5 Practical Ways to Segment Your Association Audiences
Association Analytics
AUGUST 26, 2024
The post 5 Practical Ways to Segment Your Association Audiences appeared first on Association Analytics.
Association Analytics
AUGUST 26, 2024
The post 5 Practical Ways to Segment Your Association Audiences appeared first on Association Analytics.
Nimble AMS
AUGUST 26, 2024
Is your association waiting to adopt new technology? Maybe you lack staff buy-in or have budget concerns. Perhaps you’re worried about losing your member data or don’t have a clear strategy for determining which software would best benefit your organization. Waiting to adopt new technology can greatly cost your association. Digital transformation is critical in future-proofing your organization.
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Association Adviser
AUGUST 27, 2024
Content is the lifeblood of associations, driving member engagement, supporting mission-aligned goals, and generating non-dues revenue.
Wild Apricot
AUGUST 27, 2024
Discover effective donor retention strategies for nonprofits with our comprehensive blog. Learn how to build lasting relationships, increase donor loyalty and enhance your fundraising efforts through proven techniques and expert insights.
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Struggling to generate revenue beyond membership dues? You're not alone. Our free guide, The Ultimate Guide to Non-Dues Revenue for Associations , offers practical strategies to help your organization boost financial health. Inside, you'll explore creative ways to generate income, including: Educational offerings tailored to your audience Event-based revenue opportunities Job boards that drive engagement and income Corporate sponsorship ideas A checklist to evaluate and strengthen your current a
Spark Consulting
AUGUST 28, 2024
My co-author Shelly Cumbie Alcorn and I recently had the opportunity to sit down with Mariner Management’s Peggy Hoffman to discuss The Time Is Now: Association Resilience and Adaptation and the Anthropocene Climate Disruption , our new whitepaper on associations and the climate crisis. The focus of our conversation was on the critical role we believe components play in helping associations develop resilience and prepare to adapt to the intensifying changes that are happening in our world
Association Universe brings together the best content for association members and organizers from the widest variety of industry thought leaders.
The Association 100
AUGUST 25, 2024
On The A100 podcast , Greg Melia, CAE, CEO, shares how the Customer Experience Professionals Association harnessed community involvement to drive innovation. Melia highlights the member-driven creation of the CX Book of Knowledge – a key resource for the association. He also discusses how inclusive strategic planning and global digital tools helped expand CXPA’s reach.
Association Adviser
AUGUST 29, 2024
Understanding Data Data is information collected from various sources, including email marketing stats, membership demographics, and financial results. It encompasses numbers, text, images, and videos. Essentially, data is the raw material that, when processed and interpreted, provides valuable insights to guide decisions. Effective collection and management are crucial for leveraging data’s full potential.
Associations Now
AUGUST 24, 2024
CrowdStrike’s president accepting an award for his company’s “epic fail” was good PR. The tricky part: Talking with teams about what didn’t work. If somebody gave you an award for your biggest failure, would you go to the ceremony to accept? What would you do with the trophy? At a cybersecurity conference in Las Vegas earlier this month, CrowdStrike President Michael Sentonas took the stage to accept the “Most Epic Fail” award on behalf of his company.
NetForum
AUGUST 26, 2024
Discover why hundreds of associations use NetForum every day for their AMS solution. Top 20 reasons associations love NetForum appeared first on NetForum Association Management Software.
Speaker: Dave Sackett
Traditional budgeting and forecasting methods can no longer keep pace with today’s rapidly evolving business environment. Static budgets, rigid annual forecasts, and outdated financial models limit an organization’s ability to adapt to market shifts and economic uncertainty. To stay ahead, finance leaders must leverage a future-forward approach—one that leverages real-time data, predictive analytics, and continuous planning to drive smarter financial decisions.
Wild Apricot
AUGUST 30, 2024
Looking for top-notch accounting software for your nonprofit without breaking the bank? Explore the best free options available. We'll highlight features, benefits, and how they can streamline your organization’s finances and help you focus on your mission.
Reid All About it
AUGUST 30, 2024
The weekly list of free educational events and resources for the association community… Chapter non-dues revenue. Billhighway shares five strategies suggested by Carrie McIntyre of Navigate for helping chapters become proficient at sponsorship and exhibit sales —advice that applies to anyone in business development and sales. The post describes Carrie’s consultative approach to sales, including tips for websites, prospect outreach, relationship building, and feedback gathering.
The Association 100
AUGUST 25, 2024
The recent White House open access directive for taxpayer-funded research marks a significant change in scientific publishing. By the end of 2025, federal agencies must ensure research from their grants is immediately available to the public. For associations like ASPET, which relies heavily on journal subscriptions, this presents challenges and opportunities.
Nimble AMS
AUGUST 28, 2024
As your organization plans to leverage your association management software (AMS) to meet your goals, it’s important to work with your customer success team to ensure you’re getting the most out of your AMS. As you build a thriving community with your customer success team, you’ll have the tools and resources you need to utilize your AMS and meet the needs of your entire organization.
Speaker: Tim Sarrantonio, Director of Corporate Brand
Do you really know your donors? Not just what they give, but who they are? 👥 In this interactive session, we’ll break down how nonprofits can use behavioral indicators (affinity, recency, frequency, and monetary value) to build prospecting segments that go beyond wealth screening and actually align with donor identity. You’ll walk away with practical strategies to move beyond basic demographics and cultivate supporters based on how they already engage with you!
Wild Apricot
AUGUST 26, 2024
See how the Caxton Club, a 129 year old organization, thrives in the digital landscape with the help of WildApricot. With a easy-to-manage website, member communications and a digital archive.
