Sat.Oct 26, 2024 - Fri.Nov 01, 2024

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Association certifications 101: How to drive membership growth

NetForum

How much value has your organization placed on association certifications? Today, professional certifications are increasingly recognized as an essential tool for career advancement. However, association professionals and members are currently divided on the importance of certifications and credentialing associations. The latest Association Trends Research found that 51% of members value certifications or credentials, while only 37% […] Association certifications 101: How to drive membersh

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Mini-Guide: Advocating for Policy Changes as an Association

AMR Management Services

Advocacy is a critical part of many professional associations’ work. Whether you aim to impact local, state-wide, or national policy decisions, your advocacy efforts can make a major difference in the lives of your members and the future of your profession. Plus, your members can join the fight — empowering them to get involved in… The post Mini-Guide: Advocating for Policy Changes as an Association first appeared on AMR Management Services.

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Embracing AI: Opportunities and Challenges for Associations 

.orgSource

Artificial Intelligence (AI) has been a buzzword for years, but it’s no longer just a concept reserved for tech giants or science fiction. Today, AI is transforming industries across the globe, and associations are beginning to recognize its immense potential to revolutionize how they operate, engage with members, and create value. However, along with its promise, AI presents some unique challenges that organizations must navigate to fully harness its power.

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501(c)(6) vs 501(c)(3): Simplifying Nonprofit Classifications

Wild Apricot

Learn the key differences between a 501(c)(3) and a 501(c)(6) organization. How do these classifications impact your revenue streams and how to maintain compliance.

Revenue 392
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How To Build an Exceptional Member Experience | Weds, Dec 11th, 3PM EDT

Speaker: Jessica Bonney from VICA and Jeff Horne from Wicket

What does delivering an exceptional member experience mean in today's world? With the right insights, tools, and strategies, you can identify what truly matters to your members, drive meaningful engagement at scale, and continue to meet the ever-evolving needs of your members. Join association experts Jessica Bonney from VICA and Jeff Horne from Wicket who will share practical insights on how to build an exceptional member-driven experience by gaining a deeper understanding of your members and d

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Involve your entire team for AMS implementation success

Aptify

Association leaders: Here’s how to involve a cross-functional team in each step of the AMS implementation process to help ensure a successful project. Association management software (AMS) allows your organization to consolidate data and processes into a single tool, while eliminating much of the work associated with manual data entry, multiple databases, and other redundant and time-consuming aspects of running an association.

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Tips for Using Social Media to Grow Your Association’s Career Center

YM Careers

Learn top tips to help you market and grow your association’s online career center using social media. The post Tips for Using Social Media to Grow Your Association’s Career Center appeared first on YM Careers by Community Brands.

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Top Emails to Include in Your Event Attendee Email Campaign

Expo Logic

Good news! You’ve exceeded your goal for registered participants at your next event. This is a great indicator that your event marketing strategy is strong and successful. That said, getting people to register is only half the battle. Once you’ve got them, you want to keep them… engaged and excited about your event. Why? Engaging registered participants through well-crafted email campaigns is essential for building anticipation, delivering critical information, and fueling the overall success of

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Announcing The Guide to Shaping Your Community’s Culture!

Elevating Engagement

Ready to turn your community into a place where members feel like they truly belong? Get the guide that reveals how to create a vibrant culture—one that makes members feel like they’re part of something special! Snag your copy now!

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Nonprofit Direct Mail Fundraising Tips and Best Practices

Wild Apricot

Nonprofit direct mail fundraising is a great way to find new donors. Here are our best tips for making sure your campaign is a success.

Tips 370
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2024 State of Customer Education Report

Customer education has become a key driver for growth, retention, and product adoption. Our latest 2024 State of Customer Education Report uncovers critical data and insights from a survey of over 200 industry leaders, offering a look at the evolving role of education in driving business success. Inside, you'll find data on key trends and strategies, including: Strategies for Scaling & Customization: Find out which investments in learning technology deliver the biggest ROI and scalability.

