Say Yes to Generosity Day
Reid All About it
FEBRUARY 13, 2012
Tomorrow is Valentine’s Day. Like Christmas, the advertising industry and its collaborators have sucked the life out of it. Couples buy schlocky cards and last-minute sweetheart gifts, and go out for the obligatory romantic dinner in herds of two. Baaaa. It’s what’s expected, what’s done. But are these efforts really from the heart? Wouldn’t a handwritten note or homemade meal be a more meaningful gift of the heart?
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