Sat.Oct 26, 2013 - Fri.Nov 01, 2013

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Do You Know How to Be A Member?

Spark Consulting

'YAY! You just got a new member! Hopefully, she’ll acclimate and find her place and stay with you forever. Wait: “hopefully”? We can do better than that. Here’s the question you need to ask yourself: does your new member know how to be a member of your organization? Of course not, right? She’s new. She knows enough about you to have been willing to invest her money in joining.

How To 292
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Three Ideas for Member Engagement

YourMembership

'While it is hard to believe anyone would want to break up with us, as membership organizations we all know it happens sometimes. There are many consultants out there who are happy to give you the key to engaging your members but it’s not formulaic. True engagement comes from conversations. Here are some things you can [.] ( Read more. ) The post Three Ideas for Member Engagement appeared first on YourMembership.com.

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Tips and Treats For Happy Non-profit Halloweens

Wild Apricot

'This week’s link round-up offers great tips and ideas for tapping into some Halloween excitement – as long as you aren’t afraid of innovation.

Tips 228
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Straight from an intern’s mouth

Aaron Wolowiec

'Editor’s Note: This week’s guest post is from Samantha Moore, meetings and membership coordinator for the American Bakers Association in Washington, D.C. Before working full time for the association, Moore was an intern. What can associations offer interns? She explains. Samantha Moore, meetings and membership coordinator for the American Bakers Association.

Project 193
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Ultimate Guide to Monetizing Association Member Education

Unlock More Profit and Smarter Packaging for Member Learning Every decision that goes into your learning monetization strategy matters for your association’s bottom line. Our research has shown a clear correlation between high program maturity (and ROI!) and choosing the right monetization strategy. This eBook contains clear, actionable ways to approach packaging and pricing models that will help your association grow revenue, improve profitability, and drive expansion into new markets.

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Friday Top 5

Spark Consulting

'I’ve been lax in my Friday Top 5 posts lately, and that’s stopping right now! Last night was Halloween. Normally, my spouse and I stay in and hand out LARGE AMOUNTS of candy to the zillions of children who come by (we live in a very walkable neighborhood of DC directly across the street from an elementary school). Last night, for the first time in I don’t even know how long, we went out.

DC 174

More Trending

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Help With Membership Renewal Letters and Emails

Wild Apricot

'Here are two new resources with tips and advice to help craft effective renewal letters or emails.

Tips 230
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Is Social Business Dead?

Jamie Notter

'Maddie pointed me to this great post by Stowe Boyd on the GigaOm blog, which is in reaction to this great post by Chris Heuer over on Brian Solis’ blog. They are both fairly long posts, but here’s the gist. Chris Heuer declares the term “social business” dead. He says the C-suite just doesn’t resonate with the ideas and the proponents have not been successful in describing just what social business is.

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Always the Last to Know: One Today

Spark Consulting

'One Today , a new app from Google and Network for Good (sadly, only for Android operating systems) allows you to “give a little – change a lot.” Every day, the app features a new cause, and gives users the opportunity to find out about that cause and donate $1 (or more). You can also share that donation with your circle of contacts, thus encouraging them to give as well.

System 174
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Cut, Copy and Paste

Eric Lanke

'image source Two weeks ago, in The Preamble , I continued writing about the process I used to create my association''s values statement, despite some misgivings about the value of values statements I''ve previously shared and still hold. From the flipchart paper on which we had recorded the output of a staff retreat on the subject, I had created an initial draft of a full values statement.

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2024 Association Survey Results Report

2024 Association Survey Results Report For the 10th year, association professionals across the U.S. and Canada provided a look at the inner workings of their organizations when they replied to GrowthZone’s annual survey. Read the 2024 survey results report to see how your association compares: Top Challenges Retention Rates Non-Renewal Reasons Automatic Renewals Reinstatement Strategies Member Engagement Changes & Strategies Why Members Join Non-Dues Revenue Sources Dues Increases, and more

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My Interview with Creative Maya Kalman, CEO of SWANK Productions

KiKi L'Italien's Acronym Soup

'BizBash’s IdeaFest has become an annual hotbed of creativity for events professionals and this year is no different. With a bevy of smart, interesting speakers and leaders in the industry, IdeaFest will no doubt lead the pack again with hot tips and insights for the future of the profession. One exemplary standout from the lineup of speakers is Maya Kalman, SWANK Productions CEO.

