Sat.Jun 06, 2015 - Fri.Jun 12, 2015

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3 Advisory Group Takeaways on Sponsorship and Raising Money

Wild Apricot

In our latest conference call session, the Advisory Group took on the topic of “Sponsorship and Raising Money”. The group focused on finding, approaching and keeping sponsorships. Read the top 3 takeaways.

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Technology Trend Alert: Association and Nonprofit Engagement [Video]

Socious

Conversations around technology in the world of associations and nonprofits are constantly evolving. There is a steady stream of new research, case studies, and trends saturating the web. So where should you start? So where should you go to find out where technology is headed and how to avoid common pitfalls? We recently spoke with Tom Lehman of Lehman Associates, a technology, strategy, and research firm.

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Where Does Your Association Stand on Stakeholder Development?

YourMembership

This week I received an email from noted thought leader and speaker, Jeff De Cagna, FASAE, sharing his thoughts on my most recent blog post on member engagement. Along with his comments Jeff sent an article he wrote that was recently published in “Association Forum” magazine titled Build Your Association Through Stakeholder Development. In it Jeff pushes back on the traditional practices of member engagement and suggests an alternative strategy that he has labeled “stakeholder development.

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Fundraising and Association Leadership

Eric Lanke

In the past year, me and my association have gone through dramatic transformations. With regard to my association, we have significantly increased the amount of money--and our dependence on that amount of money--that is raised from our members through our 501(c)(3) foundation. Gifts have consistently gone from 3- and 4-figures to 4- and 5-figures and, if our efforts and success continue, soon will be tipping into the 6-figure territory.

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Ultimate Guide to Monetizing Association Member Education

Unlock More Profit and Smarter Packaging for Member Learning Every decision that goes into your learning monetization strategy matters for your association’s bottom line. Our research has shown a clear correlation between high program maturity (and ROI!) and choosing the right monetization strategy. This eBook contains clear, actionable ways to approach packaging and pricing models that will help your association grow revenue, improve profitability, and drive expansion into new markets.

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Non-Dues Revenue: The Basics

Wild Apricot

Are you maximizing your potential for supplier non-dues revenue? In this guest blog post, Bob Jonas, Managing Director of Association Revenue Solutions, shows you how.

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Learning Trumps Results

Jamie Notter

For obvious reasons, we care a lot about "results" in the business context. Like all good things, however, results has a bit of a shadow side. By focusing so much on the results, we often will seek to get (or at least try to prove) results at the expense of actually learning from what we're doing. In The Lean Startup , Eric Ries makes reference to "vanity metrics" in the world of technology startups.

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Where have we been?

Virtual

I was reminded today that it’s been a while since I’ve blogged. Well, it’s been quite a few months. Between client meetings, new initiatives and more, we’ve been flat out. Here’s just a bit of what I’ve been up to: Joined PCI SSC for its first Middle East Forum in Dubai in March. We had more than 200 registrants for the session. Read article here. Worked with ICASI and SAFEcode as they held face to face Board meetings in Silicon Valley in April.

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Why Are #Hashtags So Darn Important?

Association Adviser

You’ve seen the ubiquitous # sign in front of social media posts, but do you really know what that symbol does—or could do for you? Here’s a quick primer. The post Why Are #Hashtags So Darn. For more about this topic, click on the headline.

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Canadian Society of Association Executives Puts Its Cards On the Table

Associations Now

As part of ongoing work to improve its business model, the association went out on a limb and launched a crowdfunded campaign to garner support for a new board resource—a BoardReady Card Deck to help improve nonprofit board effectiveness. There’s a lot of experimenting going on at the Canadian Society of Association Executives lately. And it seems to be paying off.

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2024 Association Survey Results Report

2024 Association Survey Results Report For the 10th year, association professionals across the U.S. and Canada provided a look at the inner workings of their organizations when they replied to GrowthZone’s annual survey. Read the 2024 survey results report to see how your association compares: Top Challenges Retention Rates Non-Renewal Reasons Automatic Renewals Reinstatement Strategies Member Engagement Changes & Strategies Why Members Join Non-Dues Revenue Sources Dues Increases, and more

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Measuring Actionable Or Vanity Conference Metrics

Velvet Chainsaw

Your conference needs a checkup! Just like you need an annual doctor’s appointment for routine health checkup, your conference needs a routine checkup. Sure, you may feel like your conference doesn’t need it, just like you feel you don’t need a medical checkup. Regardless of how you feel, it is important. You need to assess a variety of areas to understand your conference’s level of health.

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Going to #AMP15? I am!

Mizz Information

One of the things I love most about working for associations is not being limited to one specific job track. Over my association career, I've done pretty much everything, spanning from administrative work to editorial to meeting planning to marketing to web management to social media and community management to marketing to fundraising to.pretty much a little of everything.

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How Attendees Use Technology to Interact at Events

Association Adviser

As an event organizer or planner, your main goal is to keep attendees informed and engaged throughout the show. The use of technology at events has grown tremendously and varies greatly for different. For more about this topic, click on the headline.

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Online Learning: The Latest Webinar Trends and Benchmarks

Associations Now

A new benchmarking report by ON24 reveals four webinar trends that increase audience engagement. Associations should take note, considering 80 percent currently offer them. I spend a lot of time on this blog talking about in-person meetings and conferences, but that’s not to say that association learning is confined to face-to-face space. In fact, according to Tagoras’ “Association Learning + Technology 2014″ report , 88.7 percent of organizations provide some type of technology-base

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The Retention Ripple Effect: Nonprofit Staff and Donor Dynamics

Speaker: Andrew Olsen, CFRE - EVP, Fundraising Solutions at DickersonBakker | Kat Landa, CFRE, CSD - SVP, Talent Solutions at DickersonBakker

Across the nonprofit sector, organizations invest heavily in donor retention efforts, yet the struggle of cultivating lasting relationships remains. While attracting new donors is crucial, the lack of repeat donors poses significant financial risks. Through a comprehensive analysis of industry data, experts argue that there is a direct correlation between donor burnout, donor retention, and the talent retention crisis.

