Sat.May 31, 2014 - Fri.Jun 06, 2014

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Corporate Giving Programs – The Basics

Wild Apricot

'Are you new to corporate giving programs? In this guest post, Adam Weinger outlines the most common types of corporate giving programs; explains how they work and how valuable they can be for your non-profit.

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For-Purpose People and Organizations Will Change the World

Reid All About it

'We attend conferences so we can deepen our knowledge and relationships. Hopefully we’ll also get recharged and inspired too but that doesn’t always happen. I was fortunate enough to come away from the 2014 digitalNow conference in Nashville both recharged and inspired thanks to being surrounded by smart people, good friends, savvy conference organizers and the very cool city of Nashville.

Nashville 222
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How to be a World Changing Leader

Association Leaders

'My brother-in-law graduated from the University of Texas. I’ve often thought fondly of UT. I remember watching great UT football teams in the 1970′s and again in the 2000′s. My oldest son has been a HUGE UT fan since he was very young. One wall of his room is painted burnt orange and the skull of a Texas Longhorn hangs on it. Recently, my brother-in-law sent me a copy of the text of the University of Texas 2014 Commencement speech given by Naval Admiral William H.

Texas 183
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What Does the Young Professional Say?

Association Subculture

'(The Semi-Official Officially Official Video of ASAE NextGen ''13 ;)) One of the things the ASAE NextGen ''13 group was adamant about was making sure we developed and distributed takeaways so their work could be shared with the association community as a whole. And here is the centerpiece of that effort - a free downloadable e-book - " Assocations, Generation Y and Millennials: What You Need to Know About Your Next Generation Members. " We hope you enjoy the contents.

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How to Increase Membership Renewal

Dive deep into essential elements that drive member retention. Learn why members may hesitate to renew. Discover actionable techniques to encourage their return and foster lasting engagement. Uncover reasons members choose not to renew. Learn effective tactics to elevate member engagement and communication. Explore methods to encourage member renewal and active participation in your association Download now to take charge of your membership retention strategy!

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Advisory Series - 3 Ideas For Growing Your Association Membership

Wild Apricot

'Here''s the first in our Advisory Series - offering key insights, best practices, lessons learned and successful strategies shared during Wild Apricot’s Small Membership Advisory Community sessions.

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Engage volunteers, take a page from the magazine

Aaron Wolowiec

'“Busy.”. I suspect this is the four-letter word you last used in response to the question, “How are you?” And it’s probably not an exaggeration either. With impending deadlines at work, the various extracurricular activities of our children and our own attempts to maintain healthy lifestyles, there are countless commitments that draw down on our time.

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Does Your Culture Attract?

Jamie Notter

'I saw on the HBR blog that Zappos no longer does job postings. They had 30,000 applications for only 300 positions, and it was becoming cumbersome. Instead, they have created a Zappos Insider program where people can simply get to know some real people inside Zappos. That’s where they’ll look when they are hiring. I think this is interesting for a couple of reasons.

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Getting Personal, Building Loyalty, Engaging Volunteers and More

Wild Apricot

'This Link Love Friday round-up offers 5 posts on: building loyalty, getting personal with online communications, engaging your volunteers, understanding the "human side to nonprofit measurement and data", and insight into getting board members involved in fundraising.

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The Undeniable Value of an Integrated Membership Management Software System

YourMembership

I have a question for you. What’s your data integration strategy for your association? There’s no need to worry if you’re at a loss for words. Many organizations don’t have a strategy or even realize how using a tool like an integrated Member Management Software (MMS) solution can be a game changer in increasing the level of engagement and overall value they provide to the members they serve.

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How to Create a Winning Event Marketing Strategy

Events hold the power to create lasting impressions and meaningful connections. They are not only occasions for celebration but also valuable marketing opportunities. Event marketing has become an essential component of successful business strategies, enabling organizations to engage with their target audience and create memorable experiences. However, behind every successful event lies a well-thought-out marketing strategy.

