Sat.Nov 07, 2015 - Fri.Nov 13, 2015

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There Are 100 Million Millennials - Are You Ready?

Higher Logic

Generations expert (and my co-author and partner) Jamie Notter recently posted this extensive article detailing some numbers research he has been doing around exactly how many Millennials there are. It’s important stuff, so I’m going to interrupt my regular column to point you to it. Here’s an excerpt: When you look at the most recent population projections from the Census Bureau, it gets even more interesting.

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Free Expert Webinar: Leading Great Board Meetings

Wild Apricot

Board Meeting Expert, Dr. Richard Lent shows how you can revitalize your board meetings to be perfectly productive, super structured, and extremely engaging.

Products 224
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How to Market Your Association’s Virtual Memberships Like a Tech Company

Socious

Take a second and go out to the Google Play Store or iTunes, and search for free apps. How many came up? Some number this side of a google? (Sorry, bad pun.) But the answer is a lot, right?

How To 189
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The Top 5 Qualities of Great Customer Service Relationships: A Technology Perspective

YourMembership

Quinn Brady, Vice President, Customer Success at YourMembership. Hello! Please allow me to introduce myself as the new Vice President of Customer Success at Yourmembership. It is my pleasure to make your virtual acquaintance. As this is a new role for me, our marketing team requested that I write a blog for you, which you will find below. Please enjoy.

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Ultimate Guide to Monetizing Association Member Education

Unlock More Profit and Smarter Packaging for Member Learning Every decision that goes into your learning monetization strategy matters for your association’s bottom line. Our research has shown a clear correlation between high program maturity (and ROI!) and choosing the right monetization strategy. This eBook contains clear, actionable ways to approach packaging and pricing models that will help your association grow revenue, improve profitability, and drive expansion into new markets.

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What 15 Year-Olds Can Teach Organizations About Content Strategy

Higher Logic

This guest post is by Jill Andreu, Naylor’s vice president of content strategy and development. Jill is responsible for the overall strategy, direction, leadership and management of Naylor’s editorial department. A colleague recently told me a story about how his 15-year-old daughter carries out her content strategy on Instagram. She doesn’t call it content strategy.

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A Committee By Any Other Name

Eric Lanke

One of the very first posts I wrote for this blog (back in September 2011) was titled, " Should Committees Report to the Board? " and it challenged that very piece of conventional wisdom. In the post, I argued that committees whose function was programmatic (i.e., related to how the association managed its programs, not how it governed itself) should, in fact, report to the chief staff executive.

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Conflict Tip: People Want to Be Heard

Jamie Notter

One reason so many conflicts become "stuck" is that we think the conflict is only about the ideas involved. We forget that it's really about two (or more) human beings in a relationship. So as we get into it, we dive straight into the ideas. You make your point; I make my counterpoint. We go back and forth and usually end the conversation frustrated and without any significant agreements.

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The Six Most Important Analytics for Community Managers to Track

Higher Logic

We all know we should track our community members’ activities (we already convinced you in this post ), but what exactly are the best metrics to keep our eyes on? Sometimes it’s a rocky start – the data is either overwhelming or difficult to find. Luckily, most community sites include dashboards that collect data and display metrics for you, so you should have a good baseline to start.

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Boost Your Innovation Efforts

Mariner

Submitted by guest blogger Elizabeth Weaver Engel, M.A., CAE, CEO & Chief Strategist, Spark Consulting LLC. Have you ever had this experience? Someone (chapter leader, staff, volunteer leadership) comes up with a great idea for a new program, product, or service. Maybe it was even specifically requested by members. Your team builds it, hopefully on time and on budget.