Products 122
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The Four Pillars of the CEO Job

Jamie Notter

'With the exception of Jeff De Cagna’s comment and Mark Athitakis’ post over at Associations Now , I haven’t seen anyone answer my question from last week: What is the job of the CEO? I’d still like to hear what people think, though I do predict that answers will be all over the map, and people from different industries will answer differently.

Strategy 134
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Making a Website That Doesn’t Suck

Spark Consulting

'Another great Slideshare presentation from Hubspot, schooling us on unsucking our websites: 10 Deadly Reasons Most Websites Fail from HubSpot All-in-one Marketing Software. A few thoughts: It’s 2013. If your site doesn’t work properly on mobile devices, your doing the Internet wrong. Get your mobile “grade” here. Don’t create a rotating banner unless there’s a reason to have a rotating banner.

Software 163
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Skills of the Modern Association Website Manager

Vanguard Tech

'Webmaster - a person responsible for the creation or maintenance of a Web site especially for a company or organization. - Merriam-Webster. Once upon a time, there was only one person in an association who could publish pages on the association’s website. The Webmaster who spoke a strange language called HTML and maybe even CSS, IP, FTP, IIS, DNS, and the dreaded SSL.

Content 101
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The Retention Ripple Effect: Nonprofit Staff and Donor Dynamics

Speaker: Andrew Olsen, CFRE - EVP, Fundraising Solutions at DickersonBakker | Kat Landa, CFRE, CSD - SVP, Talent Solutions at DickersonBakker

Across the nonprofit sector, organizations invest heavily in donor retention efforts, yet the struggle of cultivating lasting relationships remains. While attracting new donors is crucial, the lack of repeat donors poses significant financial risks. Through a comprehensive analysis of industry data, experts argue that there is a direct correlation between donor burnout, donor retention, and the talent retention crisis.

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Your Mission on Display: Why Good Office Design Matters

Associations Now

'Winners of the first-ever Association Real Estate Awards share thoughts behind their unique office designs and how good design can help embody an organization’s mission. It reminds everyone when you walk in the front door why we’re here and who we work for. Good office design, like any creative endeavor, requires thought. “If you just build your office space out and you put a bunch of your board members on the wall, you’re sort of doing the as-expected installation in your space,” said Tom Fulc

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Your Conference Attendees Avoid And Crave Change Simultaneously

Velvet Chainsaw

'It’s quite ironic actually. Our brains do everything they can to avoid change. Yet at the same time, our brains increase their engagement and focus when change is involved. Our brains crave change to keep us connected to the situation at hand. Wired To Be Risk-Averse. Our brains are naturally wired to avoid any type of threat. We prefer familiar and predictable circumstances to the unknown.

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What I’m Reading

Spark Consulting

'John Haydon tells us how to write more (and better) blog posts. The State of Social Business from Altimeter Group (it’s on Slideshare, but it’s not really a presentation). Are you good at getting better but bad at getting different? Maybe you need more insight. AI: defeating captchas today, diagnosing diseases tomorrow? Jamie Notter asks: what is the job of the CEO ?

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13 scary board situations for association executives

SCD Group

'© 2013 Mike Drake. In managing their nonprofit organizations, association executives often find themselves facing unexpected situations. Many situations don’t offer easy answers. Many of these situations are not covered in association management literature. I’ve pulled from the recesses of my brain some scary situations from over 35+ years of association management.

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SME Relationships: Proven Solutions for Seamless Collaboration and Success

Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions

💢 Do you find yourself stuck in never-ending review cycles? Are you wondering if your Subject Matter Expert actually got that last review request? Are you having trouble trying to decipher impractical or conflicting feedback? 💢 If any of these scenarios sounds familiar, you may benefit from a crash course on managing SME relationships!

