Sat.Apr 04, 2020 - Fri.Apr 10, 2020

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Act fast, act first when rescheduling covid-disrupted events

Association Success

Having dealt with the tremendous consternation surrounding the planning and execution of meeting planning during these difficult and uncertain times created by the COVID-19 pandemic, Hugh Lee, president of Focus Productions, can speak from experience. Lee last month postponed his DigitalNOW conference, set for April 15-17 at the Orange County Convention Center.

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How Organizations Can Cope With the Financial Fallout of COVID-19

Associations Now

Just weeks into mandatory stay-at-home orders, conference cancellations, and new laws requiring paid leave for coronavirus, many associations are wondering how to stay afloat financially. Two experts offer some tips. ASAE Coronavirus Resources ASAE has compiled an Issue Roundup with resources on coronavirus for associations, including webcasts and more.

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Advice for Engaging Virtual Conference Attendees

WBT Systems

Advice for Engaging Virtual Conference Attendees. Read more about Advice for Engaging Virtual Conference Attendees.

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Communicating with Prospective Attendees About Your New Virtual Event

Membersuite

Due to COVID-19, many organizations decided to take their events virtual rather than canceling or postponing. When going virtual, communication is key to getting the same level of results/engagement from prospective attendees. Use these tips to help.

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How to Increase Membership Renewal

Dive deep into essential elements that drive member retention. Learn why members may hesitate to renew. Discover actionable techniques to encourage their return and foster lasting engagement. Uncover reasons members choose not to renew. Learn effective tactics to elevate member engagement and communication. Explore methods to encourage member renewal and active participation in your association Download now to take charge of your membership retention strategy!

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A plug for Beethoven and company in times of stress …

Golden's Rules for Association

I was always someone who recognized the critical value of diligently providing for personal solitude as an element of leadership effectiveness. (There is a pretty good book on this subject if you are unconvinced: Lead Yourself First, by Raymond Kethledge and Michael Erwin). The coronavirus pandemic would seem to have made solitude the new norm. But […].

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Now Is the Time to Try Things Online

Associations Now

A dynamic cultural and public health environment means a sudden need for new types of digital services. A willingness to experiment thoughtfully in a time of need could help both your members and the public. When it comes to technology, the operative phrase has long been “move fast and break things.” But breaking things usually brings change, which often meets with fear and resistance.

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15 Ways to Volunteer from Home and Give Back During Coronavirus

Wild Apricot

Even when we're all staying inside to help slow the spread of COVID-19, there are still ways to volunteer from home, and our communities need it more than ever. Here are some ways to help.

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All Together: How Our Employee Community Keeps Us Connected During COVID-19

Higher Logic

Pictured above: Some members of our Higher Logic PRIDE community host their first virtual happy hour. When Higher Logic decided to go temporarily full-remote on March 11, I think a lot of us thought we’d probably be back in the office in a couple weeks. Now it’s been almost a month, and we’ve had to adapt to the idea of suddenly being a remote company.

Tips 278
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Dark Days Shine New Light on Profession and Community

Golden's Rules for Association

The mission of NSPE is too important to put on hold for a virus.

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How to Create a Winning Event Marketing Strategy

Events hold the power to create lasting impressions and meaningful connections. They are not only occasions for celebration but also valuable marketing opportunities. Event marketing has become an essential component of successful business strategies, enabling organizations to engage with their target audience and create memorable experiences. However, behind every successful event lies a well-thought-out marketing strategy.

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Andy’s Attic

Virtual

On this episode of “Five Minutes with Andy” we are coming to you directly from Andy Freed’s Attic. Andy is working from home due to COVID-19 and the only space available to him is his attic. Andy has incorporated several ways to be more effective while working from the confines of his attic to share. Andy gives us tips on booking time in our calendar, how to be “more like Gumby” and how he is proud of Virtual Inc., and its employees.

Tips 130
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How to Create a Mobile-Friendly Newsletter to Engage Your Members 

Wild Apricot

If your newsletter isn’t reaching as many people as you’d like, the problem might be that your newsletter is hard to read on mobile devices. This blog includes best practices for creating newsletters for mobile.

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13 Secrets to Help You Create an Insanely Engaging Virtual Meeting Today

Smooth The Path

Online meetings pale in comparison to in-person meetings. Attendees often don’t pay attention because it is so easy to flip screens to process email or search the internet. No one ever wants to participate; online is the place for one-way communication, and you can just forget about networking. Right? Until recently, I would have said the above statements were reasonably accurate.

Price 148
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Three Strategies for Building Remote Work Rituals

Associations Now

Rituals provide normalcy for people, and losing those rituals while away from the office can be tough. Experts say the best way to handle this shift is to create some new ones. The process of getting up and going to work has probably changed significantly for you in the last few weeks, which may have you feeling out of sorts as you try to navigate your day.

Strategy 127
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The Ultimate Guide to Monetizing Customer Learning

Every decision that goes into your learning monetization strategy matters for your organization’s bottom line. Our research has shown a clear correlation between high program maturity (and ROI!) and choosing the right monetization strategy. This eBook contains clear, actionable ways to approach packaging and pricing models that will help your association grow revenue, improve profitability, and drive expansion into new markets.

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5 Tips for Virtual Meeting Newbies

GrowthZone

Now, more than ever, to maintain a sense of connection even while being physically isolated, associations need to take advantage of technology to engage with co-workers and members. Like most associations, you are likely evaluating upcoming meetings and events to identify those that can be facilitated virtually so you can continue to provide valuable information and member benefits.