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2024 Association Survey Results Report

2024 Association Survey Results Report For the 10th year, association professionals across the U.S. and Canada provided a look at the inner workings of their organizations when they replied to GrowthZone’s annual survey. Read the 2024 survey results report to see how your association compares: Top Challenges Retention Rates Non-Renewal Reasons Automatic Renewals Reinstatement Strategies Member Engagement Changes & Strategies Why Members Join Non-Dues Revenue Sources Dues Increases, and more

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UpStream! Series #1 Charting the Course to Satisfaction

Portage Group

Shhh!! Listen closely! Do you hear that? Meh. Could that be the sound your members are making with they think about their association? Over the past decade, we have compiled data on member needs and satisfaction hundreds of associations.* On the whole, the trend among the associations in this study suggests that association members are reasonably satisfied with the organizations that represent them.but they aren’t blown away.

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Starting a User Group? Save Time By Answering These 10 Questions First

Socious

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Study: To Retain Millennial Employees, Organizations Must Adopt New Technologies

Associations Now

With millennials now representing the largest segment of the U.S. workforce, they’re bringing new ideas and preferences with them, setting the stage for changes in workplace behavior and technology use. Employers need to address them now. As a younger generation who grew up using technology, millennials expect companies and organizations to be cutting-edge adopters, using the most up-to-date hardware and software to add flexibility and ease to their workflow, according to a new study from CompTI

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Innovators Network Differently

Velvet Chainsaw

After studying a whole bunch of professional conferences, it’s very clear to me what separates a thriving event from one on life support. For multi-day conferences, a growing number register and return because of who else will be there. Our attendees have more choices than ever for professional development and acquiring purchasing intelligence. Today, it’s difficult to differentiate and grow without strong networking value and a tribe-like vibe.

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The Retention Ripple Effect: Nonprofit Staff and Donor Dynamics

Speaker: Andrew Olsen, CFRE - EVP, Fundraising Solutions at DickersonBakker | Kat Landa, CFRE, CSD - SVP, Talent Solutions at DickersonBakker

Across the nonprofit sector, organizations invest heavily in donor retention efforts, yet the struggle of cultivating lasting relationships remains. While attracting new donors is crucial, the lack of repeat donors poses significant financial risks. Through a comprehensive analysis of industry data, experts argue that there is a direct correlation between donor burnout, donor retention, and the talent retention crisis.

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Portrait of Authority

Association Adviser

Growing effective leaders in the world of trade associations Each weekday morning, as I arrive at work, I’m always curious to see if the daily newspaper is still sitting outside our. For more about this topic, click on the headline.

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New Must-Read White Paper on Lean Startup for Associations

Jamie Notter

Elizabeth Engel from Spark Consulting LLC has a great new white paper out on applying the Lean Startup methodology in the association environment. I only discovered Lean Startup when I heard Eric Ries (author of the book, The Lean Startup ) speak at SXSW earlier this year (which prompted this blog post about it). I actually felt guilty that I was just discovering it, because it's that important.

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#TheReal10 Campaign Puts a Face on Wage Inequality

Associations Now

To help draw attention to the wage gap women face, a new campaign by the American Association of University Women lets you put your visage on the $10 bill. The American Association of University Women (AAUW) is getting active in the policy arena with a campaign to push for gender wage equality through currency. The organization, which advocates for equity and education for women and girls, represents more than 800 universities and has 170,000-plus members.

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9 Tips to Enhance the Speech as a Powerful Association PR Tool

SCD Group

A carefully crafted, well delivered and strategically placed speech can serve as an important association PR and content marketing tool. Early in my association public relations career, I was writing as many as 60 speeches a year. Most were delivered by our volunteer leaders or our CEO. Crafting a Powerful Speech 1. Start with the end in mind Know what you want your audience to Do, Not Do or Let You Know after hearing your talk.

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SME Relationships: Proven Solutions for Seamless Collaboration and Success

Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions

💢 Do you find yourself stuck in never-ending review cycles? Are you wondering if your Subject Matter Expert actually got that last review request? Are you having trouble trying to decipher impractical or conflicting feedback? 💢 If any of these scenarios sounds familiar, you may benefit from a crash course on managing SME relationships!