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Attitudes That Separate Growing, Healthy Conferences From Declining Ones

Velvet Chainsaw

So what’s the difference between a growing, healthy conference and a declining one? Well, there are a lot of differences. Leadership—boards, committees, volunteers, staff—of growing, healthy conferences share some common attitudes. And leaders of declining conferences share similar outlooks as well. These mindsets have a huge influence on a meeting’s outcomes.

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2 Examples of Breaking Through Communications Clutter

SCD Group

Jim Palmer, CEO of the National Association of Wheat Growers, once told me: “Steve, make it short, sweet and easy to repeat.” Here are two great illustrations of Jim’s advice: Daniel Pink shared this via Twitter: Before taking off on a recent flight, the flight attendant announced: “Did anyone loose this?” Everyone on the plane looked up. There stood the flight attendants with seat belts. and with smiles all around, they promptly started the safety flight demo.

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What Associations Can Learn from Bumper Stickers

Association Adviser

Most of your association members are in your corner, but don’t ever take them for granted. Like a bumper sticker, they can peel away fast. The post What Associations Can Learn from Bumper Stickers. For more about this topic, click on the headline.

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Report: Associations Struggle to Engage Members in Advocacy Efforts

Associations Now

Association advocacy is a year-round job, but government relations professionals say it can be tough to keep members actively involved in important day-to-day issues, according to a new report by CQ Roll Call. One reason: There’s not always an impending crisis. As a rule of thumb, members of an association are likely to be heavily engaged in their industry or profession.

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SME Relationships: Proven Solutions for Seamless Collaboration and Success

Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions

💢 Do you find yourself stuck in never-ending review cycles? Are you wondering if your Subject Matter Expert actually got that last review request? Are you having trouble trying to decipher impractical or conflicting feedback? 💢 If any of these scenarios sounds familiar, you may benefit from a crash course on managing SME relationships!

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Beguile Potential Conference Attendees

Velvet Chainsaw

Want to spike your conference registration? Try an emotional call to action. It captivates fence sitters and potential first timers. The only reason anyone does anything is to change the way they feel, says Tony Robbins. With the right emotional call to action, you can help potential attendees begin to experience those feelings right now. And continue those emotional feelings at your event.

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How Gen Z Donors Harness the Power of Online Giving

Beth Kanter

Note from Beth: Next week, I’ll be keynoting the “ Future of Social Media Conference ” in London hosted by Social Misfits in partnership with Facebook, JustGiving, the Hospital Club Foundation, and the Guardian Voluntary Sector Network. I’ll be talking about the next generation of donors and how they use social media, mobile, and other technology to raise money for causes they care about.

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15 Mobile Apps Every Event Organizer or Attendee Can Use

Association Adviser

Mobile apps play an important role in helping you prepare for the next conference or trade show you plan to organize or attend. To learn about the best apps available right now, we spoke with Beth. For more about this topic, click on the headline.

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Four Tips for CEOs Thinking About Tech

Associations Now

Technology is one of a universe of things an association executive needs to stay on top of. But you can avoid getting stuck in the weeds. You don’t have to love Twitter, Joomla, your AMS, or your website. But you do have to know something about each of them. How much, though? That’s a question I explored in my feature in the June/July issue of Associations Now , speaking to handful of association execs and tech experts to gather their advice on how technology and the C-suite can better get along

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Measuring the ROI of Enterprise Learning for Customers, Partners, and Professionals

Prove the ROI of Learning Struggling to measure the business impact of learning initiatives? Try our three-pillar approach to show the true value of learning, backed by stories from real businesses like yours. Make 2024 the year of ROI!

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Faulty Governance Models Can Obliterate Your Conference

Velvet Chainsaw

Does your organization have a permission-withholding culture or a permission-granting culture? One of those cultures is empowering, healthy and life-giving. The other is stifling, frustrating, dysfunctional and can annihilate your conference success. Unfortunately, I’ve found that more organizations have permission-withholding cultures. They foster three characteristics: bureaucracy, control and mistrust.

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Using Periscope and Meerkat for Politics & Public Affairs

Beekeeper Group

I recently connected with Congressman Jared Polis directly and without an appointment. No, I don’t have an “in” in the typical sense. Or do I? I got to connect with Congressman Polis because he frequently pops up on Periscope, the livestreaming video app now owned by Twitter. Poli s announced his last minute “virtual townhall” and just a handful of us tuned in, demonstrating the benefits to getting in early on new livestreaming platforms.

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You Get All of Me—I Hope You Like It

Association Adviser

Our Corner Office spotlight shines on Mick Fleming, president of the Association of Chamber of Commerce Executives (ACCE), who emphasizes, "In the not-for-profit world you must lead people who don’t. For more about this topic, click on the headline.

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Member Personalization: Can Technology Replicate Real Relationships?

Associations Now

As associations get better at using technology to personalize products and services to each individual member, what happens to direct human engagement between the member and the association? At the very end of “ The Promise of Personalization ,” in the May/June 2015 issue of Associations Now , a quote from Ben Kunz boils down that headline to a simple desire: “The trick to it all is how do you provide a human experience?

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Here’s a Powerful Marketing Tool Designed for Associations

Show the Benefits of Membership to Your Toughest Prospects. Download this FREE infographic from GrowthZone AMS, Why Join an Association, and start using it as your go-to recruitment and retention marketing tool. Post it on your website. Use it in sales presentations. Or use it as inspiration to create your own version. Infographics have power. They're a quick read.