Associations Now
AUGUST 27, 2024
The Association for Corporate Counsel’s guide is a support tool for overworked lawyers, and an opportunity for the American Counseling Association to expand its mission. The Association for Corporate Counsel and American Counseling Association have partnered to develop a toolkit for ACC members around wellness, an escalating concern for that community.
The Association 100
AUGUST 25, 2024
On the latest A100 episode , Stephanie Denvir of the American Society for Quality dives into the innovative strategies ASQ is implementing to elevate member engagement, from leveraging personalized communication to launching a game-changing online community platform. Learn how ASQ uses technology to personalize member outreach, improve accessibility at events and create opportunities for volunteer engagement and mentorship.
Candid
AUGUST 27, 2024
Donor-advised funds (DAFs) are the fastest-growing giving vehicle today, and DAF donors are bucking the downward trend in donor participation , according to the 2024 DAF Fundraising Report. Based on 2019-23 data from 20 national nonprofits, the study from K2D Strategies and Chariot examines growth in DAF revenue, the number and size of gifts, and the number and retention of donors, among other things.
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GrowthZone’s 11th annual survey highlights trends, challenges, and strategies shaping the membership industry through insights from U.S. and Canadian association professionals. Get your copy of the 2025 Association Survey Results Report to see how your organization measures up: The biggest challenges associations are facing Membership retention trends and non-renewal insights Strategies for automatic renewals and reinstatements Shifts in member engagement tactics Why members are joining (and sta
Event Industry News
AUGUST 28, 2024
As Formula 1® drives forward with its Net Zero by 2030 goal, it has today announced a multi-year partnership with Aggreko, a world-leading provider of temporary power solutions, to deliver innovative low-carbon energy generation systems at all European Grands Prix from the 2025 season.
Associations Now
AUGUST 27, 2024
Denver’s commitment to efficient and eco-friendly transportation simplifies travel logistics, making it an attractive location for meetings. When it comes to transportation planning for meetings and events, every detail matters. The success of an event can often hinge on the ease with which attendees can travel to and from, and can navigate the city and its venues.
Crowd Wisdom
AUGUST 30, 2024
How to get non-members to buy content Is your organization looking for strategies to grow membership with your continuing education (CE) program, guaranteeing CE success? Getting non-member learners to buy and absorb your learning content can prove challenging be problematic if association professionals are tunnel-visioned in serving only their core membership.
Nonprofit Marketing Guide
AUGUST 27, 2024
As we enter the fall season, many nonprofits are starting their annual planning processes. With that comes the need to set communications goals for the coming year. And with that comes the need to work with the programmatic teams in your organization and how you will collaborate. (Note that the annual goals we are discussing here are actually what we would call objectives in a larger communications strategy.
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Is messy, outdated, or duplicate data making it harder to track engagement, revenue, and performance? Poor data quality can slow your organization down and prevent you from making informed decisions. With The Dirty Data Guide , you'll discover: Practical steps to clean your data and maintain accuracy over time. A checklist to help your team implement data hygiene best practices.
Event Industry News
AUGUST 30, 2024
The Stage Bus is a mobile stage hire company based in Birmingham, specialising in fast set-up, solar-powered stages.
Achurch
AUGUST 28, 2024
Workplaces today have up to 5 generations. While multigenerational workplaces aren’t novel, their diversity (e.g. racial, socio-economic, gender, international, etc.) has spotlighted the need to successfully navigate the multigenerational workforce. There may be few members of the Silent Generation in your ranks, but their influence as board members or strategic advisors remains.
Freestone
AUGUST 27, 2024
Introduction Does your organization want to offer continuing professional education for CPAs? Certified Public Accountants (CPAs) must take continuing professional education (CPE) to maintain their professional competence and ensure they remain updated with the latest developments in the accounting field. Offering continuing professional education for CPAs can seem like a challenging task, but it doesn’t need to be.
Candid
AUGUST 29, 2024
Candid Learning ’s webinars on grant writing are among the most popular among our training courses. Whether you’re new to the field or an experienced grant writer, our offerings—like the Introduction to proposal writing webinar and others that provide essential skills to craft standout proposals and teach practical skills needed to build a competitive grant proposal —help you write grant proposals that stand out.
Speaker: Jennifer Hill
Payroll compliance is a cornerstone of business success, yet for small and midsize businesses, it’s becoming increasingly challenging to navigate the ever-evolving landscape of federal, state, and local regulations. Mistakes can lead to costly penalties and operational disruptions, making it essential to adopt advanced solutions that ensure accuracy and efficiency.
Event Industry News
AUGUST 27, 2024
Female led and fully remote working B2B marketing agency, Electric Cat Productions announces a new strategic partnership with the leading news source for event professionals, Event Industry News (EIN).
Associations Now
AUGUST 27, 2024
With a focus on local ingredients and environmental stewardship, Denver provides event professionals with dining experiences that foster shared values and connections. Successful planners know that food is so much more than just a meal. It enriches connection and collaboration, and it transcends culture to bring people together. As associations increasingly prioritize sustainability, planning a meeting with locally sourced and environmentally conscious dining options has become a must.
SBI
AUGUST 30, 2024
Volunteer committee members play a crucial role in the success and vibrancy of any association and bring a wealth of experience and enthusiasm to their roles. To make sure their contributions are effective and aligned with the association’s goals, it is essential for associations to provide comprehensive orientation training. Orientations can work in several ways: Annual training webinars In-person sessions at conferences Recorded training on-demand No matter the format, there are se
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