Sat.Dec 22, 2018 - Fri.Dec 28, 2018

How to Use Social Media to Humanize Your Brand in 2019

Higher Logic

Dear [Valued Customer/Wrong Name], I have a hunch that being greeted like that made you feel more like a machine than the living, breathing, unique, and invaluable human that you are. Wouldn’t you say? Now, as a consumer in 2019, how much generic and lifeless content are you hoping to, well…consume?

Resisting the Instinct to Try to Overcome Resistance

Idea Architects

How do you overcome resistance to change? No matter the audience, profession, or industry this has been one of the most common questions I've encountered this year. Resources that offer insight are abundant.

Tips for Building Long-Term Partnerships with Your Sponsors

Moery Company

IStock/Credit: AlexMX. I’ve got a big topic for you today: long-term strategic partnerships in the sponsorship area. It’s the buzz – everyone is talking about it, but what the heck does it mean?

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The Association CEO Handbook by Paul A. Belford

Eric Lanke

The subtitle here is “A Personal Guide to Leadership and Career Fulfillment in Association Management.” How it came into my possession I no longer remember, but my copy is signed by the author himself. Sept 25, 2013 Eric - Thought you might find this of interest.

42 Free Nonprofit Webinars For January 2019

Wild Apricot

Here are all the free nonprofit webinars I could find happening in January

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LeveLLingUp Life in 2018 - Part 3

Principled Innovation

It is November 2017 and I am boarding a flight home from a conference in the USA. I was tired and feeling like s**t. It had not been a great year at work, in my own head and physically and psychologically I was not in a great place. I spent most of the year not caring about what I ate or drank; whether I exercised or not; and, feeling like I was going in circles. This of course was impacting those around me too. It was in the short time waiting to board the flight I set three goals for 2018.

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Meetings, Education & Professional Development Survey Report

Association Adviser

A group of 12 state societies of association executives collaborated with Whorton Marketing & Research in Las Vegas, Nevada and Event Garde in Kalamazoo, Michigan to conduct a survey of their education, meetings, and professional development activities.

The Top Articles of 2018

Association Success

We followed the data and found the articles that were the biggest hits! As 2018 comes to a close, we’ve taken the time at AssociationSuccess.org to reflect on how much we’ve grown and changed, and the direction we’ll take in the coming year. As we approach our third birthday, we’ve learned from our growing pains and made our New Year’s Resolutions focused on becoming more coordinated, efficient, and determined! We’re hoping you’re visualizing the rise of a young foal and smiling fondly.

AI for Nonprofits and Social Good: Link Roundup

Beth Kanter

Allison Fine and I have been actively researching and writing about AI for Social Good and Nonprofits. Most recently, we co-authored a policy brief for the Toda Peace Institute on artificial intelligence and its implications for civil society.

Secrets to Selling to Associations

Moery Company

“So, how do you get association clients?” I hear this question quite a bit. I’ve partnered with more than 100 associations over the years and have a pretty broad background in the space.

Best Practices for Monetizing Your eLearning Content

Blue Sky eLearn

How vital is non-dues revenue for your association? For many, it is quite substantial. In 1953, more than 95% of revenue for professional associations came from membership dues. Recently, that number had decreased to a mere 30%.

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Best of the Best: Content Edition

MembersClicks

2018 was a busy one, huh? We hope you were able to keep up with our content, but if not, no worries! We went back and analyzed/pulled our most downloaded content pieces from the past 12 months.

Beware the Recency Effect

Effective Database

I’ve written in the past about cognitive biases and how they can affect our judgment. One that I didn’t mention in that article is the recency effect , which I find can have an adverse effect on data management, or more importantly, how we don’t use data as well as we should. The recency effect essentially says if you have, say, a list of numbers, you’ll remember the last few and the first few, but the middle of the list is quickly forgotten.

Year in Review: Highlights from 2018

MembersClicks

We’re just days away from a brand new year! But as 2018 winds down, it feels only right to do a little reflecting. The past 12 months have been a blast - a busy blast, but hey, we wouldn’t want it any other way. Take a look at some of our favorite moments from 2018! Association Views

Best Practices for Monetizing Your eLearning Content

Blue Sky eLearn

How vital is non-dues revenue for your association? For many, it is quite substantial. In 1953, more than 95% of revenue for professional associations came from membership dues. Recently, that number had decreased to a mere 30%.

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