Sat.Jan 29, 2022 - Fri.Feb 04, 2022

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Why Your Association Needs Automated Drip Campaigns Now More Than Ever

Higher Logic

The post Why Your Association Needs Automated Drip Campaigns Now More Than Ever appeared first on Higher Logic. Showing each member you know them by sending the right information at the right time is key to retention. But how do you do that to scale? The post Why Your Association Needs Automated Drip Campaigns Now More Than Ever appeared first on Higher Logic.

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Tools and Software Every Professional Association Needs

Nimble AMS

Professional associations have a lot on their plate. From managing members to organizing events, there’s no shortage of work to do. The right software and tools can help you clear that plate and find a wide range of benefits for your association. These tools can help you minimize busywork, grow your membership with intelligent tech, straighten up your finances and much more.

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Understand what your year-end data is telling you

HighRoad Solution

Whether you’re setting annual performance goals, making changes to association programming , or moving into a new membership service, no decision should be made without first examining the previous years’ data. Oftentimes, associations will entrap themselves in the mindset of establishing long-term marketing or membership-service objectives with just a “gut feeling.”.

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43 Event Management Software Tools You Need to Know About

Wild Apricot

What if you had an army of robots to do all the grunt work for your events? This isn’t science fiction: this is the reality of many event managers. Instead of manually processing registrations, running checks to the bank, or trying to keep track.

Tools 424
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Ultimate Guide to Monetizing Association Member Education

Unlock More Profit and Smarter Packaging for Member Learning Every decision that goes into your learning monetization strategy matters for your association’s bottom line. Our research has shown a clear correlation between high program maturity (and ROI!) and choosing the right monetization strategy. This eBook contains clear, actionable ways to approach packaging and pricing models that will help your association grow revenue, improve profitability, and drive expansion into new markets.

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Learning Science Made Easy: Merrill’s Principles of Instruction

WBT Systems

If you manage educational programs, a knowledge of learning science can help you understand how program design makes a difference in how learners process, retain, and apply information.

Education 377

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Accessibility for Everybody at Your Association

Higher Logic

The post Accessibility for Everybody at Your Association appeared first on Higher Logic. You don’t have to get everything right immediately, but there are steps you can take now to make your association communications accessible to all members. The post Accessibility for Everybody at Your Association appeared first on Higher Logic.

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Member Experience: Associations’ New Blueprint for Engagement

Smooth The Path

Professional family. Intellectual home. These are some of the terms engaged members use to describe their feelings about their favorite association. Over the years, I conducted 33 research studies on behalf of professional and industry associations, personally chatting with over 473 members. One epiphany from these conversations is how much members not just think but also feel about their membership.

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What to Do When Your AMS Vendor Forces You into a Costly Upgrade

Nimble AMS

If you’re being required to move to a new version of y our legacy AMS system, it’s an ideal time to consider your other options. Here’s why a new , modern AMS just might be a better fit for your association. If you’ve been using legacy association management software (AMS) for several years, you know how tough product upgrades can be. But as if the pain and cost of major upgrades weren’t enough to make you cringe, what do you do when your AMS vendor tells you that you must move to their latest p

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Association 4.0™ – Find the Sweet Spot in Digital Markets

.orgSource

Is anyone else tired of dystopian predictions? Today, I’m going to consider perfection. This may not be what most people imagine as utopia. But the realm of Association 4.0™ is pretty close to my ideal for my clients and their organizations. Several years ago,orgSource coined the phrase Association 4.0 to describe the approach needed […]. The post Association 4.0™ – Find the Sweet Spot in Digital Markets appeared first on.orgSource.

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2024 Association Survey Results Report

2024 Association Survey Results Report For the 10th year, association professionals across the U.S. and Canada provided a look at the inner workings of their organizations when they replied to GrowthZone’s annual survey. Read the 2024 survey results report to see how your association compares: Top Challenges Retention Rates Non-Renewal Reasons Automatic Renewals Reinstatement Strategies Member Engagement Changes & Strategies Why Members Join Non-Dues Revenue Sources Dues Increases, and more

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New Appellate Case: Almason v. Southgate on Fairview Condominium Association

AMG

In a decision issued today (February 1, 2022), the North Carolina Court of Appeals examined several issues that associations deal with regularly—budget ratification, owner attendance at board meetings, rules governing board meetings, and association records requests. Nothing in the decision is groundbreaking, but the findings of the court may provide comfort that your association practices are proper (or may suggest you need to make some changes).

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Technology Can Be Icing on the Networking Event Cake

Smooth The Path

People ask me if it is necessary to use a specialized virtual networking platform to provide a tremendous virtual networking experience. My answer is it depends, but generally, no. Technology is the icing on the cake. There are indeed some things that thoughtfully designed platforms can do that you can’t do on Zoom. For example, I love Circl.es for its capability to host intimate facilitated discussions without a facilitator.

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Who benefits from predictive analytics and artificial intelligence at associations?

Nimble AMS

When associations use data to predict member interests and behavior, and?then provide them?with?relevant content and offers, the benefits are big. . Here’s a look at just who benefits from predictive analytics at associations. Recently, I wrote about predictive analytics and artificial intelligence (AI) for associations. Specifically, I looked at: Why it’s time to get started with predictive analytics and AI.

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Innovation and Communication Cited as Priorities for Associations

GrowthZone

GrowthZone recently released the 2022 Association Industry Survey results. Last November, GrowthZone surveyed over 300 association professionals across the U.S. and Canada. The results showed trends in a number of interesting topics impacting today’s associations including: -New services and innovations. -Member engagement programs. -Lessons learned from 2021, and so much more!