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Sharing Information Helps You Think

Eric Lanke

'image source That''s one of the conclusions I''ve come to as I continue to take steps to better manifest a chosen behavior from my organization''s values statement in the day-to-day interactions around my office. I last wrote about this two weeks ago, in The Case for Sharing Information. Having asked everyone else in the organization to do the same, I decided I would lead by example and chose the following behavior: We share information openly and proactively, demonstrating an understanding tha

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Bonus content: Event Garde e-news – June edition

Aaron Wolowiec

'If you’re not yet signed up for our quick, fun, easy-to-read tips, news and association industry information, click here to join our mailing list. Ashley Jones, Event Garde intern. Q & A with Ashley Jones, Event Garde intern. Q: When you’re not working for Event Garde, what keeps you busy? A: When I’m not working for Event Garde, I am either watching Netflix or spending time with my family in Lansing.

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Taking Generations to the Next Level

Jamie Notter

'I speak on the topic of Generational Diversity frequently. In fact, I’m talking to a group of HR folks in Lancaster, PA on Tuesday on the topic. And I enjoy it. I know I’m a bit of a geek about it, but I like talking about the actual theory that explains generational differences and some of the nuances around how we apply the knowledge of generational differences to issues like conflict, marketing, and organizational structure inside our organizations.

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Data Drives Good Decisions – #Chessie14 offers a look at 3 Research Studies

Mariner

'For anyone who’s earned their APR or successfully won a Silver Anvil, Best in Maryland or any PR award, you know that research at the front end and evaluation at the end are “do not skip” steps. Of course following metrics and be aware of research throughout any PR campaign or project is also critical.

Maryland 109
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The Ultimate Guide to Monetizing Customer Learning

Every decision that goes into your learning monetization strategy matters for your organization’s bottom line. Our research has shown a clear correlation between high program maturity (and ROI!) and choosing the right monetization strategy. This eBook contains clear, actionable ways to approach packaging and pricing models that will help your association grow revenue, improve profitability, and drive expansion into new markets.

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Lobbying is changing

Association Advocacy Chick

'The Washington Post recently published an article about the changing landscape of lobbying. The article highlighted lobbying firms in the DC area who are shaking up their approach to Capitol Hill. One group models their operation after tech companies including open workspaces and compensation structure. Another ended the practice of billable hours.

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Coming in August @ASAE Nashville and Chicago – China Healthcare Market Briefing

GlowGlobally

'Understanding Stakehol der Relations for Chinese Physicians’ Education. In response to our recent subscriber survey, MCI China will be conducting a special briefing for interested US healthcare associations during ASAE’s Annual Meeting in Nashville and later that week in Chicago at the headquarters of the American Health Information Management Association.

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Conference Improvement Means People Improvement

Velvet Chainsaw

'The quality of a conference’s education program cannot exceed the quality of its speakers. The message is simple. What speakers do during keynotes, breakouts, concurrents, symposiums and workshops, matters. The greatest variance in our conferences relates to our presenters. In short, a conference education program cannot give what it does not have.

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Sift Skills: The Value of Big Data for Associations

Associations Now

'Associations are good at collecting data, but they’re less adept at analyzing it or knowing what to do with the gold mine of information they have. But that’s changing. As technology becomes more affordable, organizations are harnessing “big data” to improve member engagement. John Dorman has worked at the Texas Medical Association for 29 years, and for most of that time, business decisions were made, more or less, from the gut.