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Association Brain Food: 11.1.24

Reid All About it

The weekly list of free educational events and resources for the association community… “You can never be wise unless you love reading.” —Samuel Johnson AWTC awards. Today (Friday, November 1) is the nomination deadline for the Association Women Technology Champions (AWTC) Awards. Nominate yourself or a woman who works in the association industry for an award in one of three categories: technology leader, innovation, or technology champion.

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What Do You Reward?

Spark Consulting

Novelty or loyalty? We’ve all heard the come-ons: Switch your cable/cell/Internet/long distance provider and we’ll give you gifts, or better pricing, or premium services for free, or whatever. Everybody’s always looking for new customers, right? Association professionals should know better. But we don’t. We know that a retained member is more valuable than a new member.

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Bridging the gap: How NetForum empowers associations to meet member expectations

NetForum

Is your association currently experiencing difficulties in staffing, revenue growth, or driving non-dues and event revenue? Perhaps you’re working hard to meet the evolving needs of your members? If so, you’re not alone. According to the latest Association Trends Research, association professionals report slightly less positive numbers for staffing and member acquisition over the previous […] Bridging the gap: How NetForum empowers associations to meet member expectations appeared first on

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4 Social Media Tips for Associations

GrowthZone

A successful association social media strategy doesn’t have to be a challenge. Simply follow the formula to navigate your way to an effective social media presence. The #1 Social Media Rule: Post things that are interesting, informative, and relevant to your members. See the rest of the formula along with post ideas for each category in the Association Social Media Survival Kit: Quick & Clever Social Media Posts.

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The Power of Community: Why a Branded Community is a Must-Have for Every Association

Ever wonder why brands like Apple, LEGO, and Sephora are going all-in on branded communities? It’s because online community building is the secret sauce to connecting with audiences in ways that ads and emails simply can’t. But here's the best part—it’s not just for big corporations. Associations can create thriving online communities too. GrowthZone’s eBook, "The Power of Community," breaks down exactly why a branded online community can be a game-changer for your association.

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The Case for Mindful Leadership

Associations Now

The end of the year is always busy, but leaders don’t have to be consumed by it. Patience and going slow can be more effective than manic multitasking. There isn’t an official name for it, but I’ve considered early November to be the beginning of hurry-up-and-relax season. Holidays are coming, and with them welcome breaks with friends and family. But because those holidays are coming, everybody is hustling to get everything done.

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Podcast: Leading Through Service

Association Adviser

In the latest episode of the Association Adviser Podcast, host Christine Shaw, CEO of Naylor Association Solutions, sits down with Shan Haugabrook, CNP, Senior Director of Member Relations & Engagement at the Atlanta Apartment Association, to explore how service-driven leadership can transform associations.

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3 things to look for in an online learning software platform

Freestone

Introduction Your members look to your association as the “go-to” source for training and education. Shouldn’t your association use a modern online learning platform to deliver the learning experience your members are seeking? Read our blog to discover the top three factors your organization should look for in its online learning platform. Shopping for an LMS?

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3 Key Benefits of Filing Your Nonprofit’s Taxes Annually

Achieve

Ensuring your nonprofit is ready for the upcoming tax season or fiscal year requires more than occasional check-ins. To operate efficiently, you must consistently manage and organize your finances. Missing your tax-filing deadlines can significantly cost your nonprofit in lost supporter relationships and IRS fines. Most of all, you could even lose your tax-exempt status, which critically motivates donors to give and allows you to retain more of the funding needed to achieve your mission.

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Boost Sponsorship, Exhibit, and Ad Revenue

Sales often gets a bad rep. Yet, if securing sponsors, advertisers, and exhibitors is part of your role, it’s essential. But what if it didn’t have to feel time-consuming, uncomfortable, or worse—icky? Join us for the 3-part virtual Sales Accelerator Labs , where customer experience and sales expert Carrie McIntyre will show you strategies to make sales easier, more effective, and dare we say, enjoyable!