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The Retention Ripple Effect: Nonprofit Staff and Donor Dynamics

Speaker: Andrew Olsen, CFRE - EVP, Fundraising Solutions at DickersonBakker | Kat Landa, CFRE, CSD - SVP, Talent Solutions at DickersonBakker

Across the nonprofit sector, organizations invest heavily in donor retention efforts, yet the struggle of cultivating lasting relationships remains. While attracting new donors is crucial, the lack of repeat donors poses significant financial risks. Through a comprehensive analysis of industry data, experts argue that there is a direct correlation between donor burnout, donor retention, and the talent retention crisis.

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HighRoad Solutions Taps Talent to Pursue Growth in 2022

HighRoad Solution

Ashburn, VA - February 1, 2022 : HighRoad Solutions is pleased to announce the promotion of Adam Higgins to Chief Technology Officer (CTO) and Maneesha Manges to Chief Experience Officer (CXO), effective January 1, 2022.

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Ep 37: Leveraging the Power of Video and Multimedia

.orgSource

Our guest for this week, Dan Stevens, CEO of WorkerBee TV, has been helping associations for more than 14 years modernize the way they inform, educate, and inspire their community. Today, he discusses what associations should be thinking about when it comes to their overall content strategy – driving content that improves retention, recruitment, and […].

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Here’s a Model that Explains the Culture Portion of Your DE&I Work

PROPEL

If you are serious about doing real diversity, equity, and inclusion work inside your organization, then there are certain culture requirements that go along with it. Here’s the formula. If you want to EXPLORE DE&I concepts (productive internal conversations), then your culture must be open and supportive. If you want to EDUCATE your people more deeply (expand internal awareness around DE& Source.

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Community building: Focusing on safety, talent, and members in 2022

Ungrated

It’s been an eventful and exciting adventure for CAI and our industry over the past 48 years. Since 1973, CAI has grown from a grassroots organization to an internationally recognized leader in education and advocacy. Community building has been a constant theme—and not just because it’s where we live, work, and volunteer, or what we advocate for and support.

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SME Relationships: Proven Solutions for Seamless Collaboration and Success

Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions

💢 Do you find yourself stuck in never-ending review cycles? Are you wondering if your Subject Matter Expert actually got that last review request? Are you having trouble trying to decipher impractical or conflicting feedback? 💢 If any of these scenarios sounds familiar, you may benefit from a crash course on managing SME relationships!

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Tech adaptation best practices that set your new tech up for success.

HighRoad Solution

For most associations, adopting a new technology—particularly omni-channel marketing automation platforms —is all about shepherding legacy mindsets out the door. The biggest challenge comes down to large-scale adoption of new methodologies and practices that organizations may have never used before. Or even worse, failed to successfully implement in the past.

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Virtual Event Options & Comparisons for Associations

SBI

With so many options out there, choosing a platform to host your virtual event can be an overwhelming task. Where do you start? What do you look for? How do you know you’re making the right choice? The pandemic has put new pressure on associations to figure this out. Let’s keep it simple. Even with many events returning to in-person with COVID restrictions in place, more people now realize virtual and on-demand options can offer comparable, or even better, experiences and help serve segmen

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What Does Your Strategic Plan Say About Your Culture?

PROPEL

We tend to keep strategy and culture separate, yet they are ultimately two sides of the same coin. Your culture should be designed to drive the success of your organization, just like your strategy should be. That means that your organization’s strategic plan is essentially a cultural artifact. Anyone you share that plan with will see what your culture is like.

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Association Event Industry Trends & Future Forecast Report

Association TRENDS

The COVID-19 pandemic caused a major disruption in the lives of many, but few industries were affected more than the events sector. Lockdown measures and social distancing requirements forced meeting organizers to pivot from in-person to virtual events as large gatherings were no longer permitted. Content-driven organizations that had relied on in-person events as a significant source of revenue suddenly had to shift gears and find new, safer ways to engage their audiences during the pandemic.

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Measuring the ROI of Enterprise Learning for Customers, Partners, and Professionals

Prove the ROI of Learning Struggling to measure the business impact of learning initiatives? Try our three-pillar approach to show the true value of learning, backed by stories from real businesses like yours. Make 2024 the year of ROI!

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New Year, New Newsletter?

Multiview

Your email newsletter is one of the best channels for developing stronger relationships with your members, but when was the last time you updated it? Like anything in marketing, email trends and tactics that were top tier last year may be outdated, uninspiring, or unengaging in 2022. While r evamping your newsletter can seem like a daunting task, it's easier than you think.

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7 Ways to Make Events More Inclusive

SBI

It’s no secret that events are an important touchpoint for your association members and supporters, and might even be one of the first interactions they have with the organization. Making a good impression and helping your attendees feel welcome and included has always been important, but in today’s complex environment that often includes virtual and international or global audiences, planning events that are inclusive may require a more planful and intentional approach.

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Leader Spotlight: Artesha Moore

Ewald Consulting

February marks Black History Month. As we strive to expand our knowledge and competency on diversity, equity and inclusion, this month offers a particular opportunity to lift up Black voices in the association community. . Artesha Moore is the new President and CEO of Association Forum, the hub for the large, yet close-knit Chicagoland association industry.

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Who is in control?

Effective Database

Who is in control? Speaking with a client once about their database project, the client said something I found rather profound: "I want to feel like I control the database, not that the database is controlling me." There's a lot going on in that statement, and there are a lot of elements that affect whether … Who is in control?

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Here’s a Powerful Marketing Tool Designed for Associations

Show the Benefits of Membership to Your Toughest Prospects. Download this FREE infographic from GrowthZone AMS, Why Join an Association, and start using it as your go-to recruitment and retention marketing tool. Post it on your website. Use it in sales presentations. Or use it as inspiration to create your own version. Infographics have power. They're a quick read.