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2024 Association Survey Results Report

2024 Association Survey Results Report For the 10th year, association professionals across the U.S. and Canada provided a look at the inner workings of their organizations when they replied to GrowthZone’s annual survey. Read the 2024 survey results report to see how your association compares: Top Challenges Retention Rates Non-Renewal Reasons Automatic Renewals Reinstatement Strategies Member Engagement Changes & Strategies Why Members Join Non-Dues Revenue Sources Dues Increases, and more

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More on Generational Changes on Association Membership

SCD Group

'The other day I was talking with an association executive about my keynote presentation at her national meeting. The title I’ve been given is: The Future of Your Leagues: How to Attract the Next Generation of Players. Consumers participating in leagues hosted by her association’s members commit to two to three hours each week for 16 weeks. Gen Xers starting the decline in participation and it has continued as Gen Ys come of age.

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Pinterest: “The Future of Marketing Is Visual!”

Slice-Works

'Who would have guessed that this would be our 100th blog post? When I saw the numbers in the 90’s a few months ago, I could hardly believe it. We decided to use this post to highlight the newest of our social networks—The unveiling of our Pinterest account! Why Pinterest? One of my own arguments AGAINST Pinterest initially was that I didn’t believe that it was a fit for B2B, service-oriented companies.

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Delivering Community And Connections at Conferences

Velvet Chainsaw

'Does your conference have connexity ? Not sure what that means? Or even if your conference has it? Well, the success of your face-to-face meetings depends on it! Connexity Happens When…. Connexity happens when community and connecting collide! In a good way of course. Your attendees crave these two things: They want to connect with others (and learn from and with each other).

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More Advice on Bridging the Generational Divide

Associations Now

'Adding to the conversation on generational diversity, an HR consultant shares tips on how to handle challenges around managing four generations in the workplace. A growing diversity concern in the American workplace is the increasing generational divide. With at least four generations at work now, organizations are struggling to find ways to manage age-related challenges, said AARP COO Jo Ann Jenkins during her opening address at ASAE’s 2014 Finance, HR, & Business Operations Conference la

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The Retention Ripple Effect: Nonprofit Staff and Donor Dynamics

Speaker: Andrew Olsen, CFRE - EVP, Fundraising Solutions at DickersonBakker | Kat Landa, CFRE, CSD - SVP, Talent Solutions at DickersonBakker

Across the nonprofit sector, organizations invest heavily in donor retention efforts, yet the struggle of cultivating lasting relationships remains. While attracting new donors is crucial, the lack of repeat donors poses significant financial risks. Through a comprehensive analysis of industry data, experts argue that there is a direct correlation between donor burnout, donor retention, and the talent retention crisis.

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Augmented Reality in Your Association’s Future?

SCD Group

'Perhaps nothing talks about change as much as what’s happened to the school yearbook. (Confession: Early in my career, I served as the faculty adviser to a college yearbook.) Now, you want to talk about change! Many college yearbooks stopped publication in the 1980s. Some have been revived. And, some new ones have made radical updates. Because of my yearbook experience, I was drawn to this story about today’s high school yearbook.

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The Clock Doesn't Tell the Whole Story

Idea Architects

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The Wrong Way To Approach Conference Sponsorship

Velvet Chainsaw

'Logos hanging from the ceiling at the tradeshow. Ads covering windows, elevator doors and escalator ramps. Symbols, signs and emblems stuck to the floor, carpet and wrapping columns. Logos on lanyards, room keys and conference bags. All of these are the traditional ways conferences approach sponsorship. And the majority of them have little value or ROI.

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Is Your Social Marketing Strategy Going Stale?

Associations Now

'A recent saga involving the inner workings of a social marketing firm’s approach to planning offers a useful reminder: Lean too heavily on the pre-packaged stuff, and you risk missing out on the best outreach opportunities. It took 45 days from beginning to end, but it’s not like those 140 characters were slaved over for a month and a half.

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SME Relationships: Proven Solutions for Seamless Collaboration and Success

Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions

💢 Do you find yourself stuck in never-ending review cycles? Are you wondering if your Subject Matter Expert actually got that last review request? Are you having trouble trying to decipher impractical or conflicting feedback? 💢 If any of these scenarios sounds familiar, you may benefit from a crash course on managing SME relationships!