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Report: Meeting Planners Stressing Personalization, Sustainability

Associations Now

Under pressure to create memorable experiences on a budget, planners are looking for creative solutions. Meeting planners are looking to deliver more bespoke and personalized experiences to attendees, while struggling to manage tighter budgets and sustainability goals, according to a new report. What’s Trending 2025 , a white paper published earlier this month by the events management firm BCD Meetings & Events, emphasized the importance of personalization in meetings design.

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Q&A: ‘The Future is Now’ Webinar Highlights Findings from 2024 Association Benchmarking Report

Association Adviser

On October 23, Naylor and Association Adviser hosted “The Future is Now” What the State of Associations Today Reveals About Tomorrow.

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Content Marketing for Associations: A Comprehensive Guide

MemberClicks

Associations face increasing competition for attention. Members have a wealth of information at their fingertips, and engaging them requires a focused, strategic approach. This is where content marketing comes in—a powerful tool that goes beyond traditional marketing by providing valuable, relevant information designed to attract, engage, and retain your members.

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Arc 3 Communications Celebrates 13-year Business Anniversary

Arc 3 Communications

Marietta, Ga. (October 28, 2024) – Arc 3 Communications, a public affairs agency located just off the historic downtown square of Marietta, Ga. celebrates its 13-year business anniversary this week. Started by founder and president, Patrick L. Burns, Arc 3 Communications has provided winning advocacy services for clients since 2011. For 13 years, Arc 3 has provided quality solutions to trade associations, businesses and non-profits, helping them achieve their public policy goals at the local and

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Recognition Powers High-Performance — If You Do it Right

Speaker: Radhika Samant and Todd Wuestenberg

Employee recognition has often been deemed a "feel-good" initiative, tied closely to rewards. While we understand its importance, we tend to associate recognition with intangible outcomes like engagement and sentiment, rather than direct impacts on retention and high performance. In today’s workplace, the true ROI of recognition lies in its ability to regenerate tangible, business-driven results.

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Why checkboxes and tags are awesome and dangerous

Effective Database

Why checkboxes and tags are awesome and dangerous One of the most common functions in an AMS is the concept of checkboxes and/or tags (your system may have both!). With checkboxes and tags we can easily "group" otherwise disparate data sets together.

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Press Release: Breezio Wraps Up a Successful Showcase - Xperience 2024

Breezio

Breezio, a leading provider of online community engagement solutions, is thrilled to announce the successful conclusion of its participation in Xperience 2024, held at The Cosmopolitan of Las Vegas from September 23-26. As one of the premier tech events for associations, nonprofits, and events, Xperience 2024 provided the ideal platform for Breezio to connect with industry leaders and showcase the latest innovations in community-building technology and collaboration platforms for associations.

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Top Post-Event Lead Nurturing Emails

Expo Logic

Discover top lead nurturing emails to engage post-event attendees effectively. Learn how timely follow-ups build trust, keep momentum going, and guide leads down the sales funnel. Turn event connections into loyal customers with strategic email marketing. The post Top Post-Event Lead Nurturing Emails appeared first on Event Management Solutions for Expo Events and Trade Shows | Expo Logic.

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We’re Hiring! Account Executive, Public Affairs Opening in Texas!

Arc 3 Communications

Arc 3 Communications is looking for an Account Executive, Public Affairs to join our advocacy team. Would you like to be part of a team focused on achieving public affairs objectives at the state and local government level across the country? Do you have the experience in state and local government necessary to help further advance the public policy agenda of Arc 3 clients?

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Unlock the Future of Learning Growth and Retention at Cognition24!

The annual Cognition virtual conference is back on October 16, and this year it’s FREE! You’ll enjoy: Inspiring Keynotes from top learning industry leaders, providing fresh perspectives to help you outperform the competition. Hands-on, Skill-Building Sessions to elevate your growth, retention, and product adoption strategies. Exclusive First Look at the latest innovations from Thought Industries, empowering you with tools to grow faster.