Tips 113
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How You Can Use Your Website to Keep Members Engaged

Wild Apricot

Looking for ways to keep your members engaged during social distancing? We have advice from real membership organizations on how they're doing so online.

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Andy’s Attic

Virtual

On this episode of “Five Minutes with Andy” we are coming to you directly from Andy Freed’s Attic. Andy is working from home due to COVID-19 and the only space available to him is his attic. Andy has incorporated several ways to be more effective while working from the confines of his attic to share. Andy gives us tips on booking time in our calendar, how to be “more like Gumby” and how he is proud of Virtual Inc., and its employees.

Tips 100
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COVID-19 Expected to Fuel the Next Wave of Innovation

Associations Now

Many are finding ways to survive, and thrive, in the midst of the health crisis. While the COVID-19 pandemic has resulted in loss of life and economic uncertainty, some are pointing to a silver lining: a surge of innovation. “If the history of pandemics is a guide, this contagion, like all others, will spark a wave of innovation,” argued Kumar Mehta, innovation researcher and founder of Bridges Insight, in Forbes.

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2024 Association Survey Results Report

2024 Association Survey Results Report For the 10th year, association professionals across the U.S. and Canada provided a look at the inner workings of their organizations when they replied to GrowthZone’s annual survey. Read the 2024 survey results report to see how your association compares: Top Challenges Retention Rates Non-Renewal Reasons Automatic Renewals Reinstatement Strategies Member Engagement Changes & Strategies Why Members Join Non-Dues Revenue Sources Dues Increases, and more

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Leading Through the Pandemic: Generosity + Empathy = Future Brand

Velvet Chainsaw

This is the first in a series of blogs posts, written collaboratively by our team, which uncover lessons learned in advising our clients on their events in the time of COVID-19. Over the past 30 days, the VCC team has helped dozens of conference and show organizers with their decisions on how to respond to the pandemic. Although each situation has its own unique issues, we wanted to share some of what we’ve learned to help you with your disruption response and planning.

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7 Examples of Car Club Websites to Get You Inspired

Wild Apricot

Looking to create your own car club website? Before you do, here are 7 exemplary car club websites you can look to for inspiration.

Examples 389
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How to pivot to virtual in real time

Association Success

Nearly every association, nonprofit, and business in general has been directly impacted by the coronavirus pandemic, but perhaps none more so than those holding spring and summer meetings and conferences. While these are challenging times, challenges also enable us to rise to the occasion and demonstrate true leadership. Those organizations that recognize the need to pivot their event strategies quickly and thoughtfully will be in the best position to continue to serve, and even provide addition

How To 97
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How to Look Your Best When Videoconferencing

Associations Now

As we move into the new normal of remote work during the COVID-19 crisis, we are spending more time on video calls than we have in the past. Two experts offer tips for ensuring your visuals look top notch. In this time of social distancing, many association staff are meeting with colleagues, members, and others virtually with teleconferencing. While being able to see people online is fabulous, it’s important to look professional to ensure you get your message across.

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The Retention Ripple Effect: Nonprofit Staff and Donor Dynamics

Speaker: Andrew Olsen, CFRE - EVP, Fundraising Solutions at DickersonBakker | Kat Landa, CFRE, CSD - SVP, Talent Solutions at DickersonBakker

Across the nonprofit sector, organizations invest heavily in donor retention efforts, yet the struggle of cultivating lasting relationships remains. While attracting new donors is crucial, the lack of repeat donors poses significant financial risks. Through a comprehensive analysis of industry data, experts argue that there is a direct correlation between donor burnout, donor retention, and the talent retention crisis.

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Conference Go/No-Go Decisions in a Pandemic

Velvet Chainsaw

This is the second in a series of blogs posts, written collaboratively by our team, which uncover lessons learned in advising dozens of our clients on their events in the time of COVID-19. Although each situation has its own unique issues, we hope you find nuggets to help you with your disruption response and planning. Scenario Planning. Where lead time permits, work through at least three scenarios – optimistic, pessimistic and somewhere in the middle.

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Behind the Mask of the Association

Smooth The Path

A friend of mine sewed face masks for her family so they could get used to masks at home. She did this to normalize the odd accessory for her kids, which I think is smart because face masks are weird when people are not used to them. I experienced how weird face masks are first hand, this Saturday when I went grocery shopping for the first time since the CDC suggested covering your face in public.

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Why a digital-first culture starts with education

Association Success

When I first heard the term “digital first culture,” I was unimpressed. Don’t we already live in a digital first culture? Most of us use the internet and social media, so I didn’t get it, what was the big deal? To have a digital first culture, your organization must do more than add nifty technological advancements; it must change the way people work.

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Daily Buzz: Stay in Balance While Working Remotely (or at the Office)

Associations Now

It’s great to love what you do, but you still shouldn’t do it all the time. Also: cultivating connections with members even when in-person events are unavailable. If you’re passionate about your job, you might be willing to work long hours and forgo other parts of your life. But devoting yourself to your work along could have consequences, argues HubSpot’s Pamela Bump.

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SME Relationships: Proven Solutions for Seamless Collaboration and Success

Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions

💢 Do you find yourself stuck in never-ending review cycles? Are you wondering if your Subject Matter Expert actually got that last review request? Are you having trouble trying to decipher impractical or conflicting feedback? 💢 If any of these scenarios sounds familiar, you may benefit from a crash course on managing SME relationships!