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Study: Same-Sex Marriage Decision Affects Where People Want to Work

Associations Now

'With the end of DOMA and our recovering economy, major corporations and employers that operate in states that don’t yet recognize same-sex marriage will find it tougher to recruit and keep the best LGBT talent. According to a new study by Out and Equal Workplace Advocates, roughly half of gay and lesbian workers would quit their jobs before moving to a state that did not recognize same-sex marriage.

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Communicating Your Conference Value Proposition To A Short Attention Span World

Velvet Chainsaw

'As the digital wheel accelerates, we find ourselves buried in a tsunami of information… emails, texts, blog posts, newsletters, whitepapers, podcasts, apps. All this noise is making it harder to spot the greatest hits. Now think about your conference audience. They’re in the same predicament, yet what do we do? We bombard them repeatedly with conference pitches.

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Guest Post: Celebrating Beth’s Five Years As Visiting Scholar at the Packard Foundation

Beth Kanter

'Click to See Larger Image and Scroll. Note from Beth: Yesterday, I was the honored guest at a Google Hangout hosted by the Packard Foundation to celebrate the work that I have done over the last five years as Visiting Scholar at the Packard Foundation. It was wonderful to see colleagues in the room and online, reflect on the work, and talk about next steps.

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How many “Calls to Action” do association members need/get?

SCD Group

'Our local television news folks love to say “breaking news.”. In fact, it is so much that it is irritating. I counted last night. Here are the first words of the first 5 stories of the first 7 minutes of the news: Breaking news. Breaking news. This just in. Exclusive news. All new at 11. Really, do they think this makes their news more interesting or more important.

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Measuring the ROI of Enterprise Learning for Customers, Partners, and Professionals

Prove the ROI of Learning Struggling to measure the business impact of learning initiatives? Try our three-pillar approach to show the true value of learning, backed by stories from real businesses like yours. Make 2024 the year of ROI!

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Funeral Group’s Design Competition Breathes New Life Into Death Care

Associations Now

'Drawing Attention to Diversity This year, the NFDA’s Service of Remembrance for deceased funeral industry officials focused on the traditions of Mexico. The choice highlights a pressure point for the industry: While 17 percent of Americans are Hispanic, just 5 percent ?f th? roughly 1,600 U.S. mortuary school graduates ?n 2012 w?r? Hispanic, according to the American Board of Funeral Service Education.

Austin 81
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Your Conference Success Depends Upon An Adaptable Mindflex Not A Fixed Mindset

Velvet Chainsaw

'Is your organization’s culture and leadership holding back your conference’s growth? Let me ask that a different way. Does your organization’s leadership avoid conference change because in their opinion it’s working so they don’t need to change anything? Maybe their beliefs are stuck in the mentality, “If it ain’t broke, don’t change it.”. Or perhaps they avoid change and expect that your next conference should look just like your last one.

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The Re-Education of Jim Collins

Zen of Associations

'The October issue of Inc has a brief and powerful article entitiled, The Re-Education of Jim Collins, synthesizing leadership lessons he learned in his seven visits over the last two years to West Point. [link]. How can so few words convey so much?  Here are just a few of the ideas Bo Birmingham distilled down to 2,500 words. "If you want to build a culture of engaged leaders and a great place. to work," he says, "you need to spend time thinking about three things. • Service t

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Membership+Marketing+Magazines+ 3 other articles for association executives

SCD Group

'Raising Awareness Through Newsjacking By Lori Halley via Wild Apricot blog In our lightening-paced, globally connected world teaming with social media memes, 7 second video clips and 140 character news bytes, how can you get attention and keep your non-profit or your cause top of mind? One way is to “ride the popularity wave of a breaking story” to raise awareness of your non-profit or cause through newsjacking.

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Here’s a Powerful Marketing Tool Designed for Associations

Show the Benefits of Membership to Your Toughest Prospects. Download this FREE infographic from GrowthZone AMS, Why Join an Association, and start using it as your go-to recruitment and retention marketing tool. Post it on your website. Use it in sales presentations. Or use it as inspiration to create your own version. Infographics have power. They're a quick read.