the influx of mail to their systems. I noticed the initial uptick begin in March (shortly after the announcement of many COVID-19 stay-at-home orders). These involved email blasts sent to large contact lists that hadn’t received mailings in months or more.

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Ultimate Guide to Monetizing Association Member Education

Unlock More Profit and Smarter Packaging for Member Learning Every decision that goes into your learning monetization strategy matters for your association’s bottom line. Our research has shown a clear correlation between high program maturity (and ROI!) and choosing the right monetization strategy. This eBook contains clear, actionable ways to approach packaging and pricing models that will help your association grow revenue, improve profitability, and drive expansion into new markets.

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Living Our Intentions: Taking Action for Diversity, Equity, Inclusion and Social Justice

Wild Apricot

We are living in one of the most painful and challenging?moments?in our history. Here is what Personify as an organization intends to do in response to improve our diversity, equity, and inclusion efforts.

More Trending

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Help Your Speakers Embrace Diversity and Inclusion

Idea Architects

Note: I wrote the following article for ASAE-The Center for Association Leadership, and it was originally published in their Associations Now Plus members-only resource. It is used here with permission and ASAE retains the copyright. A full commitment to diversity and inclusion means that an association’s educational programming—and the speakers providing it—reflect the learning community.

Illinois 158
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Volume 4 – Rethinking Events in the Wake of COVID 19

Portage Group

When the World Health Organization declared a global pandemic as result of COVID 19 in March 2020, the impact on events involving public gatherings was immediate and significant. Volume 4 of the TPG Pulse for Associations focuses on the impact of COVID 19 on in-person events. The findings are based on a quantitative survey that was completed by 372 Canadian associations and other nonprofits between April 29 and May 8, 2020.

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The Ultimate Membership Renewal Guide

Wild Apricot

Membership renewal is a tricky topic for many organizations. If you’re in the same boat, check out our extensive guide on the topic to learn when to send renewal notices, how to ask, and more.

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4 Free Member Benefits for Under-30s

GrowthZone

“Millennials want a brand that motivates, guides, and connects them through experiences.”. – Brent James of Concept 21, a footwear industry leader. What business is designed, at its very core, to motivate, guide, and provide experiences? An association. The Perks of Association Membership for Young Professionals is an unbranded, free flyer for associations to use for member recruitment.

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2024 Association Survey Results Report

2024 Association Survey Results Report For the 10th year, association professionals across the U.S. and Canada provided a look at the inner workings of their organizations when they replied to GrowthZone’s annual survey. Read the 2024 survey results report to see how your association compares: Top Challenges Retention Rates Non-Renewal Reasons Automatic Renewals Reinstatement Strategies Member Engagement Changes & Strategies Why Members Join Non-Dues Revenue Sources Dues Increases, and more

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What would an actively anti-racist America look like?

AssociationChat

Justice and Peace in America: A Dialogue on Anti-Racism & The Future of Policing in America. Check out this week’s free webinar featuring former NAACP President Cornell William Brooks and Former Philly Police Commissioner Charles H. “Chuck” Ramsey on Justice and Peace : A Dialogue on Anti Racism and the Future of Policing in America. Moderated by CNN legal analyst Laura Coates , author of YOU HAVE THE RIGHT: A Constitutional Guide to Policing the Police.

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Attendee Communication Before, During, and After the Event

MemberClicks

The main goal for any event is getting people there in the first place — so you probably have a pretty solid plan for promoting it to your members. (And, potentially, non-members!).but, that said, do you have a plan for communicating with your attendees? You ABSOLUTELY should. Whether you’ll be face-to-face, all online, or some combination of the two, keeping attendees informed and engaged is imperative to event success.

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How to Create a Free Membership Database Template in Wild Apricot

Wild Apricot

A membership database will help you move on from using spreadsheets and start making the best of your member data. Use our free membership database template to get started!

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Case Study: How ACEP Directed 100,000 Messages to Congress about PPE Shortages

Association Adviser

In February 2020, most Americans had never heard the term personal protective equipment, or PPE, as it is known. Yet by the end of March, members of Congress were using the term on cable news. In fact, they had received more than 100,000 emails about the dire shortage of PPE endangering emergency physicians and other […]. The post Case Study: How ACEP Directed 100,000 Messages to Congress about PPE Shortages appeared first on Association Adviser.

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The Retention Ripple Effect: Nonprofit Staff and Donor Dynamics

Speaker: Andrew Olsen, CFRE - EVP, Fundraising Solutions at DickersonBakker | Kat Landa, CFRE, CSD - SVP, Talent Solutions at DickersonBakker

Across the nonprofit sector, organizations invest heavily in donor retention efforts, yet the struggle of cultivating lasting relationships remains. While attracting new donors is crucial, the lack of repeat donors poses significant financial risks. Through a comprehensive analysis of industry data, experts argue that there is a direct correlation between donor burnout, donor retention, and the talent retention crisis.

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Ready to talk about racism at work? Here’s where to start

Association Success

In all 50 American states and in over 15 countries, protests continue over the systematic oppression of Black people. Intentional or not, racism happens every day in all facets of life. With the killings of George Floyd, Ahmaud Arbery, Breonna Taylor and so many more, staying silent on these acts is no longer an option. Racism, diversity, bias and systematic oppression are topics that should be discussed openly in all environments. .