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Long-time Association Exec Adapts to New Rules of Engagement

Association Adviser

We caught up with John Hoyles, CEO of The Canadian Bar Association on the day that Justin Trudeau — son of legendary Prime Minister Pierre Trudeau — was sworn in as Prime Minister of Canada. A keen. For more about this topic, click on the headline.

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Trainer’s Notebook: Group Polling Techniques and Tools and Incorporating Movement

Beth Kanter

Last week, in addition to giving the ending keynote and facilitating a design lab for the Arts Brain Trust at the National Arts Marketing Project Conference , I was a participant in a pre conference convening expertly facilitated by Jennifer Edwards who is an organizational development consultant, dancer, and teacher. As a trainer, it is always great to experience someone else facilitating so you can have empathy for participants, get some new ideas or reflect on your trade craft.

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What’s Taxing Nonprofit Accounting and Finance Professionals?

Associations Now

Two recent surveys highlight some of the biggest challenges facing accounting and finance professionals in the nonprofit industry. Time is money, as the old adage goes. And findings from two new industry surveys of nonprofit finance and accounting professionals illustrate that outdated technology, interruptions from other departments, and small staffs may be costing these professionals a lot of time and, ultimately, costing their organizations a lot of money.

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What’s Your Community’s Engagement Incentive?

Associations Now

A bitcoin-driven online community startup raises some fascinating questions about the reasons people engage online. ZapChain’s incentive strategy could offer inspiration for your own online space. “How do you engage your community? Pay them.” It’s certainly a provocative tagline to sell an online community platform, but the approach by the startup ZapChain sort of requires a little provocation.

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Measuring the ROI of Enterprise Learning for Customers, Partners, and Professionals

Prove the ROI of Learning Struggling to measure the business impact of learning initiatives? Try our three-pillar approach to show the true value of learning, backed by stories from real businesses like yours. Make 2024 the year of ROI!

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Convention Centers Help Meet Green Meeting Expectations

Associations Now

The newly released Green Venue Report shows that convention centers around the world are committed to sustainability and green meetings, even if it’s not always top of mind for planners. If you were a fan of the original Muppets show, there’s also a good chance you’re familiar with Kermit the Frog singing the tune “It’s Not Easy Being Green.” (And if you’re not or perhaps just want to rehear it, you can watch the YouTube clip below.).

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When Competitiveness Is a Problem

Associations Now

One association’s big bet—and subsequent failure—offers a few lessons about how to consider ambitious ideas. A competitive attitude, leaders are told, is essential to doing business. But how do you know when that competitive attitude has gone awry? Last week at his blog Wired 4 Leadership, Kerry Stackpole, FASAE, CAE, president and CEO of Neoterica Partners, shared a kind of belated Halloween nightmare tale around that question.

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Hospital Group’s Antibiotics Campaign: “Fight the Resistance”

Associations Now

The Society of Hospital Medicine is harnessing the power of its members to keep the medicine from fighting back in a new antibiotics campaign. The Society of Hospital Medicine launches its “Fight the Resistance” campaign November 10 to promote a culture change around antibiotic prescriptions in hospitals by teaching about the harms of over-prescribing these medications.

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Study: Video Game Players More Likely to Vote Than Non-Gamers

Associations Now

Results of an Entertainment Software Association survey found a majority of video game players are planning to vote in next year’s presidential election. They also indicated that gamers have strong opinions on a variety of political issues. If you thought that video game players were apathetic or disengaged when it comes to politics, you would be wrong.

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Here’s a Powerful Marketing Tool Designed for Associations

Show the Benefits of Membership to Your Toughest Prospects. Download this FREE infographic from GrowthZone AMS, Why Join an Association, and start using it as your go-to recruitment and retention marketing tool. Post it on your website. Use it in sales presentations. Or use it as inspiration to create your own version. Infographics have power. They're a quick read.