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This is the Perfect Time for Some Association Spring Cleaning

Smooth The Path

Too much email stresses me out. When the email in my inbox runs below the fold, I start to feel like I’m getting behind. I feel the same about a stack of unread magazines. The king of stress-generators is a too-long to-do list. To de-stress, I start cleaning out. Everything that is a nice-to-do, not a must-do goes in the real or metaphorical recycle bin.

Review 88
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Preparing for a long-term move to a remote workforce

Nimble AMS

Using a modern association management software (AMS) system gives your staff the tools they need work efficiently no matter where they are. Here’s what to look for in an AMS system to help ensure your staff is working as productively as possible, whether at home or in the office. Like many organizations, your association might have sent some or all employees home to work for the last couple of months.

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Embrace These Recruiting Strategies to Attract the Right Job Candidates

Association Adviser

With unemployment at its highest level in nearly a century, there are now millions of people flooding the job market across every industry and every state. Those out of work are focused on getting back into the job market as quickly as possible, especially now that some businesses are starting to reopen to the public. […]. The post Embrace These Recruiting Strategies to Attract the Right Job Candidates appeared first on Association Adviser.

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SME Relationships: Proven Solutions for Seamless Collaboration and Success

Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions

💢 Do you find yourself stuck in never-ending review cycles? Are you wondering if your Subject Matter Expert actually got that last review request? Are you having trouble trying to decipher impractical or conflicting feedback? 💢 If any of these scenarios sounds familiar, you may benefit from a crash course on managing SME relationships!

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SURGE Connect is finally here!

Association Success

Looking for SURGE Connect? All registrants will receive unique URLs 30 minutes prior to the start of each session. If you’ve already registered, check your inbox for the link! If you haven’t registered, do so now ! We’ve planning this day for months: SURGE Connect presented by Feathr is finally here! This three-day virtual conference will bring together some of the best thought leadership and brightest minds of the association industry and beyond to tackle some of the most pres

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The Big Questions Before Associations are Paralyzing

Smooth The Path

Often there is a massive gap between where we are and where we wish we were. If only we had a vibrant online community. If only we had learned how to put on a successful virtual conference last year. If only the chapters or affiliates were ready to take their meetings online. Right now, associations are rethinking what it means to be an association from value and benefits to financial solvency and sponsorships.

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How to Improve Your Association Business Model Now

AssociationChat

Building better business models for associations and not-for-profit organizations. Learn how associations can use the Business Model Canvas to help you determine where things must change to better meet member and critical stakeholder needs! When: Jun 12, 2020 01:00 PM Eastern Time (US and Canada). Topic: How to Improve Your Association Business Model NOW!

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Serve Your Members and Grow Non-Dues Revenue With These Online Career Center Tips

Protech

By Brian Smith, Communications Specialist . An association’s mission is to serve members, and right now, your members might be experiencing the need for new employment. . In our recent webinar with Web Scribble ’s Marketing Director Dawn DiLorenzo, she shared a jaw-dropping fact: Indeed’s data has revealed a 35% drop in its 7-day average of job postings year-over-year.

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Measuring the ROI of Enterprise Learning for Customers, Partners, and Professionals

Prove the ROI of Learning Struggling to measure the business impact of learning initiatives? Try our three-pillar approach to show the true value of learning, backed by stories from real businesses like yours. Make 2024 the year of ROI!

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As a United Group We Can Change The World

AMR Management Services

“We stand against racism and violence and pledge to work alongside our staff, friends, families and community to help make the changes we all seek. At AMR we like to say that we are in the business.

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[Webinar] Top Tips for Member Onboarding

MemberClicks

Get excited.our webinar series is BACK! This time, Scott Oser, President of Scott Oser Associates , will be presenting Top Tips for Member Onboarding ! When a new member joins your organization, do you currently have a standard process in place to get them up to speed and engaged quickly? Do you send them anything special besides a new member welcome email?

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There Is No Filter for Life During a Pandemic

AssociationChat

It all started with my new kitchen backsplash. After seeing the ads come up on Instagram night after night during some mindless phone scrolling, I spent a stupid amount of money on a new “Light and Airy” preset for Adobe Lightroom. After using the perpetually available 20% off “for one day only” coupon on the website, I bought the photo presets for $47 and immediately regretted it.

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What's Your Longer-Term Strategy for Virtual Events?

Delcor

The disruption caused by. COVID-19 for associations still lingers and will do so in various capacities for the foreseeable future. However, there are signs that the initial distress is starting to dissipate. As we enter the third month of the COVID-19 pandemic, associations have had some time (keyword being. some ) to assess their event strategy for 2020.

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Here’s a Powerful Marketing Tool Designed for Associations

Show the Benefits of Membership to Your Toughest Prospects. Download this FREE infographic from GrowthZone AMS, Why Join an Association, and start using it as your go-to recruitment and retention marketing tool. Post it on your website. Use it in sales presentations. Or use it as inspiration to create your own version. Infographics have power. They're a quick read.